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      • KCI등재

        메이크업 국가기술자격증 신설에 따른 4년제 대학 미용관련학과의 교육과정 개발 연구

        최영희,최은영 사단법인 인문사회과학기술융합학회 2017 예술인문사회융합멀티미디어논문지 Vol.7 No.6

        The purpose of this research is to suggest the improvement plan for Make-up major curriculum of beauty-related department depending on make-up national technical certification on the basis of analyzing the state of the curriculum. By selecting 6 universities in Seoul, Gyionggi-do, Chungcheong-do, Jeolla-do, Gyeongsang-do, Gangwon-do make-up major curriculum have been analyzed and a survey was conducted on 214 who were majoring in cosmetology at university. There is a difference between the subject related to make-up and the make-up country certificate of technology qualification, so it is difficult to acquire make-up national technical certification as current curriculum. The more make-up major courses are opened by university, the higher the satisfaction of make-up major curriculum. In the course satisfaction related to the acquisition of the make-up national technical qualification, the higher the rate of the make-up national technical qualification certification course was, the higher the satisfaction level was. Subjects demand for make-up national technical certification acquisition is ‘basic make-up’ and ‘wedding make-up’ were the highest. 본 연구의 목적은 4년제 대학 미용관련학과의 메이크업 전공 교육과정 편성에 대한 현황을 분석하고, 이를 기초로 하여 메이크업 국가기술자격증 신설에 따른 교육과정의 개선방안을 제안하는 데 있다. 이를 위하여 서울, 경기도, 충청도, 전라도, 경상도, 강원도에 있는 4년제 대학 미용 관련학과 6개 대학을 선정하여 메이크업 전공 교육과정을 분석하고 6개 대학에 재학 중인 3, 4학년을 대상으로 총 214명에게 설문조사를 실시한 결과는 다음과 같다. 4년제 대학 미용관련학과의 메이크업 전공 교육과정을 분석한 결과, 메이크업 전공 관련 교과목과 메이크업 국가기술자격증 검정 과목에 차이가 있어 현재 교육과정으로 자격증을 취득하기에는 무리가 있는 것으로 나타났다. 대학별로 메이크업 전공 교과목이 많이 개설되어 있을수록 메이크업 전공 교육과정에 대한 만족도가 높게 나타났다. 메이크업 국가기술자격증 취득과 관련된 교과목 만족도에서는 개설된 과목 중 메이크업 국기기술자격증 검정 과목의 개설 비율이 높을수록 만족도가 높게 나타났다. 메이크업 국가기술자격증 취득에 필요한 교과목 요구도는 기초메이크업과 웨딩메이크업이 가장 높게 나타났다.

      • KCI등재

        관객과의 소통을 위한 공연공간과 분장에 대한 연구

        배성한 한국미용학회 2010 한국미용학회지 Vol.16 No.1

        Make up has been developed with a play. As a stage space has been improved, Make up skill has also been developed. Make up consists of character make up, special make up and basic make up. Make up has been used as a tool for showing personality especially with a mask. Today, it is also a physical expression showing personality and used to express a character in a play. A stage space has been better and people have used various materials for a play. For those reasons, make up started to be considered very meaningful. This study focuses on characteristics of make up and proves it is a material for communication with an audience.

      • KCI등재

        메이크업 아티스트 체험이 신뢰와 브랜드 만족을 매개로 브랜드 충성도에 미치는 영향

        신향수,이영선 한국의류산업학회 2019 한국의류산업학회지 Vol.21 No.3

        This study aimed to determine the factors of the make-up artist experience and establish their effects on brand loyalty through the mediation of trust and brand satisfaction. The step of first surveyed the make-up artist experience level through precedent research and made concept frame of study. The step of second checked up the effects of make-up artist experience through the desires for change. The step of third established to the effects of brand loyalty through make-up artist experience brand through mediation of make-up artist trust and brand satisfaction. The survey was carried out on 440 women aged 20 to 40 who experienced make-up services in Seoul, Gyeonggi-do, Sejong and Daejeon. The data were analyzed using SPSS 23.0, and AMOS 18.0 using frequency analysis, factor analysis, reliability analysis, structural model analysis and t-tests. 1)Make-up artist experiences were divided into informational/ relational experiences and emotional experiences. 2)Desires for change influenced positive effects about information/relational experience and emotional experience. 3)The information/relation experiences influenced positive effects about artist trust and brand satisfaction. 4)The emotional experiences influenced positive effects about make-up artist trust and brand satisfaction. 5) The make-up artist trust influenced positive effects about brand satisfaction. Trust in the make-up artist did not directly influence brand loyalty, but influenced it through satisfaction. 6)The brand satisfaction influenced positive effects about brand loyalty. This study identified the roles of make-up artist and the importance of the make-up experience.

      • KCI등재

        2001년 프레타 포르테 컬렉션에 나타난 화장표현기법

        박옥련(Park Ohk-ryun),이수진(Lee Soo-jin) 한국인체미용예술학회 2002 한국인체미용예술학회지 Vol.3 No.2

          This study has tried to find out how make-ups used in the world"s top three Pr&ecirc;t-&Agrave;-Porter Collections in 2001 reflect the intentions of works.<BR>  Each collection of the three had its distinctive make-up techniques.<BR>  In the Paris Collection, make-ups alone even told us a work"s uniqueness to a degree. The united, not separated, clothing and make-up showed the designer"s intention of a work. Colorful and versatile material used make-ups highlight the characteristics of the experimental Paris Collection.<BR>  The Milanese Collection didn"t make radical changes in cosmetic techniques. Only one or two techniques were added to the previous ones to accentuate the designer"s intention. Particularly the change to the eyeliner usage made the make-up challenging but the makeover itself was not so colorful.<BR>  In the New York Collection, make-ups in general were natural and unified with a nude technique. Some make-ups used a very simple technique to highlight eyes only. Make-ups in the New York collection focused more on the clothing characteristic of moderation and simplicity than the designer"s style.<BR>  Now we can know that the main purpose of make-up techniques in collections is to express the designer"s intention on works unlike general make-ups whose main purpose is to make a person look better. For this purpose, different make-up techniques were used in accordance with the characteristics of each collection.<BR>  Make-up not only assists clothing. It has evolved to let us know a work"s tendency and even the designer"s intention. It will also highlight the clothing presentation far better.<BR>  To that end, a growing number of experimental make-ups are introduced in the world"s leading collections, which is expected to make a great contribution to the make-up development as well.

      • KCI등재

        화장의 자의식적 특성 분석과 화장마음의 사회인지모형 검증

        김양하,김기범,차영란 한국여성심리학회 2007 한국심리학회지 여성 Vol.12 No.2

        The purpose of this study was to test the socio-cognitive model of make-up maum of Korean women. In order to build make-up maum model, we approached meaning of make-up, reason for make-up, positive and negative function of make-up by qualitative method. Then we performed content analysis of qualitative data. We also collected quantitative data from Korean university students and adults. A total of 335 respondents was participated in this study. We tested the socio-cognitve model for make-up maum by strutural equation modeling. The results indicated that desire for make-up and make-up belief as a category of maum influenced positively on make-up behavior. However, this model was suitable for only adults sample. In addition, we tested the effect of emotion on make-up maum cosisted of desire and belief. The results showed that felt emotion during make-up related positively to desire and belief repectively. Also, emotion influenced indirectly on make-up behavior.

      • KCI등재

        화장태도에 의한 소비자 집단의 유형화 분석에 관한 연구 ?체험과 충동구매 간의 연관성 분석을 중심으로?

        신향수 ( Hyang Soo Sin ),이영선 ( Young Sun Rhee ) 한국미용학회 2012 한국미용학회지 Vol.18 No.5

        This study aims to the typological approach of Make-up attitudes and, finds to the differences of Make-up Experience and Impulse buying through this attitude types. In Detail, the following results were obtained : First, It was found from the theoretical view result that Make-up Attitude divided to 4 elements (Pursuit of Individual Character, Pursuit of high, Make-up Value, Make-up research) and Makeup Experience divided to 4 elements (Entertainment Experience, Escapist Experience, Esthetic Experience, Educational Experience). Second, the Grouping Type of Make-up Attitude can be classified into ① Make-up research and Pursuit of high group, ② Pursuit of Make-up group, ③ Pursuit of Individual Character group, ④ Make-up indifference group through theoretical view`s 8 elements. Third, in-depth study was analyzed K-means by Make-up Experience 4 elements and related detail elements. The result indicated that the Grouping Types from Make-up Experience and Attitude had many differences. Forth, in-depth study was analyzed K-means by Make-up Experience 4 elements and Impulse Buying one more. These result lead us to the conclusion that Prefered Experiences was differenced by customer group types and continued to impulse buying by experience types.

      • KCI등재후보

        송(宋)나라의 전통화장법과 영상매체에 재현된 화장법의 비교

        임소정 ( So Jeung Lim ),양중영 ( Zhong Ying Yang ),정영희 ( Young Hi Jeong ),김기영 ( Ki Young Kim ) 대한미용학회(구 대한미용과학회) 2011 대한미용학회지 Vol.7 No.3

        Chinese traditional make-up gives many motives and various idea for make-up artists and creaters. So that, traditional make-up in Song dynasty and reconstructed make-up in visual media were investigated for the comparison of both technical characters. The favorite color and pattern of foundation and cheek, form of eyebrows and lip make-up were analyzed and observed not only in old pictures, wall paintings and make-up related papers but also in two films (Fool hardiness and Banquet) and one drama (Generals of the Yang family) of Song dynasty. As the results, philosophy of back to the nature in Song dynasty were influenced to make-up culture and cause to the simple, light and elegance make-up style such as T-zone high light white skin and pink cheeks, wide round eyebrows style (Wallmi; moon like and Palzami; chinese alphabet eight) and small red lips were prefered in traditional make-up. Especially, T-zone hight light technique shows the new make-up style of three dimensional make-up. And the eyebrows make-up and lip-make-up of Dang dynasty were used partly until Song dynasty. And the color and painting technique of foundation and cheeks were fast similar to traditional make-up in reconstructed make-up of visual media. In contrast to the traditional make-up, the thick and short eyebrows in Banquet and wide and thick lips in Fool hardiness and Generals of the Yang family were shown in reconstructed expression. In conclusion, the technique of three dimensional make-up may be developed in Song dynasty. And production of either historical film nor fusion films must be need by proof of traditional make-up at the reconstruction time.

      • KCI등재

        눈 메이크업이 顏面相에 미치는 영향에 관한 硏究

        권경애(Kwon Kyung Ae) 한국인체미용예술학회 2000 한국인체미용예술학회지 Vol.1 No.2

          Physiognomy is well known to judge a person"s character by the face. Physiognomy is to read a person"s character not only by the face but also by the hands, frame, head, arms, legs, chest, back, abdomen, waist, hair and even the whole body.<BR>  However this study is focused on rather the effect of the make-up than the philosophical aspect.<BR>  Thinking of someone usually someone"s face comes first. It shows that the eyes can be very important part of the face. Therefore, it may be said that physiognomy a lot depends on the eyes. Those who want to have a plastic surgery most likely want to have plastic operations on their eyes. It shows how important the eyes on physiognomy. How can physiognomy be improved without any plastic operations? That method could be the make-up. Small changes in the make-up can change not only the images of eyes but also the image of the face. In the physiognomy, out of 100 face the eyes are considered 50. It shows how important the eyes are on the face in aspects of physiognomy. The shape of the eyes affects a lot on the face and decides the image of the face. This study was to analyse the shapes of the eyes in the applications of the theory of physiognomy.<BR>  This study includes the objectives and the method of this research in the introduction. The second chapter explains the term and the necessity of the make-up. In addition, it includes the category of physiognomy and preliminary elements, that is, forehead, eyebrow, eyes, nose, mouth, chin, ears.<BR>  The third chapter includes the images of the face in terms of physiognomy and the judgement of facial features in the common sense. This research analysed the shape of the face in the aspects of both physiognomy and make-up. In order to investigate the images and the shapes of the eyes, the followed analyses were carried out : physiognomy analysis, medical analysis, reflection symbol analysis: the name of the eyes in general, the sizes of the eyes, the angles of the eyebrows, the balance of the two eyes, the distance of the two eyes, the existence of the double eyelid and the differences of the two eyes in the aspects of physiognomy and the make-up.<BR>  The fourth chapter includes how the make-up on eyes can change the image of the face depending on the sizes of the eyes, the existence of the double eyelid, the distance of the two eyes, the protrusion of the eyeball, the shape of the eyes, the differences of the two eyes. It also includes studies of the changes of the make-up on the face depending on the categorized types of the eyes.<BR>  In conclusion, it was discussed there was a strong possibility of the effects of the make-up on the images of the face.<BR>  This research was carried out on the followed purposes: to study the basic terms of the make-up and physiognomy to create the beauty of the human being, to analyse the effects of the make-up on the shape of the eyes, and to study the effects of the make-up on the images of the face. Previous literature review was carried out to study the general theory and the effects of the Korean make-up on the face. In comparison, work experience was presented.

      • 여중,고생들의 베이스 메이크업 행동 및 선호도에 따른 만족도 연구

        이명희 ( Myung Hee Lee ),송연숙 ( Yeon Sook Song ) 대한미용문화예술학회 2014 대한미용문화예술학회지 Vol.3 No.1

        This study amis to scrutinize the current trends, preference and degree of satisfaction in regard to base make-up of middle and high school. The results of this study are as follows. This study, first, looks into the trend in base make-up. It is discovered that the most number of the respondents begin to put on base make-up when they are in their 7th or 9th grade. To the question how much make-up you usually wear, the largest share of the respondents, 32.7%, replies that they usually choose to wear up to base make-up and 32.8% of them wear it to cover their skin flaws. The most popular base make-up products are revealed to be BB cream(as known as blemish balm, blemish base or beauty balm). To the question how often you wear base make-up a week, the most respondents answered that they wear it once or twice. It is surveyed that slightly more than half of the respondents(51.7%) prefer to wear make-up products made for teens only than for adults. For 39% of the respondents, applying base make-up is a ``very important`` process in their make-up while 29% marked the ``important`` box. This can be interpreted that the majority regards base make-up as a significant step of the whole make-up process. When purchasing base make-up products, the respondents tend to choose what are presently popular online and consider the function and quality of make-up products foremost. This study closely reviews preferences of the middle and high school girls for base make-up. The biggest share of the respondents, 39.0%, replies that the most vital function a base make-up product should serve is cover-up of pores and blemishes. In the survey, the respondents disclose that they wish to be looked cleaner and more natural after wearing base make-up. Moreover, 37.0% of the respondents favors peach-color base make-up and 56.3%, recognizing the current trend, has a desire for transparent skin tone and moisture skin texture. This study explores how the functional satisfaction and psychological satisfaction be affected in accordance with preference for base make-up. A meaningful outcome is only found in functional satisfaction. The respondents, who pursue cute and lovely looking, display the highest functional satisfaction degree among all other. Unlike functional satisfaction, no significant result is yielded in the psychological satisfaction.

      • KCI등재

        메이크업 유형에 따른 인지·감성반응이 광고태도에 미치는 영향

        방효진,김정희 한국피부과학연구원 2013 대한피부미용학회지 Vol.11 No.3

        According to factor analysis based on cognitive & emotional responses and advertisement for attitude by beauty make-up and art make-up, ‘artistic’ was the most important factor in art make-up in terms of cognitive responses. In beauty make-up, on the contrary, ‘practicality’ was the most important factor. In terms of emotional responses, ‘ornamentation’ was the most important factor in art make-up. In beauty make-up,‘familiarity’ was the most important factor. In terms of advertisement for attitude, ‘interest’ was the most important factors in art make-up. In beauty make-up, on the other hand, ‘reliability’ was the most critical factors. According to analysis on the effect of cognitive and emotional responses on advertisement for attitude by type of make-up, beauty make-up images didn’t draw ‘attention’ on the advertisement. However, ‘interest’ in the advertisement increased when it was perceived in terms of ‘ornamentation’ and ‘attractiveness’. When art make-up was perceived as ‘artistic’ on the contrary, visual ‘interest’ and ‘attention’ on the advertisement increased. When beauty make-up and art make-up were perceived under ‘familiarity’ however ‘interest’ in the advertisement declined. When beauty make-up was perceived from the perspective of ‘practicality’, ‘reliability’on the advertisement increased. When art make-up images were perceived from the perspective of ‘familiarity’and ‘dignity’ on the other hand, ‘reliability’ on the advertisement increased. When ‘ornamentation’ on beauty make-up and art make-up increased, however, consumers negative view on the advertisement was high.

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