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점포내 VMD요소가 SPA 브랜드 정체성에 미치는 영향
김소영, 손지훈, 심효진, 신동훈, 정일호, 홍동우, 김은영 충북대학교 생활과학연구소 2013 생활과학연구논총 Vol.17 No.2
This study was to examine the effect of VMD factors on brand identity for SPA brands. As brand stimulus, four SPA brands(e.g., Basic House, Codes combine, Uniqlo, Zara) were selected by pretest. For collecting data, a self-administered questionnaire was developed based on the literatures and intercept survey was conducted. A total 508 usable responses were obtained from consumers who shopped at the selected brands' stores. For data analysis, descriptive statistics, factor analysis, and regression analysis were used. As perceived by consumers, VMD consisted of seven factors: lightening, scent, color, layout, music, window display, and item presentation. The VMD factor was significantly related to brand identity for the SPA brands. Specifically, brand awareness was predicted by color, layout and item presentation; brand association strength was predicted by color, layout, and widow display; favorable brand association was predicted by item presentation; salience of brand association was predicted by color and music; and brand image association was predicted by color, layout, music, and item presentation. Thus, this study discussed a managerial implication for SPA retailers to develop a visual merchandising strategy in the competitive marketplace.
손지영 ( Son Ji-yeong ),정재왈 ( Jung Jae-wal ) 한국무용연구학회 2016 한국무용연구 Vol.34 No.3
공연예술에서 관객은 필수 요소이다. 관객을 대상으로 하지 않은 공연은 없다. 그만큼 공연예술에서 관객이 차지하는 비중은 막중하다. 때문에 지금까지 관객개발을 위한 연구는 적잖게 이루어졌으나 공연 경험자를 대상으로 한 것이 대부분이었다. 이에 본연구자는 시각을 달리해 비관람객을 주목했다. 본 연구는 서울 동대문구에서 100명을 대상으로 최근 1년간 자발적으로 공연예술을 관람하지 않은 자(1회 미만)의 유형 및 요구도를 라이프스타일 AIO분석기법을 활용하여 알아보았다. 이는 관람 경험이 없는 비관람객을 공연 현장으로 유인하기 위한 기초자료로 삼는데 목적이 있다. 자료처리는 SPSS 22.0 프로그램을 활용하였으며 요인분석, 신뢰도 검증, 빈도분석, 다중회귀분석을 실시하였다. 그 결과는 다음과 같다. 첫째, 비관람객은 보수적 고립형, 개방적 자유형, 감각적 성실형, 외향적 활동형, 진보적 추구형 등 5개 유형으로 정의할 수 있다. 둘째, 공연예술에 대한 비관람객의 요구도는 공연장 시설 내·외부 고급화와 경제적 지원에 대한 요구도가 높은 것으로 나타났다. 셋째, 통계적으로 독립변수(비관람객 유형)는 종속변수(요구도)에 유의한 영향을 미치는 것으로 나타났다. This study was devoted to non-audience with differentiating opinions. For the research, the analytical technique of lifestyle AIO(Activity, Interest, Opinion) was utilized targeting the non-audience of performing arts with less than once a year. It examined the types and analyzed the needs by conducting a questionnaire survey of total 104 items with 100 subjects participant after segmenting measurement items. As a result of research, the factors of non-audience according to lifestyle AIO were sampling with 5 factors, respectively. According to the results of this study, the non-audience didn`t just correspond to small income, low-educated, and married status. Whether or not to see performing arts relied upon difference in lifestyle of including their way of life, hobby, leisure activity, interest, and social opinions. First, non-visitors can be defined as five types, including conservative isolated type, open freestyle, sensual sincerity type, extroverted type activities, pursue progressive type. Secondly, it showed high needs for venues that require advanced facilities of internal and external audiences and financial support for the performing arts. Third, statistically independent variables (non-visitor types) had significantly influenced on the dependent variable(also required).
곽현지 ( Hyun Ji Kwak ),배나래 ( Na Rae Bae ),손소라 ( So Ra Son ),유예지 ( Ye Ji Yu ),차지은 ( Ji Eun Cha ),곽수경 ( Suk Yeong Gwag ),최상준 ( Sang Jun Choi ) 대구가톨릭대학교 자연과학연구소 2013 자연과학연구논문집 Vol.11 No.1
The purpose of this study is to evaluate the nail shop working conditions for the protection of the health of workers can be exposed to various concentrations of volatile organic compounds is to assess. The subjects of this study were the workers at nail shops registered with the Daegu Metropolitan Government. One place to the nail shop seven days of passive sampler was used to collect personal samples were collected during one working day, and the data was analyzed using GC/MS Volatile Organic Compounds in Acetone, MEK(Methyl ethyl ketone), Ethanol, n-butyl alcohol, IPA (Isopropyl alcohol), Ethyl acetate, n-butyl acetate, Toluene has been detected, All volatile organic compounds showed a concentration below the exposure level. Of these Acetone, IPA (Isopropyl alcohol), Ethyl acetate containing a lot of working with the product and the total average concentration Acetone 4.5(±4.4) ppm, IPA(Isopropyl alcohol) 1.3 (±1.5) ppm were detected. Day according to the frequency working and the results of evaluating the concentration in the air on Thursday and Saturday were the most treatment. Thursday and Saturday, the higher the frequency of operation of the Acetone and IPA mean concentration was higher than the other days of the week.
Son, Hyeong-Hoon,Min, Sung-Hun,Yeon, Ji-Yeong,Kim, Jin-Woo,Park, Soo-Yong,Lee, Yong-Hee,Jeong, Pil-Soo,Koo, Deog-Bon The Korean Society of Animal Reproduction 2013 Reproductive & developmental biology Vol.37 No.4
Cathepsin B is abundantly expressed peptidase of the papain family in the lysosomes, and closely related to the cell degradation system such as apoptosis, necrosis and autophagy. Abnormal degradation of organelles often occurs due to release of cathepsin B into the cytoplasm. Many studies have been reported that relationship between cathepsin B and intracellular mechanisms in various cell types, but porcine embryos has not yet been reported. Therefore, this study evaluated the effect of cathepsin B inhibitor (E-64) on preimplantation developmental competence and quality of porcine embryos focusing on apoptosis and oxidative stress. The expression of cathepsin B mRNA in porcine embryos was gradually decreased in inverse proportion to E-64 concentration by using real-time RT-PCR. When putative zygotes were cultured with E-64 for 24 h, the rates of early cleavage and blastocyst development were decreased by increasing E-64 concentration. However, the rate of blastocyst development in $5{\mu}M$ treated group was similar to the control. On the other hand, both the index of apoptotic and reactive oxygen species (ROS) of blastocysts were significantly decreased in the $5{\mu}M$ E-64 treated group compared with control. We also examined the mRNA expression levels of apoptosis related genes in the blastocysts derived from $5{\mu}M$ E-64 treated and non-treated groups. Expression of the pro-apoptotic Bax gene was shown to be decreased in the E-64 treated blastocyst group, whereas expression of the anti-apoptotic Bcl-xL gene was increased. Taken together, these results suggest that proper inhibition of cathepsin B at early development stage embryos improves the quality of blastocysts, which may be related to not only the apoptosis reduction but also the oxidative stress reduction in porcine embryos.
( Ji Sang Park ),( Sung Hwan Kim ),( Young Suk Park ),( Yoon Ju Cho ),( Byeong Gwan Son ),( Sang Bong An ),( Yeong Gwan Cho ),( Jun Bong Kim ) 대한내과학회 2014 대한내과학회 추계학술대회 Vol.2014 No.1
Background: Gastric cancer is common tumor in Korea and more than 95% of gastric cancers are adenocarcinomas. Other types of cancers such as malignant lymphoma, leiomyosarcoma, and squamous cell carcinoma have been also reported. Among them, squamous cell carcinoma of the stomach has not been thoroughly investigated. Hereby, we collected cases squamous cell carcinoma and described diagnosis, treatment, and prognosis of the squamous cell carcinoma. Methods: Six cases of squamous cell carcinoma which were published from 1990 to 2013 were researched on Pubmed and KJIM. Another case treated in Seoul Nowon Eulji general hospital was also collected. Characteristics of the patients, chief symptoms, and treatment methods were investigated. All of the 7 patients underwent endoscopy and surgery was conducted after biopsy. Results: Patients` age of onset were 60 years or older in 5 out of 7 cases. Various areas such as body, fundus, greater curvature, and lesser curvature were affected without concentrating on specifi c areas. Serous layer was invaded when diagnosed in all of fi ve cases where the biopsy results were verifi ed. Conclusions: Squamous cell carcinoma is known to have poor prognosis when compared to adenocarcinoma due to higher incidence of lymphovascular invasion and serous infi ltration. However, further studies are required because gastric cancers were successfully treated with chemotherapy after curative resection of stomach cancer. Because clinical features of squamous cell carcinoma are not clearly distinguished from adenocarcinoma, endoscopic biopsy and precise diagnosis are critical.