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      • 멀티미디어컨텐츠를 위한 온라인 정보제공 서비스 시스템의 설계 및 구현

        우영옥 경성대학교 멀티미디어대학원 2001 국내석사

        RANK : 249647

        온라인 방식의 컨텐츠 제공을 효율적으로 활용하기 위해서는 오프라인과 비교하여 최대의 약점인 가독성 문제를 해결하기 위한 효율적인 뷰어, 제공자가 컨텐츠 및 회원 정보 등을 체계적으로 관리할 수 있는 통합관리 시스템, 컨텐츠의 복제와 무단배포 방지를 위한 자료의 암호와 사용자의 개인정보를 포함한 클라이언트와 서버간에 전송되는 데이터의 보안을 위한 웹 보안, 온라인 상에서 지불이 가능한 전자 결제 시스템의 제공이 필수 불가결하다. 온라인 방식의 컨텐츠 제공 서비스를 위해서는 위의 모든 기능을 자체적으로 개발해야 하는 어려움이 있다. 따라서 컨텐츠의 효율적인 제공을 위한 통합시스템의 개발이 필요하다. 본 논문에서는 다양한 형태의 자료를 포함하는 멀티미디어 컨텐츠의 온라인 상에서의 효율적인 제공을 위한 통합시스템의 설계 및 구현에 관한 방법을 제시한다. For efficient utilization of on-line contents providing system, we have to satisfy several important requirements. Efficient viewer with improved readability, maintenance system which the provider can easily maintain the contents and subscribers, security methods which can guarantee the safe transfer of data and personal informations among server and clients, and on-line transaction system for payments. It is very time consuming and difficult for every provider who is willing to open on-line contents providing services to develop all requirements listed above. Therefore total system solution is needed for providers. In this thesis. we address the requirements, the design and implementation of the total system solution for on-line multimedia contents providing services. Specifically, the description of functions and modules, design of modules and implementation details are provided.

      • 대학도서관 홍보 프로그램이 도서관 이용에 미치는 영향

        김명희 경성대학교 멀티미디어대학원 2010 국내석사

        RANK : 249647

        본 연구의 목적은 대학도서관의 다양한 홍보 프로그램의 효과를 알아보는 것이다. 구체적으로, 본 연구는 대학도서관에서 실시하고 있는 홍보 프로그램의 참가 여부에 따라 도서관 직접 방문, 도서관 홈페이지 이용, 도서관 서비스 이용에 차이가 있는지를 알아보고자 실행되었다. 더불어 홍보 프로그램의 세 가지(이용교육, 문화행사, 이벤트) 유형별 참가 개수가 14개의 도서관 서비스 이용에 어떠한 영향을 미치는지도 알아보았다. 연구를 위해 경성대학교 학부생과 대학원생을 대상으로 2010년 3월 15일부터 21일까지 웹 서베이를 실시하였으며, 최종적으로 449명의 설문지를 실증 분석하였다. 분석 결과, 도서관 홍보 프로그램에 참가한 경험이 많은 학생들일수록 도서관을 더 많이 이용하고 있으며, 홍보 프로그램 유형에 따라 도서관 서비스 이용에 상이한 영향을 미치는 것으로 밝혀졌다. 연구결과를 좀 더 자세히 살펴보면, 도서관 홍보 프로그램 참가 여부는 도서관 직접 방문과는 관련이 없는 것으로 나타났으나 도서관 홈페이지 이용 및 도서관 서비스 이용과는 정적(+)인 관계가 있는 것으로 나타났다. 그리고 세 가지 유형의 홍보 프로그램 중 이용교육 프로그램에 참가를 더 많이 할수록 도서관의 기본 서비스(예: 대출서비스)보다는 전문적인 서비스(예: 학술지 원문 이용)들을 더 많이 이용하는 것으로 나타났다. 또한 이벤트 프로그램에 참가를 많이 할수록 온라인에서 이용 가능한 서비스(예: E-Book 서비스)들을 더 많이 이용하는 것으로 나타났고, 문화행사 프로그램에 참가를 많이 하는 이용자일수록 문화행사 내용과 직접적인 관련이 있는 서비스(예: DVD 대출)를 더 많이 이용하는 것으로 나타났다. 이러한 결과를 토대로, 대학도서관 홍보를 강화하기 위해서는 홍보 업무를 전문화할 필요성이 있으며, 도서관 서비스 이용에 가장 많은 영향을 미치는 이용교육 프로그램을 강화할 필요가 있을 것이라고 유추할 수 있다. The purpose of the current research is to find out the effects of various public relations programs of the university library. To be more specific, this research was conducted to investigate if there were differences in visiting the library directly, using the homepage of the library, or using library services according to whether or not to participate in the public relations programs that carried out by the university library. In addition, the researcher investigated the effects of the three types of public relations programs (library user education, cultural event, and other promotional events) on the use of 14 different library services. To do this, the researcher conducted a web survey between March 15 and March 21, 2010 targeting both undergraduate and graduate students of Kyungsung University, and, finally the questionnaires collected from 449 students were empirically analyzed. The results showed that the students who had more experiences to participate in the library public relations program used the library more often, and that use of library services by the students were affected so differently according to the type of public relations program. When reviewing the research results more closely, whether or not to participate in the library public relations program had nothing to do with direct visit to library. However, there were positive (+) relationships between whether or not to participate in the library public relations program and use of the library homepage and of library services. The results also showed that the students who participated in the library user education programs among the three PR types more often used the professional services (e.g., using full-text e-articles) more frequently than the basic library services (e.g., borrowing services). Furthermore, the students who participated in the promotional programs more often used the online services (e.g., E-Book service) more frequently, and that the students who participated in the cultural event programs more often used the services directly related to the contents of the cultural event (e.g., DVD borrowing) more frequently. Taken together, in order to reinforce the university library public relations activities, it is necessary to carry out public relations jobs in a very professional manner, and also, it shall be required to strengthen the library user education that greatly affects the use of library services.

      • 멀티미디어시대에 따른 포토저널리즘의 방향성에 관한 연구 : 국내 주요 일간지 인터넷 전자신문의 서비스 사례분석을 중심으로

        김무성 경성대학교 멀티미디어 정보예술대학원 2000 국내석사

        RANK : 249647

        The rapid development of digital revolution and electronic-information communication technique changes the more transformation of existing printing media(newspaper magazine) mainly relied on photograph into internet electronic newspapers, synthetic information multi-media. After Joong Ang Ilbo starts the electronic-newspaper service through WWW in March 2th, 1995s, Almost every newspaper companies press electronic-newspaper through internet, among them, there are same peculiar newspaper, and the number is increasing. The basic principle in photojournalism is by photo. The visualization by photo in internet electronic newspaper in insufficient. Preview photo image and news article is presented by clicking the content through index, considering the clients inclination, the text presentation is less interesting then thumbnail or preview photo image to clients The news articles should be presented thumbnail form, which in followed by preview image and full screen image. That's why the photo image requires more capacity them the news articles to make fast search, the less speed, the less client. The photo explanation, credit, and e-mail address should be presented perfectly in photo articles, the two-way communication by e-mail is good way for informing by clients. The easy search program development in urgent. It is difficult for users to search the photo, articles, and other materials search cites through data base system in internet electric newspaper because of difficult keyword and operating code. Even though there are massive data, those are only the rubbish as long as it can not be searched easily. There should be prudence in presenting the video. The were only follow the fixed procedures, The video shows the flow of some incidents like our ordinary daily life, so, we can net concern about every incidents as we overview some parts of our life, but moment of photo can be memorized lastingly so the information effect of photo are so huge. The video needs so massive capacity that users can not watch it in real-time and that data must be down-loaded laboriously. It is difficult to expect users to down-load for long time. The video requires much be get to make information articles. It is desirable to present photo through features to be memorized in users' mind lustily. The basic frame of media should be kept even if the media is fused through to make a multimedia. If the video news are presented compositionally, the multimedia system would be coped into broadcasting system through videojournalism not into developed photojournalism, that should be photojournalism be based an communicative photos and articles. Usually evaluate the multimedia as we watch the extend of 3D graphics or video, but making a multimedia can be evaluated when the system is well done perfectly through new technique, multimedia. The existing internet electronic newspaper has insufficient usage of photo communication one of photojournalism formation. That would be new transferring form when there in revision about photo presentation form, the articles quantity, the data search, video news presentation above articles.

      • 멀티미디어 敎育을 위한 施設에 關한 硏究 : 初等學校 컴퓨터 敎室을 中心으로

        김상범 慶星大學校 멀티미디어 情報 藝術大學院 1999 국내석사

        RANK : 249647

        Children should be educated so that they can develop their personality and ability on their own. Children need a help from educational facilities that can put their knowledge into a practical use and give ability to apply on every kind of material. Today, the educational environment and teachers are strict to children. In 21st century, lack of educational facilities and absence of fields of experience is something to think about. Computer education is necessary for the children who will be the leader of informational society in the future. Computer introduced a concept called Multimedia' which is different way of exchanging the information. These kind of changes effected children's' educational system. 'Multimedia' became part of class and children are educated mainly on computers. But there aren't many educational facilities that can satisfy the sudden change of informations. The purpose of this study is to improve ability of using a computer and originality of children and also an educational facility renovation that helps develop socially and intellectually. Therefore, this study seeks the ability and plane figure of computer class and also examine and analyze the presence of it. From these results, I present new plan for the computer class that children can study easily and interestingly. First, the upper classroom should be located in the entrance since they use computer more than lower class. The lower class is kind of circular shape so children feel more freedom. And the floor should be made so that children can sit and even he down when they want to. The classroom is not just a place for studying but a multimedia space which they can interact with each. other and people in the world and to do this, internet is necessary. Especially in the elementary school, lots of activities are demanded other than studying. The colors of classroom should be warm and mild. Floor, wail, and ceiling has different colors each. Especially for the wall, there should be a certain pattern design so it is much different from floor and ceiling. As a result of this study, we can summarize the result of computer class plan figure. 1. The atmosphere of computer class should be warm and mild. 2. The area of computer class should be more than 3m^2 for one person. 3. Computer class should have area that is not for studying but for special activities. 4. Separate the upper class from the lower class 5. Arrange the furniture so it is harmonizes with the room 6. For the best atmosphere, the air should be clean and sound proof is required. In conclusion, elementary computer class should be made so that students can approach easily and enjoy being in the room.

      • 웹사이트 광고의 접속과 상호작용에 영향을 미치는 요인에 대한 연구

        김윤호 경성대학교 멀티미디어정보예술대학원 2001 국내석사

        RANK : 249631

        The web site advertisement's effct course incluedes a process of an active user's spontaneous contact with website to interact actively differently from unilateral way of mass media's effect course which cause passive interaction. That means, the effect course is caused by interactivity with Web site aside from it's primary advertisenment promtion. The most important distictive feature in Internet is interaction. Active receiver of web site is, differently from passive user of mass media, can control information of product through interaction. Therefore, this study, will analyze consumer's two kinds of act. They are website contact and the promotion cause that affects interactive operation, motive of internet use, mass factor and message factor. And the reseacher will clarify user's variables and the relationship among composition variables. The result showed that the highest influential fact that cause website advertisement contact is web finder and E-mail(3.66%). In case of web finder(3.66%), the result showed same result with previous study but in E-mail(3.66), there showed unexpected result. Also, it showed that mass media advertisement(2.25%), mass media news(2.37%) are highly dependent on mass media. This proves that internet is not yet an individual mass media but has a supplementary relationship traditional mass media The result of interactive reaction, that is to say, with staying in special web site opening of web page this interactive action measure on information design perception mass factor in detail recreation perception , when seeing site, I feel good' (3,03%), infrmation perception provides 'because it provides proper product information(2.83%), in design perception 'because graphic design is good' (2.82) This is proved in refernce study coincide content. Internet is information media and because of many floating typed users �� 새 internet's special chracter, they are understood as those who are interested in recreational fact and design interact. Beased on theses, we can see that there are many factors in website contracts and interactive reaction. Therefore, there need a particualr effect. The debating points are as following. First, web managers will have to mobilize various ways to inform their web sites. There need to develop not only exsiting web finder engine but diverse ways which combine traditional media. Second, by using interior intention and exterior intention it needs to induce people to products and service by adding gift certificate or recreational factor attract non object oriented web floaters. Third, with design and recreation which is factors of media induce users' intention and provide proper information. Fourth, according to contact and interactive reaction's degree there shows a different feature in usage of promotion between heavy user and light user, contact motive. web site perception, participation level. So, when establishing advertisement strategy, a different approach is required between heavy user and light user. Finally, website advertisement is, differnetly from mass media advertisement, it will have to realize marketing which coincide with costomer's request and use's using frequencies by using website production with various variables and mixing high level message factors.

      • 방송환경의 변화와 라디오의 대응방안 : 편성·제작 측면의 활성화 방안을 중심으로

        최혜진 경성대학교 멀티미디어정보예술대학원 1999 국내석사

        RANK : 249631

        In the age of mass media, radio is facing with a serious challenge than any other time because the new media emerged now is taking a combined form different from the conventional media by the merger of technical renovation, broadcasting and communication. That is, by connecting the existing media such as computer, telephone, satellite, video, audio to it, it builds up a new communication system called a "new media." Hence the characteristic of radio as an audio media that coped with the emergence of a single image media - previous TV - is not that of radio only any more and its competitiveness also may not be powerful, and the development of radio technology to cope with the rapid changes of radio environment should be actively strengthened, and the already developed radio must reform the existing methods and the frame of broadcasting structure by utilizing the new media resolutely. The change of broadcasting environment to be faced by radio in the 21st Century is required of a switch of the paradigm of primary broadcasting policy from an exclusive broadcasting to a selective one amid the flood of the new media that pours down. The severe competitions due to all these environmental changes and the induction of the new media are to orient toward the target of "consumer privelege" which broadens the freedom of selection and extends the opportunity of service supply. The existing radio technology should always be prepared to improve in keeping pace with the changes as the new media is not at the perfect stage but at a continuous and successive stage. Therefore, the countermeasures of radio aimed for a specific new media has no meaning and the survival strategy of radio returns also to the listeners. To make the listners continually need radio is a task. Therefore, most basically, the vitalization measure to organize and produce, that is, radio software, is required. The vitalization measures of organizing and producing aspects are summarized as follows : First, as the new media is inducted, the study of organization along with it is needed. In the radio broadcasting using internet that can be said to be a typical example of the new radio, in most cases, the programs on air in the existing ground wave broadcast are received and released as they are or stored contents are repeatedly used. By well understanding the characteristics of each new media, there should be some study on organization which can allow its characteristics to live to the maximum extent. Second, the maximization of radio characteristics. Whenever other media appears, to the existing radio characteristics - descriptiveness, speediness, one time usage, conveniency, simulneousness, closeness, specialty, etc. - flexibility, experimentality, participativeness, regionalism, combining nature should be added by supplementing and strenthening them and its (radio) characteristics and advantages should be revitalized even in the age of the new media. But the characteristics of the radio new media by new technology should be included here. Third, the induction of a new organization methodology is needed. In the competition with the midair wave TV broadcast in which general organization would expand more, cable TV highlighting specialized organization, satellite broadcast, it is essential that radio broadcast to have the induction of a new organization such as specialization by channel, overall specialization, strengthening of compensatory broadcast within general organization or single format organization, special format organization. Especially, to keep pace with the environmental changes and consciousness changes of new recipients in the new media age, the study for developing and inducting individualized and distinctive special formats should be continued. Fourth, the organization and production aimed for the maximum benefits of listners should be strengthened. For radio. as a personal media with a great appealling power, the organization and production suitable to the maximum benefits of listners should be followed to satisfy listners multiple desire that demands increasingly specialized information. The above are the contents examined in this thesis as the revitalization measures of radio viewed from organization and production aspects. Together with those, as a direction of the improvement of management aspects, the contrasts of ⅰ) the introduction of the new media and maintenance of organization and manpower, enhancement of productive efficiency, vitalization of promotion; ⅱ) generalization of regional broadcast, are presented. And as a countermeasure for systematic and policy aspects, the developmental stages of broadcast policy have been examined, and the need for the part, legal system and policy which may help the revitalization of radio, was discussed.

      • 멀티인덱스키를 이용한 내용기반 이미지 검색시스템의 설계 및 구현

        김주연 경성대학교 멀티미디어대학원 2003 국내석사

        RANK : 249631

        컴퓨터에서 처리하는 데이터는 기존의 단순한 텍스트에서 발전되어, 사용자와의 인터페이스가 친숙한 이미지, 동영상, 음성 데이터 등과 같은 멀티미디어 데이터가 주종을 이루고있다. 따라서, 멀티미디어 데이터의 처리 및 검색에 대한 다양한 기술들이 연구되고 있으며, 특히 시각적·공간적인 정보로 멀티미디어분야에서 다양하게 사용되고 있는 이미지 데이터에 대한 검색기술은 중요한 부분을 차지하고 있다. 최근 이미지검색 시스템에서는 이미지 데이터의 검색을 위해 파일명이나 텍스트정보에 의존하는 방법에서 발전되어 이미지의 내용에 기반한 내용기반 검색 방법에 관한 다양한 연구가 진행되고 있다. 본 논문에서는 기존의 내용기반 이미지 검색방법에 비해 향상된 검색의 효율성을 보이는 멀티인덱스키를 이용한 내용기반 이미지 검색시스템을 제안하였다. 제안한 방법에서는 이미지의 공간적인 특성을 고려한 색상분포와 이미지의 윤곽선추출을 이용한 모양특징정보를 유사도 검색을 위한 멀티인덱스키로 구성함으로써 효과적인 검색이 이루어지도록 하였다. 또한, 검색시스템에서 사용자에게 편리한 인터페이스를 제공할 수 있도록 QBE(Query By Example)질의를 제공하였다. There has been an explosive growth of multimedia data processing in the area of computer applications. Therefore, techniques for multimedia data processing and retrieval have been studied. Among them the study of image retrieval techniques using visual and spatial information becomes a very important issue in the area of multimedia. Recently, a lot of researches are undergoing on content-based image retrieval techniques to overcome the problem of traditional text-based image retrieval techniques. In this thesis, we address the design and implementation of a content-based image retrieval system using the multi-index key which is more efficient than current content-based image retrieval techniques. The proposed technique uses the multi-index key for the similarity measure, which combines the color distribution considering the spatial characteristic of an image and the shape feature using the edge detection. And also, the method of QBE(Query By Example) is provided for a convenient user interface. Consequently, the evaluation shows that the performance of the proposed technique is better than other techniques.

      • 인터넷 오남용 실태에 관한 연구 : 대학교 게시판 사용자를 중심으로

        김민경 경성대학교 멀티미디어정보예술대학원 2001 국내석사

        RANK : 249631

        This study starts from the assumption that the Internet was being very favorably reputed as one of the critical medium for an information-oriented society in the 21st century and further deeply prevailing itself over all aspects of our daily life. Thus the purpose of this study lies in determining what problems were being provoked by the Internet use and clarifying the actual status of the Internet use by the International network system users. For the purpose, this researcher surveyed the Internet users who had experienced writing on bulletin boards specified in the Internet sites for this nation's colleges and universities. The survey was carried out using the questionnaire form which contained total 26 question items. The internet users as investigated here were all college students. Colleges and universities as dealt with by this study, consisted of such public or national and private establishments in the level of the higher education. In addition, the researcher reviewed related theories. Findings from the study can be described into the following result. <Research Task 1>. To investigate what perceptions by the Internet users about ethical problems brought by the Internet culture. <Research Task 2-1>. To determine whether the extent to which ethical problems with the Internet use vary according to demographical factors of the network system users. <Research Task 2-2>. To determine whether the extent to which ethical problems with the Internet use vary according to factors related to such problems actually experienced by the Internet users. <Research Task 2-3>. To determine whether the extent to which ethical problems with the Internet use vary according to factors related to the network use in part of the Internet users. <Research Task Ⅲ>. To determine ways of Improving ethical problems with the Internet use which were being regarded by the Internet users from their own view of the Internet culture. The 2nd research task was analyzed to find that female students perceived problems with the Internet us, especially speech and sexual violences and irregular sites, more seriously than in male ones. While the latter group considered speech abuse more serious than in the former. Negative views about such problems as above were more appeared by 2nd and 3rd grade students than any other grades. Regarding the research task 2-2, students who were damaged by the Internet-related problems perceived those problems as more serious than in those who damaged others by means of the international network system. When the research task was verified, it was found that there were correlations between the time of the Internet use per day and the extent to which the network users perceived the network-related problems as serious and simultaneously between the place of the Internet use and perceived levels of speech violence's seriousness. Further how much serious the drain of information was significantly correlated with the place of the international network system. For perceived problems of the Internet use, there were correlations between the motive of using the international system and speech violence and also between the extent to which the Internet is utilized and sexual violence. Finally, it was found that there were correlations between the extents to which the Internet were utilized and to which the Internet users perceived problems with the network system as serious. When the third research task was verified, it was found that Internet users were thinking anonymity of the most serious problem with the Internet use. More than a majority of the users agreed that a sort a real name system should be introduced to solve the most serious problem as aforesaid. The real name-based system was regarded to be able to problems with the Internet such as speech violence in most cases, followed by frauds using the Internet and then sexual violence and hidden cameras. Now computers are settling down themselves all over parts of our life. They are strongly influential enough to dramatically change our interactive communication systems. Nevertheless, the so-called cyber space provided by the Internet has many problematic implications. Facing the actually upcoming era of cyber space, we should make the best of advantages of the space and thereon solve its ethical problems as hereby described. This would make a great contribution to realize an ideal world of cyber space. Finally we have to make active efforts help everyone avoid becoming under the submission to and control of mass media, and select and utilize the media on their own decisions basis.

      • 전국 일간지와 지역 일간지의 취재원 활용 관행 비교 : 신문 1면 기사를 중심으로

        송문석 경성대학교 멀티미디어대학원 2009 국내석사

        RANK : 249631

        News sources are not only a major avenue to maintain exactness, objectivity, and fairness of news stories, but they also serve to secure the variety of information, as well as to graphically represent the facts and events in the news stories. In this regard, this research concerned the ways local daily newspapers, in comparison with national ones, use news sources in their news stories. Three local daily newspapers (i.e., Kookje Shinmun, Daejon Ilbo, and Kwangju Ilbo) and three national ones (i.e., Chosun Ilbo, JoongAng Ilbo, and Dong-A Ilbo) were chosen and their front page news stories were content analyzed. First, the average number of news sources per story was 1.39 for the local dailies, with the average being 2.33 for the national ones, showing that the number of news sources of the local dailies was fewer than that of the national ones. Second, the proportion of named and anonymous news sources per story was 75.00% and 25.00% respectively for the local dailies, whereas the proportion was 63.35% and 36.65% for the national ones, showing that the proportion of named news sources is higher among local dailies than among national ones. Third, the local dailies were found to rely on news sources who have high social positions or reputation such as experts with senior management status. The national dailies, on the other hand, were found to make use of relatively fewer ordinary citizens. In addition, the local dailies displayed a tendency to employ news sources such as administrative judicial authorities, politicians, and experts. However, the national dailies utilized data from ordinary people, in addition to administrative judicial authorities, politicians, economists, and recognized experts. Fourth, the average number of news channels per story was 0.35 for the local dailies, with the average being 0.55 for the national ones, representing fewer news channels among the local dailies. Finally, the number of viewpoints (i.e., the implicit or explicit viewpoints by the news sources on the reported issues or events) was counted for each story. The average was 1.22 for the local dailies, with the average being 1.31 for the national ones, implying that the local dailies present relatively limited viewpoints on the issues or events covered. One may conclude that the abovementioned differences between the local and national dailies primarily stem from the working environment of the local newspaper companies, given that local reporters are generally pressured by limited deadlines, mainly due to insufficient human resources. One may also ascribe the differences to the limited financial resources, the poor management systems, and/or the unique news coverage practices of the reporters, etc. The data of this study are unfortunately insufficient to present profound reasoning about the differences at this point in time. Explorations that reason the differences are deserving of further research. 1) 연구의 필요성, 목적 및 방법 이 연구는 취재 보도 과정에서 나타난 전국 일간지와 지역 일간지의 취재원 활용관행이 어떠한지를 신문 1면 기사를 중심으로 비교 분석했다. 취재원은 충분한 정보를 수집하기 위한 󰡐정보의 다양성󰡑, 서로 다른 견해와 입장을 제공하기 위한 󰡐시각과 관점의 다양성󰡑, 사실과 사건의 확실한 전달을 위한 󰡐입체적 보도󰡑에 있어서 필수적인 요소이다. 따라서 취재원이 편중되지 않고 다양할수록 기사의 정확성과 객관성, 공정성이 높아지며, 취재원을 익명이 아닌 실명으로 인용할수록 뉴스의 신뢰성은 높아진다는 게 지금까지의 연구결과다. 지역 일간지는 일반적으로 전국 일간지에 비해 수용자로부터 기사의 정확성 객관성 공정성에 있어서 낮은 평가를 받고 있다. 지역 일간지의 취재 보도에 대한 이러한 낮은 평가는 잘못된 취재원의 활용관행에서 비롯된 측면이 크며, 이는 경영여건이나 취재인력 등에 있어서 전국 일간지에 비해 열악한 조건 탓일 가능성이 높다. 이런 관점에서 이 연구는 경영여건이나 신문사의 규모, 취재인력 등에서 열세에 있는 지역 일간지의 취재원 활용관행이 어떠한지를 알아보고 이를 전국 일간지와 비교 분석함으로써 지역 일간지의 바람직한 취재원 활용관행을 제시하고자 했다. 취재원 활용 관행을 비교하기 위해 전국 일간지는 뉴스 분석 연구를 할 때 대표적으로 사용되는 조선일보 동아일보 중앙일보를, 지역 일간지는 지역 대표성을 고려해 영남권의 국제신문, 충청권의 대전일보, 호남권의 광주일보를 선정했다. 구체적으로는 2008년 1년 동안 이들 6개 신문 1면에 게재된 기사를 대상으로 했으며, 월별 주별 요일별 영향력이 최소화 되도록 구성주(constructed week)를 구축해 2주(12일) 간의 신문을 내용 분석했다. 구성주 2주 안에는 1~12월까지 각 월이 1번씩, 요일별로는 월~토요일(신문이 발행되지 않는 일요일은 제외) 중 각 요일이 2번씩 포함됐다. 측정항목은 취재원의 수, 인물취재원의 명시성(실명/익명), 인물취재원의 지위, 취재원의 직무유형, 취재경로, 취재원의 관점 등이었다. 코딩은 연구자와 경성대학교에서 신문방송학을 전공한 졸업생이 맡았으며, 실제 코딩에 들어가기 전 연구 취지와 특성을 충분히 숙지하고 코딩방법 및 절차에 관한 교육을 실시했다. 코더 간 불일치 현상이 발생할 때는 연구자와 코더 간 논의를 거쳐 이견을 조정했으며, 수차례의 반복을 통해 일정한 수준 이상으로 일치도를 높였다. 전체 분석대상 기사 249개 가운데 20%인 50개를 무작위 추출해 홀스티 기법으로 코더 간 신뢰도를 구한 결과 93.1%로 나타났다. 코더 간 신뢰도는 양호한 수준으로 코딩에 큰 무리가 없는 것으로 보고 연구를 진행했다. 통계적 분석도구는 윈도용 SPSS 프로그램(버전 12.0)을 사용했다. 자료 분석을 위한 통계 기법으로는 독립표본 t-검증, 일원변량분석(One-way Analysis of Variance)을 실시했다. 2) 연구의 결과 및 결론 첫째, 취재원의 수는 전국 일간지는 기사 1개당 평균 2.33명, 지역 일간지는 1.39명의 취재원을 활용하는 것으로 나타났다. 독립표본 t-검증 결과 전국 일간지와 지역 일간지는 취재원 활용 수에 있어서 통계적으로 유의미한 차이를 보였다(t[247]=4.80, p<.001). 경영 상태나 기자 수 등 회사 규모에 있어 상대적으로 여건이 유리한 전국 일간지가 지역 일간지에 비해 다양하고 폭넓게 취재원을 활용하고 있음을 알 수 있다. 둘째, 인물 취재원의 명시성에 있어서 전국 일간지는 기사 1개당 인물취재원 1.61명 가운데 실명취재원 수가 1.02명, 지역 일간지는 0.96명 가운데 0.72명이 실명취재원이었다. 독립표본 t-검증 결과 전국 일간지와 지역 일간지 간의 실명취재원 빈도는 통계적으로 유의미한 차이를 보였다(t[247]=2.21, p<.05). 익명취재원의 경우에도 전국 일간지는 기사 1개당 0.59명, 지역 일간지는 0.24명으로 나타나 두 집단 간에 통계적으로 유의미한 차이를 보였다(t[247]=3.57, p<.001). 그러나 기사 1개당 등장하는 실명취재원 대 익명취재원의 비율을 봤을 때 전국 일간지는 63.35% 대 36.65%인데 비해 지역 일간지는 75.00% 대 25.00%로 지역 일간지의 실명 취재원 빈도가 상대적으로 높았다. 전국 일간지가 기사당 실명취재원의 절대적인 수에 있어서는 지역 일간지에 비해 많았지만 기사 안에 등장하는 인물 취재원 가운데 실명 취재원의 상대적인 빈도는 지역 일간지에 비해 적었다. 셋째, 취재원 지위의 경우 간부급 취재원은 전국 일간지는 기사당 0.69명, 지역 일간지는 0.46명으로 통계적으로 유의미한 차이를 보였으며(t[247]=1.97, p<.05), 실무급은 전국 일간지 0.40명, 지역 일간지 0.24명(t[247]=2.08, p<.05), 대변인은 전국 일간지 0.19명, 지역 일간지 0.08명(t[247]=2.47, p<.05), 일반인은 전국 일간지 0.14명, 지역 일간지 0.03명(t[247]=2.10, p<.05)로 역시 유의미한 차이를 나타났다. 넷째, 직무분야별 취재원 활용빈도를 알아보기 위해 독립표본 t-검증을 실시한 결과 행정사법관료(t[247]=3.96, p<.001), 경제인(t[247]=3.24, p<.01)에서만 전국 일간지와 지역 일간지 간에 통계적으로 유의미한 차이를 보였으며, 나머지 정치인 전문인 일반인 자료 취재원은 유의미한 차이가 없었다. 직무분야별 취재원의 분포를 보면 전국 일간지는 기사 1개에 등장하는 취재원 수 2.33개 가운데 행정사법관료 1.25명(53.65%), 정치인 0.28명(12.02%), 경제인 0.27명(11.59%), 전문인 0.23명(9.87%), 일반인 0.15명(6.44%), 자료 0.14개(6.01%) 순으로 포함됐다. 이에 비해 지역 일간지는 기사 1개에 등장하는 취재원 수 1.39개 가운데 행정사법관료 0.70명(50.36%), 정치인 0.23명(16.55%) 전문인 0.22명(15.83%), 일반인 0.11명(7.91%), 자료 0.08개(5.76%), 경제인 0.06명(4.32%) 순으로 취재원이 분포했다. 다섯째, 취재경로를 알아보기 위해 독립표본 t-검증을 실시한 결과 기사 1개당 취재경로는 전국 일간지는 0.55개, 지역 일간지는 0.35개를 사용해 두 집단 간에 통계적으로 유의미한 결과를 나타냈다(t[247]=2.35, p<.05). 이는 전국 일간지는 기사 1개를 취재 보도하는데 있어서 그 기사를 취재한 경로가 0.55개라는 의미이며, 지역 일간지는 이보다 작은 0.35개의 취재경로만 활용하고 있다고 하겠다. 여섯째, 기사당 취재원의 관점의 수를 알아보기 위해 일원변량분석을 실시한 결과 전국 일간지는 중앙일보 1.55개, 조선일보 1.29개, 동아일보 1.14개로 나타났으며, 지역 일간지는 국제신문 1.27개, 대전일보 1.25개, 광주일보 1.12개로 조사돼 신문 간에 통계적으로 유의미한 차이를 보였다(F[5, 189]=3.96, p<.01). 전국 일간지와 지역 일간지로 대별해 독립표본 t-검증을 실시한 결과 전국 일간지의 취재원 관점의 수는 1.31개, 지역 일간지는 1.22개로 조사돼 전국 일간지의 관점 수가 상대적으로 많았지만 통계적으로는 두 집단 간에 유의미한 차이를 발견할 수는 없었다(t[193]=1.37, p=.17). 결론적으로 경영여건이나 신문규모, 취재인력 등에 있어서 전국 일간지에 비해 열세에 있는 지역 일간지는 취재원 활용관행이 상대적으로 모범적이지 못했다. 지역 일간지의 경우 기사당 취재원의 수는 전국 일간지에 비해 적었으며, 취재원의 지위가 높거나 권위 있는 인물을 취재원으로 활용하는 경향이 높았다. 또 취재원의 직무분야도 편중돼 있으며, 취재경로 또한 전국 일간지에 비해 작았다. 그러나 취재원의 명시성에 있어서는 지역 일간지가 전국 일간지에 비해 실명화 비율이 높았다. 특히 취재원이 늘어남에도 불구하고 따라서 관점의 수가 늘어나지 않는 것은 한국 언론의 잘못된 취재원 활용 관행의 대표적 사례로 지적할 만하다. 복수의 취재원이라고 할지라도 단일한 관점을 가진 취재원만 인용한다면 이는 특정한 방향으로 여론을 몰아가려는 행위에 불과하다는 점에서 우리 언론이 개선해야 할 과제다.

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