항공 셀프서비스기술이 이용자의 행동의도에 미치는 영향: 기술수용모형을 중심으로

윤규미,김현정,이종헌 관광경영학회 2019 관광경영연구 Vol.92 No.-

The development of self-service technology has brought about a great change in the relationship between customers and companies in the air transportation industry. Customers using air services can use the air service stage such as information collection, reservation, ticketing and check-in with self –service. Therefore, the purpose of this study was to present a model of how the Air Self Service Technology affects the behavioral intentions of users, and to clarify the relationship between these factors. The time range of the study was set as the base year in 2019. The target range was general adults over 20 years of age who have experienced overseas tourism within the past 2 years. The place range was limited to passengers who have used air SST at the at Incheon International Airport first and second terminal. In the questionnaire survey, a questionnaire survey was conducted using a self - filling questionnaire by a survey company. A total of 260 copies were distributed and retrieved. A total of 250 questionnaires were used, except for 26 questionnaires with low response rates and unresponsive responses. A total of 6 hypotheses were set to achieve the purpose of this study. As a result of the hypothesis test, 5 out of 6 hypotheses were adopted, one hypothesis was partially adopted, and the relevance of aviation self service technology to the influence on the intention of the users’ behavior was verified.

항공 셀프서비스기술이 비이용자의 사용의도에 미치는 영향: 기술수용모형을 중심으로

윤규미 관광경영학회 2020 관광경영연구 Vol.97 No.-

The purpose of this study was to present a model of how the Air Self Service Technology affects the behavioral intentions of non-users, and to clarify the relationship between these factors. The time range of the study was set as the base year in 2019. The target range was general adults over 20 years of age who have experienced overseas tourism within the past 2 years. The place range was limited to passengers who have never used air SST at the at Incheon International Airport first and second terminal. In the questionnaire survey, a questionnaire survey was conducted using a self - filling questionnaire by a survey company. A total of 260 copies were distributed and retrieved. A total of 244 questionnaires were used, except for 16 questionnaires with low response rates and unresponsive responses. The empirical analysis was analyzed using the SPSS WIN Ver 22.0 statistical package program after the questionaaire was collected. A total of 4 hypotheses and 6 sub-hypotheses were set to achieve the purpose of this study. As a result of the hypothesis test, 10 out of 10 hypotheses were adopted, and the relevance of aviation self service technology to the influence on the intention of the non-users’ behavior was verified. In this study, we analyzed the attitude and some behaviors in air SST non-users, and there are limitations as follows, it is judged that there are limitations on the sample because the questionnaire is conducted for passengers who use the first and second Incheon International Airport. It is considered that research should be conducted not only at Incheon International Airport but also at other airports where SST is displayed.

항공 셀프서비스기술 품질이 고객만족에 미치는 영향: 지각된 위험의 조절효과

윤규미,김정희 (사)한국관광레저학회 2021 관광레저연구 Vol.33 No.12

The purpose of this study is to confirm the effect of aviation self-service technology on customer satisfaction due to an increase in the utilization rate of non-face-to-face services in situations such as COVID-19, and to confirm whether perceived risk has a moderating effect. The survey was conducted on adults with overseas tourism experience within the last three years, and a total of 232 copies were used for the final analysis. The SPSS 22.0 program was used for analysis. As a result of the analysis, hypothesis 1 came out. Self-service technology was found to have an effect on customer satisfaction, and hypothesis was 2. The effect of mitigating perceived risk was analyzed as partial adoption. The findings suggested that all self-service technology characteristics are important for customer satisfaction, so measures to improve customer satisfaction should be prepared.

항공 셀프서비스 특성, 계획행동이론, 행동의도 간의 영향 관계

윤규미,윤여산 관광경영학회 2021 관광경영연구 Vol.104 No.-

The purpose of this work was to present a model of how aerial self-service characteristics affect user behavior and to clarify the relationship between these factors. The time range of the study was set for the base year in 2021. The target range was ordinary adults aged 20 or older who had experience using self-service devices while touring abroad within the past three years. The survey method was conducted using a mobile, self-inputting questionnaire method through a survey company. A total of 214 copies were distributed and recovered, and a total of 189 copies were used for empirical analysis, except for 25 questionnaires with low response rates or biased responses. Empirical analysis was analyzed using the SPSSWIN Ver 22.0 statistical package program after questioners were collected. A total of six hypotheses have been established to achieve the objective of this study. The hypothesis test confirmed that six out of six hypotheses were adopted or partially adopted, and the relevance of aviation self-service characteristics to the effect on users' behavioral intentions was verified. In this study, the time range was set to three years in consideration of Covid-19, but there may be time gaps that can cause distortion of memory, so future studies need to re-scope the time range to derive the results.

IPA를 이용한 LCC 항공사의 선택속성 연구

윤규미,이일주,신재원 관광경영학회 2018 관광경영연구 Vol.85 No.-

This study is to present and identify the attributes of the choice of LCC (Low Cost Carrier) made by customers. In this regard, this research study conducted a 76-questions questionnaire survey of 350 carrier customers about the importance and satisfaction of the attributes of the choice of carriers, for about 4 weeks from July 2016 on at Incheon International Airport and Kimpo Airport, utilizing 286 copies as substantiative analysis. The analysis of the differences between the importance and satisfaction of 30 variables of the attributes of the choice of LCC unveils that there have been the significant differences in 16 variables, namely, 1) multiple air routs, 2) safe flight, 3) prompt boarding procedure, 4) swift and safe baggage handling, 5) partnership services with other carriers, 6) taste and quality of in-flight food and beverage, 7) in-flight entertainment program, 8) flight attendant uniform, 9) beverage price, 10) aircraft 11) aircraft color and interior, 12) aircraft model and life span, 13) wide and comfortable seat, 14) multiple information services, 15) immediate refunding procedure, 16) easy access to seats. The satisfaction has accounted for somewhat high rate compared with the importance, on an average. It is identified that customers using LCC have showed the higher satisfaction of 16 attributes of the choice they considered important after using it. Taking it into consideration, LCC must pay closer attention to enhancing and promoting these developments, more and more through multi-public relations and marketing.

IPA를 이용한 FSC 항공사 선택속성 연구

윤규미 관광경영학회 2018 관광경영연구 Vol.84 No.-

The purpose of this research study is to consider strategical methods for offering proactive and fit services by carriers. To achieve this purpose, this study is to present and identify the attributes of the choice of FSC (Full-Services Carrier) made by customers. First, it is revealed that most customers using FSC are married at the age of their 40s. They have highly-paid and specialized jobs that provide more than KRW 4 million of monthly income. It can be concluded that they have obtained the information about the carrier from the Internet and travel agencies. For use frequency, most customers have preferred to use the carrier for 1-6 times. Second, it is found that customers using FSC have rather showed the lower satisfaction of 9 attributes of the choice they considered important after using it. Given this fact, FSC must make strenuous efforts to improve and complement the unfortunate things by promoting the sustainable development of the relevant public relations and marketing. However, it is significant that despite these limits, this research study must perceive accurately the differences in the attributes of demographic features of gather the data necessary for developing the sustainable advertisement strategies and marketing methods established by carriers.

성폭력 피해경험자의 외상 후 성장경험에 대한 자문화기술지

윤규미(Yoon, Gyu-mi),김명찬(Kim, Myeung-chan) 학습자중심교과교육학회 2022 학습자중심교과교육연구 Vol.22 No.9

목적 본 연구는 성폭력 피해경험을 분석함으로써 성폭력 피해경험자의 삶을 깊이 이해할 수 있으며, 외상 후 성장에 대한 경험을 심층적으로 알아보고자 하는 데 목적이 있다. 방법 이러한 연구의 목적을 위해 일기자료, 자기성찰 과제자료, 성찰을 목적으로 쓰는 카페 게시글 자료, 회상자료, 면담 축어록 자료, 가족 인터뷰 자료를 사용하였다. 자료 분석을 위한 코딩은 삶의 여정을 탐구하는 종단적인 질적 연구방법에 적합한 종단적 코딩방식을 사용하여 연구자인 ‘나’의 어린 시절부터 현재까지 시간의 흐름에 따라 분석하였으며 감정코딩과 가치코딩으로 해석을 시도하였다. 자료 수집 및 분석 과정은 삼각검증법을 통해 신뢰도와 타당도를 확보하였다. 결과 본 연구의 결과는 다음과 같다. 첫째는 성폭력 피해경험으로 모든 것이 ‘수치스러운, 너무나 수치스러운’, 둘째는 불안과 무력함으로 ‘아픈지도 모르고 아팠던 어린 시절’, 마지막으로 선명해지는 존재를 느끼며 미래를 기대하는 ‘성장하고픈 나’로 주제를 도출하였다. 결론 이를 토대로 본 연구는 성폭력 피해경험자에 대한 깊은 이해를 돕는데 의의가 있으며, 이들의 성장을 조력하기 위해 개인적인 문제가 아닌 우리 사회가 속해 있는 가부장제 속에서 성폭력을 이해하고, 사회구조적인 문제로 인식하고 있는지를 자문해 볼 수 있다. Objectives This research aims to achieve a deep analysis of post-traumatic growth with sexual abuse experience. It also focuses to navigate the narrative with the sexual abuse experience and establish a guideline for understanding the life of a sexual assault survivor. Methods While using autoethnography as a qualitative research method, the paper analyzed diary records, self-examination data, online postings, retrospection data, verbatim records, and family interview data. It used the longitudinal coding method, which is suitable for researching the journey of life. The author analyzed materials as the flux of time from juvenile to present. She interpreted them using emotional coding and value coding. She also used triangulation to acquire reliability and validity in process of collecting and analyzing data. Results The research result is as follows. Firstly, the author felt everything was ‘ashamed, too ashamed’ due to the experience of sexual abuse. Secondly, she went through all ‘unnoticeable pain in childhood’ with anxiety and helplessness. Lastly, she built a ‘desiring self of growth’ with clear self-recognition and future expectations. Conclusions The study has the significance of giving deepen understanding of people who experienced sexual assault. It also highlighted that sexual assault is not an individual problem but a structural problem in our patriarchal society. The study tried to raise the issue of introspection for readers to support the growth of “sexual assault experiencer.”

항공사 지상직원의 감정노동, 직무소진, 고객지향성의 영향 관계

윤규미(Youn, Kyumee) 한국관광레저학회 2023 관광레저연구 Vol.35 No.3

This paper conducts an in-depth exploration of the interrelations between customer-oriented service, emotional labor associated with job performance, and job burnout—a set of values deemed crucial in contemporary society. In the service industry, emotional labor encompasses the processes through which employees regulate and express emotions, impacting job satisfaction negatively and influencing conflicts between work and home, as well as job burnout. Additionally, job burnout arises from tense work environments and work overload, adversely affecting organizational work efficiency and creativity. The paper undertakes research in three principal facets. Firstly, through a profound examination of emotional labor, it scrutinizes the pivotal role it plays in the service industry, particularly its effects on employees emotional fatigue and job satisfaction. Secondly, through research on job burnout, it investigates how stress resulting from tense environments and work overload impacts work efficiency and creativity within the organization. This inquiry aims to contribute to the exploration of avenues for establishing a healthier work culture within the organization. Lastly, through research on customer orientation, the paper seeks to examine how organizations communicate with customers, understand their needs, and provide better services. Given the substantial role of customer satisfaction in organizational success and development, research on customer orientation is deemed essential. Through these investigations, the paper aims to identify issues related to emotional labor and job burnout within organizations, explore means of establishing a customer-oriented organizational culture, and consequently enhance organizational performance and improve employee work experiences. It is anticipated that this endeavor will contribute to the development of both organizations and individuals, and further, positively impact organizational competitiveness and talent attraction.

항공서비스 관련학과의 학생들이 지각한 지도교수의 감성리더십과 LMX, 전공몰입과의 관계연구

김현정,윤규미 관광경영학회 2019 관광경영연구 Vol.92 No.-

The purpose of this study is to investigate advisor’s emotional leadership of students in Department of Airline services and their major’s engagement and the mediating effects of LMX. In the verification of the influence relationship between emotional leadership and major engagement, self management and relationship management. In the test for the relationship between emotional leadership and LMX, all of the relationship except for the influence of social recognition on the esteem of LMX as sub-factor of emotional leadership were proved to have a positive effect. In the relationship between LMX and major engagement affects had a positive (+) effect. The mediating effect of LMX on emotional leadership and major engagement was verified and the quality of exchange relationship between proffesor and student was confirmed.

A Study on the Effects of Major Satisfaction on Career Maturity and Intention to Continue Studying of Cabin Crew Department Students

김정희,윤규미,전승준 한국항공운항학회 2022 한국항공운항학회지 Vol.30 No.3

출산율이 낮아지면서 대학에 진학하는 학령인구도 점차 줄어들고 있다. 본 연구는 항공서비스를 전공하는 대학생의 학업지속의향에 영향을 미치는 요인을 살펴봄으로써 전공만족, 진로성숙도, 학업지속의향의 관계를 규명하는 것을 목적으로 한다. 본 연구의 목적을 달성하기 위한 자료 수집은 전국의 4년제 항공서비스학을 전공하는 학생들을 대상으로 설문을 받았으며, 이를 통해 결과를 분석하였다. SPSS 21.0 프로그램을 통하여 전산 처리하였다. 본 연구의 가설검증 결과를 요약하면 다음과 같다. 첫째, 주요만족은 진로성숙도의 하위변수인 결정성, 목적성, 확실성, 준비성, 독립성에 유의한 영향을 미치는 것으로 확인되었다. 둘째, 전공만족이 학업지속의향에 유의한 영향을 미치는 것으로 나타났다. 셋째, 진로성숙도는 학업지속의향에 영향을 미치는 것으로 확인되었으며, 하위변수별 결정성, 준비도, 독립성에 유의한 영향을 미치는 것으로 나타났다.