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      • KCI등재

        자가진단에 따른 여성의 모발 및 두피관리 태도에 대한 연구

        송정빈,김진숙 한국인체미용예술학회 2017 한국인체미용예술학회지 Vol.18 No.2

        This study attempted to investigate hair and scalp care attitudes through self-diagnosis. The following research problems were examined to suggest a direction for hair and scalp care and for use as basic data for home care suggestions. First, the demographic characteristics of subjects were analyzed. Second, hair and scalp care self-diagnosis was examined. Third, demographic characteristics by hair and scalp care self-diagnosis were investigated. Fourth, differences in care attitude by self-diagnosis were examined. For empirical analysis on the purpose of the study, women living in Seoul were examined from November 1 to 20, 2016. The results found the following: First, hair and scalp care attitudes are comprised of four elements: interpersonal relationships, psychological stability, conspicuous consumption and hygienic management. Second, according to hair and scalp care self-diagnosis, ‘good scalp condition’ was higher than ‘poor scalp condition.’ Third, in terms of hair and scalp care attitudes by age, high scores were found in 20s, 30s and 50s and older in interpersonal relationships. From a hygienic management standpoint, a significant difference was found in those in their 20s and 50s and older. In terms of marital status, ‘married’ revealed outstanding results from the perspective of interpersonal relationships. In terms of occupation, a significant difference was observed in hygienic management. For home care through self-diagnosis, it is necessary to use hair products or to color hair or perm properly. To have a better look, in addition, it is necessary to use related products such as hair treatment packs. Since these products include chemicals, however, they could cause some harm to the scalp. Therefore, it is necessary not to use these products too much and to keep the scalp clean and healthy through their proper use and through scalp massage.

      • 성별에 따른 두피,모발관리 태도와 서비스이용실태 분석

        장지연 ( Ji Yeon Jang ),고경숙 ( Kyoung Sook Ko ) 대한미용문화예술학회 2014 대한미용문화예술학회지 Vol.3 No.2

        That being the case, in order to analyze the scalp·hair care attitude and the current use of the service, this study conducted the questionnaire targeting men and women in their twenties. A total of 500 copies of the questionnaire were distributed, and with the 50 unfaithfully-responded copies excluded, the study used the 450 copies for the final analysis. As for the statistical process of the collected data, the SPSS 18.0 program was adopted to work on the frequency analysis and the percentage as well, and the study conducted χ² (Chi-square) test and came up with these results as follows. In the light of what has been learned so far, the study confirmed the differences in the men and women’s scalp·hair care attitudes and their current use of the service. How one takes care of hair and scalp is most important in relation to the successful scalp and hair care so, the study hopes not only that the findings of this research lead people to realize the importance of the care as they understand any wrong habits to harm the scalp and the hair but also that the people become able to keep and preserve the positive conditions of the scalp and the hair by practicing proper habits and methods for the scalp and hair care.

      • KCI등재

        여성의 외모관심도에 따른 두피,모발태도와 관리행동

        김창현 ( Chang Hyun Kim ),박옥련 ( Ok Lyun Park ) 한국미용학회 2015 한국미용학회지 Vol.21 No.3

        The purpose of this study is to investigate the attitude on scalp-hair care along with women`s appearance concern and to analyze the relation after tracing their actual behavior. as more and more women are entering the workforce, they have grown very attentive to their appearance. Regardless of age, they make an effort to spend time and money generously on their make-up, apparel, plastic surgery, scalp-hair care and so on. Among these, scalp-hair care means the behaviors to care hair and scalp condition to be shown as they expect in front of others. For the research, a questionnaire survey of women from above twenties to below fifties had been conducted. The data analysis for this research has been carried out using statistics program SPSS WIN 18.0 to show frequency analysis, factor analysis, reliability analysis, cluster analysis, ANOVA, chi-square test, and Duncan-test. The result of this research describes followings. Appearance concern influence scalp-hair care attitude and behavior. By being fully aware of proper scalp-hair care and practicing, healthy and beautiful hairs can be expected to obtain.

      • KCI등재후보

        대학생들의 두피·모발관리태도에 따른 제품 구매행동에 관한 연구

        김지현,함미영 국제보건미용학회 2020 국제보건미용학회지 Vol.14 No.1

        This study investigated hair and scalp conditions and care attitudes among college students, examine product purchase behavior and provide basic data needed to promote the hair and scalp care industry and develop related products. For this, a questionnaire survey regarding subjects’ general characteristics, self-diagnosis of hair and scalp conditions, hair and scalp care attitude and product purchase behavior was performed among a total of 210 college students in Incheon from October 20 to November 20, 2019, and the results found the following: In terms of hair and scalp care attitude by gender, a statistically significant difference was found (p<.01) in ‘shampooing frequency (p<.001)’, ‘time of shampooing (p<.001)’, ‘time taken for shampooing (p<.001)’, ‘use of hair conditioner (Y/N) (p<.001)’, ‘store from which the hair and scalp care product is purchased (p<.001)’ and ‘a required product (p<.001)’. When differences in purchase behavior by gender were compared, a statistically significant difference was observed (p<.05) with 2.86±0.72 (college men) and 3.05±0.54 (college women). Quality factors have also shown a significant difference with 90±0.60 (college men) and 3.20±0.59 (college women).

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