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      • KCI등재

        대학 기숙사 급식 서비스 품질 평가가 급식에 대한 관계 지향성에 미치는 영향- 광주광역시 일부 여대생 기숙사를 대상으로 -

        송은 한국식품영양학회 2007 한국식품영양학회지 Vol.20 No.4

        The purpose of this study was to investigate the effects of a quality assesment of a university dormitory foodservice on the satisfaction degree, value awareness and relationship intention toward the foodservice. A total of 328 questionnaires were completed. Using SPSS package, Cronbach's alpha, analysis of variance and multiple regression analysis were applied. The results are as follows. First, the quality assessment of the foodservice varied depending on the period of service utilization. Customers of less than one year rated the nutrition supply of the university foodservice the highest, followed by those who were customers for more than 3 years and those who were customers for 2 to 3 years, respectively. Second, the quality assessment of the foodservice was substantially influenced by price as compared to service quality. Third, the quality assessment was significantly influenced by the price appropriateness of the foodservice. Fourth, foodservice assessment items such as customer-centeredness, pursuit of nutrition supply and food quality had a meaningful effect on the satisfaction degree toward the university foodservice. Fifth, customer-centeredness, pursuit of nutrition supply and food quality had a significant effect on relationship intention. Sixth, among the items of value awareness for the foodservice, value assessment as compared to service quality, and not price appropriateness, greatly affected the relationship intention. Seventh, the overall degree of satisfaction for the foodservice affected the relationship intention. 및 결론본 연구의 목적은 대학교 기숙사에서 제공하는 단체 급식 서비스 품질이 대학교 기숙사 단체 급식에 대한 만족도, 가치 지각 및 관계 지향성에 어떠한 영향을 미치는가를 살펴보는 데 있다. 연구 목적을 수행하기 위해 현재 기숙사에서 생활하고 있는 여대생을 대상으로 설문지 조사를 실시하였고, 그 결과를 요약하면 다음과 같다. 1. 단체 급식 이용 기간에 따른 단체 급식 서비스 품질 평가의 차이를 검증한 결과, 단체 급식을 1년 이내 이용한 응답자가 가장 높게 단체 급식이 영양 공급을 지향하는 상태로 구성되었다고 평가하였고, 다음으로는 3년 이상 이용 응답자가 영양 공급 지향성이라고 평가했으나, 2~

      • KCI등재
      • KCI등재

        뮤지컬 공연에서 관객의 관람만족에 영향을 미치는 요인

        송은아(Eun-A Song),표원섭(Won-Soub Pyo),임준묵(Joon-Mook Lim) 한국엔터테인먼트산업학회 2017 한국엔터테인먼트산업학회논문지 Vol.11 No.4

        Musical is a comprehensive art that combines dance, song, and acting. It is one of the fastest growing cultural industries in performing arts. In addition to the growth of the cultural industry, researches on musicals has increased in terms of marketing. However, most of researches were about musical selection factors, audience market segmentation, viewing motivation, post - purchase behavior, and satisfaction. In other words, marketing factors were found in an external environment other than performance itself. This study is an empirical study through the scientific verification of the customer satisfaction of the musical audience, and it intends to find the factors that musical audiences experience the satisfaction from inside the performance, not from outside the performance. As the interaction between the audience and the stage increases in performing arts, this study seeks to analyze the impact on customer satisfaction by including the audience as a main factor of the performance. The major factors of the performance in this paper are focused on text, theater, audience, actor, stage device, stage costume, director, sound and music. A total of eight performance factors were hypothesized to affect the customer satisfaction and these were tested through questionnaires and analysis. As a result, As a result, text, sound and music, and audience factors were found to have a great influence on customer satisfaction among the eight performance factors, and the other actors, stage devices, stage costumes, directors, and theater factors also had significant effects. In addition, this study analyzed the customer satisfaction by adding two control variables: prior knowledge about performances and preference for artistic popularity. It was confirmed that there is a change in the order of the factors that have a significant effect on the control variables. The factors derived from this study are expected to be helpful in introducing a marketing perspective to the planning and production of domestic musical industry and contributing to the development of the musical industry.

      • 머신러닝 기반 이상 토크 모니터링 알고리즘 개발

        송은아(Euna Song),조건희(Kunhee Cho),이형철(Hyeongcheol Lee) 한국자동차공학회 2024 한국자동차공학회 학술대회 및 전시회 Vol.2024 No.11

        With the tightening of automotive safety regulations, advanced monitoring technologies like wheel torque monitoring have become essential for ensuring vehicle safety and performance. Traditional rule-based algorithms for abnormal torque monitoring are complex, time-consuming, and highly dependent on precise torque estimation, leading to reduced monitoring performance when estimation accuracy decreases. To address these issues, this paper presents an LSTM-based wheel torque estimation algorithm and an abnormal torque detection method based on autoencoder reconstruction error. This data-driven approach simplifies the development process by reducing reliance on expert knowledge for algorithm design. Furthermore, a gear-specific monitoring method is introduced to account for torque variations across different gears, enhancing detection accuracy. The proposed algorithm was validated using real-world test data from straight and flat driving conditions.

      • KCI등재

        성공적인 지역축제를 위한 스토리텔링의 도입

        송은아(Eun-A Song),임준묵(Joon-Mook Lim) 한국엔터테인먼트산업학회 2017 한국엔터테인먼트산업학회논문지 Vol.11 No.1

        Since 1995, in company with introduction of local autonomy system, local festivals have been held in order to activate regional economy and to attract tourists. Government also chooses the representative local festivals to provide financial support. However, most of the local festivals operate only conventional programs failing to characterize the regional particularity. Cornelian Cherry Flower(Sansuyu) festivals which being held in 5 regions are facing the same issue. Similar subjects of festival and no difference in programs are holding the festivals from becoming successful festivals. This paper proposes introduction of storytelling in order to solve the presented problems in regional festivals. Problems are derived by analyzing the programs of 5 regional Sansuyu festivals including Yangpyeong, Icheon, Uiseong, Gurye, Namwon, and etc. programs operated by the festivals are classified by 5 events: performance, participation, experience, exhibition, sales. Many of the problems are irrelevant to regional particularity and festival subject of Sansuyu. In order to provide order, introduction of storytelling is needed urgently. Firstly, origin of the corresponding region to be the Sansuyu habitat is studied, then the story was drawn based on historical fact. From the drawn story, narrative was derived which lead to developing the several festival walking paths. With the created paths, Sansuyu related elements of the festivals were relocated along the divided space in the course. Therefore, the Sansuyu subject of festival is emphasized and the distinct regional narrative closely characterized the regional particularity of the festival. It is observed that the introduction of storytelling could transform the regional festivals to gain distinctive characteristics.

      • KCI등재

        연극공연 요소가 준거가격에 미치는 영향에 관한 연구

        송은아(Eun-A Song) 한국엔터테인먼트산업학회 2014 한국엔터테인먼트산업학회논문지 Vol.8 No.1

        Reference price is a key element in pricing because consumers use it to form a price attitude such as expensive or cheap. When the real price of a performing theater is set higher than the reference price of the consumers, their purchase intention goes down due to the unfavorable price attitude of “expensive.” Therefore, to appropriately set the price of a performing theater, it is important to understand the reference price and its influence factor within the consumer’s mind. Based on the theory around the reference price, this research is to find out the key influencing factors of reference price formation for the individual consumers. The finding shows that performance elements such as theater, play, actor, producer, manufacturer, etc come together with the attitude and perceived seller’s cost to influence the determinants of consumer’s reference price. From the result, increase of profitability and revitalization of performing theater can be expected by seeking the methods to determine higher reference price by analyzing how the performance elements influence the consumers.

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