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      • KCI등재후보

        패션점포 판매원의 노력 차원과 중요도 : 중ㆍ상층 노년여성고객과 판매원 관점을 중심으로 Focus on Middle - Upper Class Older Female Customer and Salesperson's Perspective

        신혜봉,임숙자 服飾文化學會 2003 服飾文化硏究 Vol.11 No.1

        The aim of this study was to identify dimensions of salesperson's effort according to older female(55+)customer's and fashion store salesperson's persperctive and to examine what kind of effort dimensions are assessed to be more important than others. As a method, both literature review and empirical research were made. This study was performed in three stage from December in 2001 to May in 2002. For exploratory step, in-depth interview and observation study were done for gathering responses related to salesperson's effort. In pilot study, 83 older female customers were surveyed and the data was analyzed in order to develop questionnaire. In the main research, 202 older female customers and 103 fashion store salespersons were surveyed in order to identify the dimensions of salesperson's effort. Statistical analyses were performed with SAS program using factor analysis, cronbach'a, mean, t-test, paired t-test and multiple regression analysis. The results of this study were as follows. First, 5 factors was selected for the dimensions of salesperson's effort in customer's perception; friendliness, attentiveness, product competence, effective access and special treatment. Second, 5 factors was selected for the dimensions of salesperson's effort in salesperson's performance; friendliness/ attentiveness, product competence, effective access, communication , and purchase exaction. Third, dimensions of salesperson's effort were different according to customer and salesperson's characteristics. Last, there were significant differenced in the salesperson's efforts between customers' perception and salespersons' performance.

      • KCI등재

        패션점포 판매원의 노력이 중상층 노년 여성고객의 관계지속 의도에 미치는 영향

        신혜봉,임숙자 한국의류학회 2003 한국의류학회지 Vol.27 No.6

        The purposes of this study was to identify the dimensions of salesperson's effort and to examine the effect of salesperson's effort on relationship quality and customer intent to relationship continuity of middle upper class older female customers. The subjects used for the study were 202 middle upper class older female customers over 55 years living in Seoul. Factor analysis, paired t-test, multiple regression analysis and path analysis were used for statistics analysis. The result of this study were as follows. First, 5 factors were identified for the dimensions of salesperson's effort in older female customer's perception: attentiveness/product competence/effective access/friendliness/ special treatment. The salesperson's effort perceived most importantly was friendliness. Second, the salesperson's effort perceived by customer had direct and indirect effects on customer intent to relationship continuity; indirect effect medicated by relationship quality was larger than the direct one. Relationship quality was proved to have a crucial role in customer intent to relationship continuity. The influences of dimensions of salesperson's effort were also investigated. The effective access affected considerably on customer intent to relationship continuity.

      • 중국 직장여성의 의복 구매행동 연구

        임숙자,신혜봉,장춘희 이화여자대학교 생활환경대학 인간생활환경연구소 2004 인간생활환경연구소 논집 Vol.- No.2

        The purposes of this study was to investigate the clothing purchasing behavior of Chinese career women and the awareness and purchasing experience of Korean apparel brand. The data was collected from 662 Chinese 20 · 30's career women using questionnaire and analysed by frequency analysis, means using SPSS package. The results of this study were as follows: The clothing purchasing motives of Chinese career women were 'because the season changed' and 'to express one's own individuality'. In using informants, they were influenced by 'display of shop', 'the past purchasing experience' and 'friends or colleague' The clothing selection standards were 'fitness' and 'design'. For store selection, they consider importantly 'product quality', 'price' and 'salesperson's service'. The clothing purchasing place were 'first class department store' and 'famous brand shop'. Most Chinese career women like to so shopping during weekend and periods of brand sales. For paying method, they still like to use cash more than credit cards, because credit card is not popular in China yet. After they have purchased clothing they were satisfied with design, color and fitness of clothing products, but dissatisfied with the parking system of the shop and public transportation. In the estimation of Korean apparel procucts, more than 50% of subjects have known about Korean apparel brand.

      • KCI등재

        2003년 5월의 연무 관측시 에어로졸의 기상·물리·화학 특성

        임주연,전영신,조경미,이상삼,신혜정 한국대기환경학회 2004 한국대기환경학회지 Vol.20 No.5

        Severe haze, mist, and fog phenomena occurred in the central part of Korea during 15~25 May 2003 resulted in poor visibility and air quality. When these phenomena occurred, Korean peninsula was under the effects of anticyclone. The atmosphere was stable, and wind speed was so weak. Under this meteorological conditions, air quality was worse and worse. The characteristics of aerosol in Seoul, Incheon, and Gosan (Jeju) during this period are investigated from the PM_(10). TSP concentrations and aerosol number concentrations. Concentrations of PM_(10) and TSP measured at KMA increased upto 176 and 230㎍/㎥ on 22 May 2003, respectively. Aerosol number concentrations of size range from 0.82 to 6.06 ㎛ increased in Seoul on 17, 19, and 21~24 May 2003, and the concentrations of NO₂ and SO₂had maximum value of 0.165 ppm at Gwanak Mt. and 0.036 ppm at Guro-dong on 23 May 2003, respectively. Result from analysis on heavy metal elements showed high concentrations of Zn, Pb, Cr, Ni, Cu, and Cd during 20~24 May 2003. This event is examined by comprehensive analyses of synoptic weather conditions, satellite images, concentrations of suspended particles and air pollutants, and heavy metal elements.

      • 두경부 암환자의 항암화학요법에 따른 삶의 질 변화

        신혜숙,박혜자,박명희,연기순,김훈교,문한림,송혜향 가톨릭대학교 가톨릭대학교 간호대학 호스피스 교육연구소 1999 호스피스논집 Vol.4 No.-

        The purpose of this study was to assess the changes in quality of life wish elapse of chemotherapy in head and neck cancer patients. This study was a longitudinal descriptive design. The subjects were 9 patients who had stage III and stage IV head and neck cancer and received neoadjuvant cisplatin and 5-fluorouracil chemotherapy. Linear Analogue Self Assessment Scale (LASA) of the QOL which it includes eleven items(seven physical items appetite, nausea/vomiting, physical well-being, vigor activity, energy, sleepiness, fatigue and four mental items anger, anxiety, depression & vital power) were used to assess the quality of life eleven times(once in the prechemotherapy period and from the 1st day to 10th day postchemotherapy). The means of scores at each time were analyzed by repealed measures of ANOVA and Bonferroni multiple comparison method. The results are as follows : 1. The degree of appetites decreased significantly on the period between third and sixth day compared with that of appetites on the prechemotherapy day (p<0.001). 2. The degree of physical well-being decreased significantly on the period between first and fifth day compared with that of physical well-being on the prechemotherapy day (p<0.001). 3. The degree of nausea/vomiting decreased significantly on the period between first and fourth day compared with that of appetites on the prechemotherapy day (p<0.001). 4. The degree of anger decreased significantly on the second, fourth, eighth and ninth day after chemotherapy compared with that of anger on the prechemotherapy day(p<0.001). 5. The degree of fatigue decreased significantly on the fourth day compared with that of fatigue on the prechemotherapy day(p<0.001). 6. The increment of nausea/vomiting and poor appetite started on the 2.89th day and 3.67th day after chemotherapy, respectively. 7. The increment of sleepiness started on the 2.56th day after chemotherapy. 8. The increment of depression and anxiety started on the 2.33th day and 3.33th day after chemotherapy, respectively. 9. The lowest degrees of nausea/vomiting and poor appetite were 37.00±17.9 % and 28.64±14.94 % after chemotherapy compared with those of nausea/vomiting and poor appetite on the prechemotherapy day, respectively. 10. The lowest degrees of anger and vigor activity were 48.12±28.3 % and 39.83±24.9 % after chemotherapy compared with those of anger and vigor activity on the prechemotherapy day, respectively. 11. The recovery rates of eight items of quality of life (appetite, vigor activity, energy, fatigue, anger, anxiety, depression & vital power) were shown to reach a peak on the tenth day after chemotherapy and be reached to almost 84 % compared with those of quality of life on the prechemotherapy day. 12. The recovery rates of physical well-being and sleepiness were shown to reach to 67.75 % and 95.68 % on the 10th day after chemotherapy compared with those of physical well-belong and sleepiness on the prechemotherapy day. 13. The recovery rates of seven physical items were faster than those of four mental items on the 10th day after chemotherapy. In conclusion, it is suggested that nursing care strategies to improve the quality of life in patients with chemotherapy would be established both physically and mentally, and be extended at least ten days when patients stayed their home after chemotherapy.

      • 길랑-바레 증후군으로 초래된 기립보행불능증:증례보고

        이혜림, 이상수, 이성현, 백신혜, 이형석, 신동익, 김지선 충북대학교 의과대학 충북대학교 의학연구소 2012 忠北醫大學術誌 Vol.22 No.1

        기립보행불능증 (astasia-abasia)은 양호한 근력과 운동기능을 가지고 있음에도 서거나 걷는 것이 불가능한 것을 말한다. 이것은 흔히 정신적인 질환으로 간주되지만 기질적인 원인들도 보고되고 있다. 보행영역은 근육과 말초 신경 뿐 아니라 전정-소뇌-시상-피질 연결고리의 되먹임 작용에 의한 연계가 필요하다. 우리는 길랑-바레 증후군을 가진 환자에게서 나타났던 기립보행불능증을 경험하였고, 신경염 과 함께 보행 영역 연결의 붕괴가 증상 발생과 연관이 있을 것으로 사료된다.

      • 足三里의 電鍼刺戟이 흰쥐의 中樞神經系에서 Interleukin-6의 活性에 미치는 影響 - 求心性 體感覺 情報傳達을 中心으로- : 求心性 體感覺 情保傳達을 중심으로

        이혜정,신형철,진수희,손양선,윤동학,임사비나 경희대학교 동서의학연구소 2001 東西醫學硏究所 論文集 Vol.2000 No.-

        Objectives : Acupuncture is expected to have somewhat like the efficacy parallel increasing activity of immune system in Western modern medicine. There, already, are many animal researches on activating effect of acupuncture for the immune system in peripheral organs. So, we carried out this experiment to see whether acupuncture has controlling effect on interleukin-6(IL-6) activity in rat's brain. Methods and Results : We had topical application of IL-6(1U-1pg, 10㎕) on brain of rat. It reduced afferent sensory transmission to the primary somatosensory(SI) cortex from periphery. Whereas, electrical stimulation(ES, 2Hz, 1.5V, 15min) of ST36(足三里) with application of IL-6 prominently activated afferent sensory transmission. ES of non-acupoint(proximal tail) with IL-6 showed suppression of afferent transmission. ES of ST36 without IL-6 application also exerted facilitation of afferent transmission to the SI cortex. Conclusions : Electoacupuncture(EA) on ST36 has noticeable influences on modulating activation of IL-6 in central nervous system, which do major role in immune system.

      • Anti-inflammatory activity of Motherwort (Leonurus sibiricus L.).

        Shin, Hye-Young,Kim, Sang-Hyun,Kang, Sin-Myoung,Chang, Ik-Jun,Kim, Sang-Yong,Jeon, Hoon,Leem, Kang-Hyun,Park, Won-Hwan,Lim, Jong-Pil,Shin, Tae-Yong Marcel Dekker 2009 Immunopharmacology and immunotoxicology Vol.31 No.2

        <P>Motherwort (MW), a Korean folk medicine, has been applied to treat inflammatory disease. However, its effect on inflammatory cytokine release from mast cells is not well known. We investigated the anti- inflammatory effect of MW on the secretion of inflammatory cytokine such as tumor necrosis factor (TNF)-alpha and interleukin (IL)-6 and IL-8 in human mast cell line (HMC-1). MW was treated in vitro before activation of HMC-1 cells with phorbol 12-myristate 13-acetate (PMA) plus calcium ionophore A23187. MW had no cytotoxic effects on HMC-1 cell viability. MW (1 mg/ml) inhibited PMA plus A23187-stimulated gene expression and production of TNF-alpha, IL-6, and IL-8. Stimulation with PMA plus A23187 induced NF-kappaB activation in HMC-1 cells, which was inhibited by MW (1 mg/ml). MW inhibited secretion of TNF-alpha, IL-6, and IL-8 possibly by inhibiting NF-kappaB activation. These results indicate that MW may be helpful in regulating inflammatory diseases.</P>

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