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張東琳,金潤 복식문화학회 2000 服飾文化硏究 Vol.8 No.3
The purpose of this thesis is to analyze the present conditions and problems of the Internet Fashion Shopping-Mall, grope for as active plan to the Internet Fashion Shopping-Mall as a strategic method of fashion industry. The fashion industry of Internet Electronic Commerce has a good prospect, and I propose the following some strategic plans of Internet Fashion Shopping-Mall. On the basis of my study, as a means of technology supplement, Virtual Reality System, such as 3D System or the newest Electronic Dressing Room System to solve the problem of products' an actual feeling, should be needed for consumers to feel as they really put the clothes on. Second, to offer more diversity programs, such as consumer sensitivity program, additional service, fashion news, life information and so on, are needed for companies to come over again the consumers to connect to the shopping-mall site, And, to build more perfect security terms of payment systems, such as ICash, Disital Cash, Net Check, Internet Insurance and so on, should be introduced for consumers to pay and furnish their personal information. If these technological developments are realized, Internet Fashion Shopping-Mall products will be a great success.
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김고운,장동림 한국패션디자인학회 2006 한국패션디자인학회지 Vol.6 No.2
과학의 발달과 더불어 급속도로 빠르게 변화하는 현대사회에서 사람들은 현실과의 괴리감과 불만족. 이러한 현상은 회고적 무드와 결합하여 중세를 근간으로 하는 신 고딕이라는 새로운 트렌드로 등장하고 , 패션에 있어 고스 스타일이 창출되었다 . 패션의 진화와 더불어 일러스트레이션은 패션 이미지를 대중에게 전달하는 창의적 현대적 시각언어로서 발전하고 있다. 고스는 일상의 규범보다는 자유로운 사고방식을 지니고 일상적 고정관념을 거부하며 독특한 문화와 패션을 탄생시키고 있다 . 따라서 고스 이미지를 표현하는 일러스트레이션은 점점 .본 연구에서는 이론적 고찰을 통해 고스의 개념과 등장 배경을 살펴보고 고스의 종류와 그 특성을 파악하였다. 또한 고스의 특성에 따른 미적 요소를 바탕으로 패션 일러스트레이션에 표현된 고스 이미지를 분석하였다. 20세기 후반 포스트모더니즘의 영향으로 익살스럽고 재미있게 희화화되어 표현되어졌다는 것을 알 수 있었다. 본 연구를 통하여 충격적이고 영향력이 강한 고스 이미지 패션 일러스트레이션은 대중에게 있어 효과적 시각매체라는 결론을 도출할 수 있었다. In modern society, which is rapidly changing, together with the development of science, people are feeling estrangement and dissatisfaction with reality and have an evading desire to find a place to hide. This type of occurrence, combined with a retrospective mood, appears as a new trend known as a recently presented New Gothic, and a Goth style has been created in fashion. Together with the evolution of fashion, illustration has developed as a creative・modern visual language that passes on fashion images to the public. Goth has ways of thinking that are more liberal than the models of everyday life, and it rejects stereotypes to give birth to a unique culture and fashion. Therefore, illustrations that express Goth images allow effective communication with the public who now want stimulation that is more shocking and creative. In this research, through theoretical examination, the concept and setting for the appearance of Goth has been observed and types of Goth, and its characteristics have been examined. Also, the Goth image expressed in fashion illustrations was analyzed on the basis of artistic elements according to Goth characteristics. Research results showed that although Goth used to hold a negative image, symbolizing the devil, after the influence of post-modernism in the latter twentieth century, it was caricatured comically and in a fun way. This study was able to come to the conclusion that the shocking and influential Goth images in fashion illustration can summon instant reaction from the public accompanied by interest and stimulation, and that it is an effective visual medium, in accomplishing the purpose of communicating with the public.
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