고령자 복지주택의 실버복지관 공간구성현황에 관한 연구

장주영 ( Chang Jooyoung ) 한국공간디자인학회 2021 한국공간디자인학회논문집 Vol.16 No.8

(Background and Purpose) This study analyzed the spatial composition of the Silver Welfare Center for seniors with the social welfare facilities for the same population. The results of this study were used as basic data for future space planning for seniors utilizing social welfare facilities. (Method) This study focused on the analysis of space composition, such as auxiliary facilities and program rooms that provide various social welfare services, centering on the Silver Welfare Center of senior welfare housing. As a research method, the concepts of senior welfare housing, legal standards, supply status, and construction overview were identified through a literature review, and the current supply status of senior welfare housing was examined. In addition, based on the current status and floor plans of 14 project districts for welfare housing for seniors, the space of the Silver Welfare Center was classified into the following five categories: medical/rehabilitation, leisure/sports, living/convenience, office/management, and common use. The functional combination method and flat layout characteristics of the unit household dong and Silver Welfare Center were identified. (Results) As a result of this study, first, regarding the characteristics of architectural planning, the rural type showed the most in the location type, whereas the medium-scale type with a total floor area of 1,000-2,000㎡ appeared the most. The functional combination method was integrated and linked. Second, in terms of spatial planning characteristics, the middle-corridor type was most commonly found in the plan layout. As for the spatial composition characteristics, the rehabilitation treatment space appeared the most in the medical/rehabilitation space, the leisure activity space appeared the most in the leisure sports space, and the sanitary space appeared the most in the convenience space. As for other spaces, they appeared in two districts, and it was found that free lunch stations, daycare centers, and social enterprises were set up. (Conclusion) As a result of the study analysis, first, it is necessary to provide a space for communication with the surrounding local residents to prevent isolation of seniors living in rural areas. Second, when constructing a large-scale complex in welfare housing for seniors, spatial consideration is required for an efficient movement route for seniors living in a unit household other than the corresponding dong. Third, it is necessary to construct an outdoor activity space and an outdoor experience space that could encourage outdoor activities in addition to indoor sports and indoor space for physical activity of the seniors.

사회복지관의 시설유형에 관한 조사 연구

정아영(A Young Jung) 한국디자인문화학회 2012 한국디자인문화학회지 Vol.18 No.2

본 연구는 사회복지관 활성화 방안을 제안하기 위한 연구의 기초조사 단계의 연구로서, 현재 사회복지관에서 시행중인 복지프로그램 내용과 보유시설, 복지공간 환경 현황 분석을 바탕으로 사회복지관을 유형화하고 그 특성을 살펴봄으로서, 복지프로그램과 복지공간 환경의 연계적 고찰을 통하여 사회복지관의 활성화 방안 제안을 위한 기초적 데이터를 마련하고자하였다. 연구 조사는 서울, 경기도, 6대 광역시 소재종합사회복지관 278개관 가운데 1,000㎡이상 규모의 시설로 현장조사를 허락해준 14개관을 대상으로 시설방문을 하였으며, 시설개요, 운영개요, 보유시설, 공간구성, 공간면적 등 복지 공간 환경현황 및 행사, 학습,공작, 레크레이션, 문화, 봉사 등의 실시중인 복지프로그램 내용 현황을 조사하였다. 조사된 복지 공간 환경내용과 복지프로그램 내용은 수량화3류 분석, 군집분석 등 다차원데이터분석법을 사용하여 분석하였다. 연구조사 분석결과, 1) 복지프로그램은 연간 정기적으로 실시하는 이벤트 행사의 비중이 높고, 아동과 고령자를 중심으로 하는 특정 세대에 국한된 내용이 주를 이루고 있다. 2) 복지 공간환경은 방과 후 교실, 어린이집, 노인주간보호시설의 보유 비율이 높으며, 공간구성은 가족복지, 지역사회보호, 지역사회조직, 교육문화, 자활, 관리운영 부분으로 구분되었다. 특히 교육문화공간은 집회, 정보, 실습, 스포츠, 아동청소년, 고령자관련공간으로 분류되며, 부문별 면적 비는 교육문화부문의 비율이 높게 조사되었다. 3) 사회복지관 시설 유형은 복지 프로그램내용, 시설범위, 시설이용 및 프로그램참가대상을 설명하는 축을 중심으로 고령자가 주도가 되어 다양한 복지 프로그램을 전개하는 제 1유형, 시설 이용자 간의 유대관계를 증진시키는 것에 중심을 두는 제 2유형, 복지시설의 남은 공간과 연계가 가능한 프로그램을 개발하여 실시하고 있는 제 3유형, 지역사회를 위한 아동청소년 주도의 봉사활동 프로그램을 중심으로 실시하고 있는 제 4유형으로 분류되었다. This is a basic stage study for a higher level study which will suggest a vitalization plan for social welfare centers. Facility type characteristics of social welfare centers had been studied based on a status survey on the welfare program contents being practiced now, facilities owned by social welfare centers and environment of welfare spaces. There are 278 social welfare centers in Seoul Metropolis, Gyeonggi-do Province and six major Metropolitan Cities. Among them, 14 social welfare centers have the facility areas bigger than 1,000㎡ and they allowed the status survey visit for this study. Welfare space environment, such as facilities description, operation description, facilities owned, space constitution and space area had been investigated together with the welfare program contents, such as the events, classes, handicraft classes, recreation, culture and volunteer services. The collected welfare space environment contents and welfare program contents had been analyzed by multi-dimensional data analysis methods such as the "quantification theory analysis type 3" and "cluster analysis". The analysis results are as following. 1) There are more periodical events held yearly than spot events. The event contents are focused on specific age groups such as children or the aged. 2) Regarding the welfare space environment, there are more classrooms, day care centers and "day care centers for the aged" than other welfare spaces. The welfare spaces can be classified into family welfare, local welfare recipient administration, local community organizing, education/culture, self-support and management/operation. Especially, the education/ culture spaces consist of spaces for gatherings, IT classes, practical trainings, sports, children/juveniles and the aged. Regarding the areas of occupation, the weight of education/culture spaces was high. 3) The facility types of social welfare centers had been classified into four types based on the contents of welfare programs, scope of facilities, facilities use and program participants. In Type 1, various welfare programs are led by the aged. Type 2 focuses on the promotion of personal relation among the facility users. Type 3 is the programs that had been developed to utilize the remaining spaces of welfare facilities. Type 4 is volunteer service programs for local communities led by children/juveniles.

젠더의 렌즈로 본 복지공간

안숙영(Ahn, Sook-Young) 한국여성학회 2012 한국여성학 Vol.28 No.1

복지국가 혹은 복지공간이라는 개념은 20세기의 유럽이 남긴 가장 중요한 유산의 하나이다. 그러나 복지국가가 남성의 얼굴을 하고 있고 복지공간에서 활동하는 대표적 행위자도 남성의 얼굴을 하고 있다는 점에 대해서는 오랫동안 침묵이 이루어져왔다. 1990년대 초반 이후 복지공간의 남성중심성에 대한 비판이 본격적으로 전개되기 시작한 가운데, 이 글의 목적은 복지와 젠더의 관계를 둘러싼 1990년대 초반 이후의 논쟁에 대한 이론적 검토를 통해 젠더중립적 복지공간이라는 이미지 뒤에 숨겨져 있는 복지공간의 젠더성을 가시화하는 한편으로, 이를 바탕으로 젠더평등에 기초한 복지공간을 새로이 구성해 나가기 위한 방안을 모색해 보는데 있다. 이를 위해 먼저 Ⅱ장에서는 국가와 시장이라는 카테고리를 중심으로 한 기존의 복지공간 분석이 갖는 젠더적 한계로 시선을 돌리며 복지의 생산에서 가족이 갖는 의미를 조명한다. 이어지는 Ⅲ장에서는 여성의 복지 수급자격을 둘러싼 논쟁, 즉 어머니인가 아니면 노동자인가라는 쟁점을 둘러싸고 전개된 논쟁의 흐름을 짚어보고 노동자로서의 여성의 지위를 강화해 나갈 필요성 및 돌봄노동의 탈여성화의 필요성에 주목한다. 나아가 Ⅳ장에서는 지구화 속에서 국민국가의 경계가 약화되고 있는 가운데 일국적 복지공간으로부터 초국적 복지공간으로 복지의 공간을 확장해 나갈 필요성을 강조한다. 마지막으로 결론에 해당하는 Ⅴ장에서는 21세기의 보다 풍부한 젠더복지를 향한 디딤돌을 마련하기 위해서는 우리에게 새로운 유토피아적 상상력이 필요하다고 주장한다. Welfare state or welfare space is one of the most important legacies of 20th century Europe. But for a long time the fact has been suppressed that it has a male face and that representative actors who are active in welfare space also have male faces. It was not before the beginning of the 1990s that feminist critique of male-dominance of the welfare space has been voiced. By a theoretical review of the debates on the relationship between gender and the welfare space, this paper aims to visualize the specific gender characteristics of the welfare space which are hidden behind it’s gender-neutral image, and to explore, resting on this review, the possibilities of constructing new welfare spaces which are based on gender equality. In chapter Ⅱ, this study analyses the limits of debates on the welfare state which have focused on the two categories of state and market. It emphasizes the meaning of family in the production of welfare. Chapter Ⅲ concentrates on the position of women in relation to the welfare state, and examines which women receive benefits from the state as mothers or as workers. The analysis concludes that we need to strengthen the position of women as workers and to defeminize care work. Chapter Ⅳ emphasizes the necessity of expanding the welfare space from national to transnational, because the welfare state as a national project is weakening in the process of globalization. Lastly, I suggest that we need to dream a new utopia towards the construction of more fruitful welfare from a gender perspective in the 21^th century.

특집 : 한국사회에서 복지국가논쟁의 재조명 ; 사회적 인권으로서의 복지: 복지공간에 대한 새로운 상상

안숙영 ( Sook Young Ahn ) 법과사회이론학회(구 법과사회이론연구회) 2011 법과 사회 Vol.0 No.40

The Republic of Korea is a welfare space in which the constitution clarifies that all citizens shall be entitled to a life worthy of human beings and the state shall have the duty to facilitate social security and welfare(Article 34). Though, political leaders of our time view welfare not from an angle of citizens` rights but from the angle of charity from above. In this situation this article puts an emphasis on welfare as human rights, and especially focuses on social human rights. Welfare is mainly treated as citizens` rights within the Westphalian Frame(Nancy Fraser) in which the nation-state plays a major role for promoting welfare. The extent of welfare benefits is often limited due to the existence of property rights and the obligation to work. But in a today`s globalizing world, in an emerging Post-Westphalian Frame, we need to reconceptualize welfare through the imagination of welfare space. Welfare has to reach beyond the limitations which are set by the framework of the nation-state. Social human rights expand the scope of welfare and entitle humans as recipients of welfare benefits based on their status as human beings regardless of nationality, class, gender, ethnicy and so on. When sketching the welfare space for the Korean future, we have to be aware of the limitations which the capitalist system sets. The imbalance between expenditures on social welfare and military expenditures has to be overcome. The bureaucratic character of the welfare state has to be reflected critically and democratization of social policy through citizens` participation to be realized.

A Study on Effects through the Establishment of Evaluation Indicators of Place-Based Spatial Welfare

황은령,이돈일 한국공간디자인학회 2023 한국공간디자인학회논문집 Vol.18 No.2

(Background and Purpose) The urbanization due to the development of science and technology and the industrial revolution has brought about various social and environmental problems. Based on the rational thinking that was implemented to solve this problem, urban plans were disregarded by urban residents, causing colonization of the Life World. Accordingly, this study aims to discuss the effect of the evaluation indicators of spatial welfare reflecting the characteristics of the place by establish the concept of spatial welfare and analyzing the urban public space from the human ecological perspective in order to realize space-based welfare services that sufficiently reflect the place characteristics of the residential area by approaching the organic relationship between the urban environment and dwellers from the perspective of an ecological system. (Method) It reviewed the concept of welfare and space through existing literature and previous studies, through which the concept of spatial welfare and welfare facilities were typified. In addition, it suggested a human ecological approach to recover the sense of place in urban space through theoretical review of urban space and place. To this end, evaluation indicators for place-based spatial welfare were established by extracting analysis items for urban spatial structure based on human ecology and analysis items for human behavior. (Results) In the case of spatial structure analysis, a scenario was identified that the research of researchers widely used in the public were synthesized and combined with the human ecological system theory to reinterpret the spatial structure as a layered structure, and a stable urban ecosystem is realized by cross- stacking the structural elements. In the case of human behavior analysis, it has conducted the research to reflect the place characteristics of the region rather than to create generalized public space by deriving evaluation types by cross-applying the sense of place forming elements to the elements extracted by organizing and analyzing previous studies related to public space. Through this, a plan for development of evaluation indicators was presented so that it can be applied when evaluating regions with different characteristics. (Conclusions) Through this study, it expects the following effects. First, it can identify various desires hidden in human behaviors based on place as well as physical and policy issues of public space for spatial welfare. Second, it can prepare a higher-level evaluation indicators by considering not only rational and reasonable values but also emotional elements according to the formation of the sense of place. Lastly, it tries to put value on the realization of user-centered spatial publicity, and to contribute to the quality improvement of public space through strengthening evaluation and monitoring functions by breaking away from the practices of public space projects that focus only on administrative performance.

도시형 유료노인복지주택의 활성화를 위한 공용공간 계획

장은혜(Jang, Eun-Hye),김미경(Kim, Mi-Kyoung) 한국실내디자인학회 2013 한국실내디자인학회논문집 Vol.22 No.1

Elderly welfare housing refers to a residential facility with diverse medical and welfare services for cohabitation of elderly. Especially, community shared spaces in the elderly welfare housing plays an important role as a place for community and leisure activities that enhance vitality of elderly life. The purpose of this study was to investigate types, planning characteristics and actual utilization of community shared spaces in for-profit elderly welfare housing. Eight for-profit elderly welfare housing facilities in Seoul and Gyeonggi province were selected for this study and categorized into small-, medium- and large-scale facilities based on the number of housing units. Community shared spaces in the elderly welfare housing were classified into six space types: social space, education space, exercise space, medical space, convenience space and leisure space. Findings are as follows. Small-scale elderly welfare housing facilities with less than 100 housing units had fitness centers, clinics, restaurants, convenience stores and hobby rooms which were required by law. All community shared spaces were planned on a single level. Fitness centers was found the most frequently used while the other spaces were not used very frequently. Medium-scale facilities with 100 to 299 housing units had multi-purpose halls, libraries, swimming pools, indoor and/or outdoor driving ranges, physical therapy centers, saunas, karaokes and so on. Most community shared spaces were found frequently used. Large-scale facilities with 300 or more housing units had religion rooms, community halls, hair salons, pharmacies, etc. In most facilities, community shared spaces were planned in distributed locations.

종합사회복지관에서 노인과 유아의 교류 증진을 위한 지원 방향 및 공간 계획 요소

정민모(Jung, Min-Mo),정서인(Jung, Seo-In),서지은(Seo, Ji-Eun) 한국실내디자인학회 2018 한국실내디자인학회논문집 Vol.27 No.2

The purpose of the study is to present the social welfare center planning factors of space for promoting intergenerational exchanges between the elderly and children. To achieve the purpose, the study conducted a survey of professionals on the importance of planning factors. The results are as follows. First, it is surveyed that less high are Korean social welfare center planning and availability extents of space for intergenerational exchanges, while less no profound are the necessity and concern of such spaces. The result suggests that social welfare centers need a concrete planning of space for intergenerational exchanges. Second, it is identified that in order to promote intergenerational exchanges, there need to plan planning factors of each space, especially with focus on "outdoor space" and "specific space." Third, it is revealed that regarding the importance of factors of "specific space," physical supports account for the high rates; architectural factors providing free space contribute to the supports of physical development; and decorative factors giving visual effects could be helpful for behaviors. Fourth, it is unveiled that the supports of physical behaviors are of the most importance in "connecting space". This would be planned as a path that gives a free access in spaces, with attention being paid to safety. Lastly, it is shown that in the case of "outdoor space," the supports of physical development are of the most importance. Given the fact that "outdoor space" offers a wider scope of activities, and accommodates various available elements in connection with surrounding environments, it is considered that the space would be of help for intergenerational interactions. The study is expected to be utilized as the preliminary data which proposes the social welfare center planning factors of space for promoting intergenerational exchanges between the elderly and children.

업무시설의 문화·복지공간 특성이 업무태도에 미치는 영향관계 분석

박청호(Park, Cheong-Ho),김경우(Kim, Kyeong-Woo) 대한건축학회 2014 대한건축학회논문집 Vol.30 No.4

The spatial planning of a office building is shifting from cellular type office to the form of emphasis on culture, welfare, and communication. As the trend, this study analyzes work attitudes which are influenced by welfare=cultural space and welfare system. The causative factors derived from the improved work space are flexibility and independency of work exclusive space. The work support space is consisted of cultural exchange and welfare convenient character. In comparison to work space, the causative factors derived from welfare system are self-development, support payment, and life support. The resultant factors of the study includes accountability, sincerity, trustworthiness, cooperativity, and creativity. The study results showed that improved work exclusive space, work support space, and welfare system had a positive impact at a similar level on work attitudes formation. In the case of work exclusive space, flexibility was only found to have a positive influence on sincerity, and independency has a positive influence on trustworthiness and cooperativity. However, in the case of work support space, cultural exchange was found to have a positive influence on accountability, sincerity, trustworthiness, and cooperativity, and welfare convenient has a positive influence on creativity. And so, support payment has a positive influence on trustworthiness and creativity. These results means that improvement of space for communication and economic support system to stablize their life are major factors in the formation of positive attitudes.

텍스트 마이닝을 활용한 공간복지 관련 국내 연구 경향 분석

이수현,변기동,하미경 대한건축학회 2023 대한건축학회논문집 Vol.39 No.8

This study delves into the evolving welfare paradigm, transitioning from selective support services to comprehensive space-based universalservices. To accomplish this, relevant research literature linking space and welfare was gathered and subjected to text mining analysis todiscern prevalent trends. The research landscape has witnessed a shift. While earlier studies predominantly concentrated on sociallydisadvantaged groups, a growing number of investigations no longer target specific demographics. This reflects an evolving socialconsciousness wherein universal welfare is progressively being integrated into scholarly discussions. As welfare beneficiaries extend toencompass the wider local populace, there arises a need for an in depth exploration of demand-oriented spatial welfare. This entailsidentifying the genuine welfare requirements of local residents and providing fitting spatial solutions. Although the range of studied spaceshas expanded to encompass diverse areas like residential and living infrastructure facilities, the majority of research still centers aroundconventional social welfare facilities. This is somewhat insufficient to mirror the swiftly changing societal expectations. In this context of thenew normal era, it is imperative to consolidate research across previously segmented facilities, considering the anticipated surge inmultifaceted welfare service demands. Lastly, it was observed that distinct topics within the Built Environment realm, such as CPTED,universal design, and sustainable design, have intertwined with welfare discussions. Employing text mining analysis, this study endeavors touncover research trends more objectively and quantitatively. This study’s outcomes hold academic significance by enhancing comprehension ofthe concept of space-based welfare. It also identifies macro research trends, contributing to a more comprehensive understanding of thesubject’s scope and core themes. 본 연구는 복지의 개념이 선별적 지원 서비스에서 '공간 기반의' 보편적 복지서비스’로 변화하고 있다는 점에 주목하였다. 이에 따라 본 연구는 ‘공간’과 ‘복지’를 함께 다루어온 연구 문헌 자료들을 수집하고 텍스트 마이닝 기법을 활용하여 연구 경향을 분석하였다. 본 연구의 주요 결론 및 제언은 다음과 같다. 첫째, 과거 공간복지 관련 연구는 주요 수혜대상자에 초점을 맞춰 진행되어온 경향이 강했다. 대상 집단으로는 장애인, 아동과 같은 보호 계층도 있었으나, 대부분의 연구가 노인에 집중되어 있었다. 이를 통해 정책적, 사회적 인식이 노인을 주요 복지 지원 대상으로 여기고 있음을 유추할 수 있으며, 이 같은 연구 경향은 고령화가 심화되고 있는 만큼 추후 연구에서도 지속될 것으로 보인다. 하지만, LDA 분석을 통해 파악한 바와 같이 연구 대상 공간이 노인 전용 시설에서 복합적 공간으로 확장되고 있으며 그 기능 또한 여가활동 혹은 커뮤니티 조성 등으로 다양화되고 있는 만큼, 이에 주목한 연구가 점차 증가할 것으로 예상된다. 앞서 말한 바와 같이 다수의 연구가 특정 수혜 대상 집단에 주목하고 있었으나, 특정 대상을 언급하고 있지 않은 연구가 증가하고 있다는 점에서 보편적 복지를 향한 사회적 인식이 연구 분야에도 점차 반영되고 있음을 알 수 있다. 시대의 흐름에 따라 복지서비스의 수혜자가 일부 소외계층이 아닌 일반적인 지역주민으로 확대되고 있는 만큼, 지역주민이 실질적으로 필요로 하는 복지서비스를 파악하고 이를 위한 적절한 공간을 제공하는 수요자 중심의 공간복지에 관한 심층적인 탐색과 연구가 수행될 필요가 있으며 이를 통해 지역주민이 체감하는 질적 생활 수준을 보장하여야 한다. 둘째, 복지서비스가 다양화된 만큼 이를 제공하는 공간에 관한 연구도 주거시설, 생활인프라시설과 같이 다양한 영역으로 확장되고 있음을 알 수 있었다. 그러나, 여전히 대다수의 연구가 기존의 복지시설에 치중되어 있다는 점에서 빠르게 변화하는 사회적 인식을 반영하기에는 다소 부족한 모습을 보였다. 앞으로의 뉴노멀 시대에는 우리 주변을 둘러싼 근린 환경, 즉 일상생활권의 중요성이 점차 높아질 것으로 보이며 이를 기반으로 하는 다양한 복지서비스시설에 대한 요구와 수요가 점차 증가할 것이라 예상되므로, 이와 같은 상황에 대응하기 위해서는 공간복지에 관한 명확한 개념 인식을 바탕으로 그간 개별적으로 다루어진 다양한 기능의 시설들 통합하여 체계적인 연구를 진행할 필요가 있다. 셋째, 본 연구는 ‘복지’를 제목 혹은 키워드에 언급한 문헌만을 제한하여 수집하였음에도, 셉테드, 유니버설디자인, 친환경과 같이 독자적인 연구 영역을 구축한 다양한 주제의 이슈들이 함께 언급되고 있었다. 이는 공간환경 분야에서 다루어온 다양한 주제들이 복지와 무관하지 않음을 시사하며, 이를 복지적인 관점에서 바라볼 수 있는 시각을 갖출 필요성이 제기된다. 본 연구는 공간복지에 대한 개념 수립 초기에 다양하게 흩어져 축적된 연구 문헌 데이터를 취합하고 이를 바탕으로 텍스트 마이닝 분석을 진행하여 보다 객관적이고 정량적으로 연구 경향을 파악하고자 노력하였다. 본 연구는 이를 통해 공간복지 관련 연구의 범위와 주요 주제를 정리하고 거시적인 연구 동향을 파악하였다는 점에서 학술적인 의의가 있다. 또한, 본 연구에서 수행한 문헌 고찰 ...

PR 공간이 결합된 복합사옥 설계에 관한 연구 - 스포츠브랜드 사옥을 중심으로 -

엄지은 ( Eom Jieun ),신은기 ( Cinn Eungee ) 한국공간디자인학회 2022 한국공간디자인학회논문집 Vol.17 No.7

(Background and Purpose) The space where the public communicates and experiences with brands is expanding from a space where products are displayed and sold to a multicultural space, and recently, it is expanding to a variety of design concepts and experience spaces. The importance of communication between employees and consumers has continued to be emphasized, and various plans have been proposed, but the space of contact between employees and consumers is not composed of specific strategies. In addition, in the case of precedents, the employee space and the consumer space were thoroughly separated or passive communication was proposed, and active linkage was characterized by limited visits through reservations. Therefore, this study aims to propose a complex strategy that can expand the consumer experience space and maintain the security and efficiency of the employee space while communicating with the employees. (Method) This study investigated the changes and types of PR space through previous studies and derived specific spatial strategies. In addition, by analyzing cases built over the past 10 years in which corporate offices and PR spaces have been combined, the operation method of the space, zoning and circulation of programs, and cognitive strategies were derived for employees and the public, which are different user groups. Plans for the placement of routes and programs were made based on the strategy of urban cases based on excellent public accessibility and vertical zoning. (Results) This study targets the office buildings of sports goods brands with a wide range of experience marketing, with the public's experience-based consumption accounting for a large proportion. The program was selected through analysis of 6 office buildings that combine PR spaces, and the employee welfare space was combined for active communication with employees and space efficiency. It was proposed to relocate this according to purpose and openness, and to share it vertically and horizontally through complexity of use and atrium. From the most open external entry plaza to the closed office, we proposed proper separation and linkage of the spaces of employees and consumers. (Conclusions) This study attempted to propose an experience space where employees and the public, who are potential consumers, can freely communicate and experience direct and indirect brand experiences while maintaining the security of employee space and space efficiency of the office. Research on the complex space of consumers and employees needs to be conducted in planning PR spaces combined with offices while proposing various spaces to communicate with the public in the future. However, since this study focused on the zoning plan, the detailed design for each program needs to be supplemented.