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- 저자 : 김건수 ( Kim Gun-su ) (검색결과 6 건)
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실내수영장의 교육서비스품질과 고객만족도 및 재구매의사의 관계
김건수 ( Kim Gun-su ) 미래융합통섭학회 2019 융합과 통섭 Vol.2 No.1
Purpose : The main purpose of the project is to establish the relationship between the quality of education services in indoor swimming pools and the willingness to satisfy customers and repurchase them. Methods : This study selected ordinary citizens who use public facilities swimming pools in 13 cities and counties in Chungcheongnam-do as a population for about 15 days from 1 April 2018 to 15 April 2018 and sampled them using the positive samplimg method. In the final analysis, a total of 300 data were applied. The entered data were analyzed according to the purpose of the study using SPSWIN 18.0, and statistical techniques employed such methods as factor analysis, reliability analysis, multiple return analysis, and path analysis. The reliability of the questionnaire is α=.The figure stood at 893 to α=.969. Conclusion : The results of the study are as follows. First, education service quality affects customer satisfaction. In other words, the more extracurricular services, fees, and education programs are activated, the higher the awareness of the quality of education services. The more qualified instructors and education programs are activated, the higher the level of customer satisfaction. Second, the quality of education services affects the intention of repurchase. That is, the willingness to buy again increases as the instructor's external service, tuition and education programs become active. Third, customer satisfaction level affects willingness to buy again. In other words, the higher the level of customer satisfaction, the higher the willingness to repurchase. Also, the better the facility and service satisfaction, the higher the willingness to buy again. Fourth, the quality of education service directly and indirectly affects customer satisfaction and willingness to repurchase. In other words, it has been shown that the quality of education services directly affects the intention of repurchase, but has a higher impact through the parameter Customer Satisfaction.
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수영장 전문강사들의 교육서비스품질과 고객만족에 대한 차이검증: 생존수영을 중심으로
김건수 ( Kim Gun-su ) 미래융합통섭학회 2019 융합과 통섭 Vol.2 No.3
Purpose : The main purpose of this study is to establish the difference between the quality of education service and customer satisfaction of professional instructors in swimming pools. Methods : This study selected ordinary citizens using public facilities swimming pools in 13 cities and counties in South Chungcheong Province as a population for about 15 days from April 1, 2018 to April 15, 2018, and then sampled samples using the forceive sampling method, and a total of 300 people were used for the final analysis. The data entered were analyzed according to the purpose of the study using SPSSWIN 18.0 and statistical techniques were used for frequency analysis, factor analysis, reliability analysis, t verification, and F verification. The reliability of the questionnaire is α=.The figure was 893 to α=.950, the report showed. Conclusion : The results of the research are as follows. First, there is a difference in the quality of education service according to social demographic characteristics. In gender, the quality of education services increases if external services are well established in male groups. In educational background, the quality of education services increases when the price of tuition fees is reasonably felt in groups above graduate school. The better the external service is in place in a student group, the better the quality of education service. In marital status, the more external services are established in unmarried groups, the higher the quality of education services. The higher the quality of teachers in a group of six months or less, the better the quality of education services. Second, customer satisfaction varies depending on social and demographic characteristics. In gender, the higher the facility satisfaction in the male population, the greater the customer satisfaction. In the age group, the higher the facility satisfaction and service satisfaction, the greater the customer satisfaction. In marital status, the lower the facility and service satisfaction in the unmarried population, the lower the customer satisfaction.
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이수빈(Su bin LEE),김건수(Gun soo KIM) 한국가구학회 2025 한국가구학회 학술대회논문집 Vol.2025 No.4
In modern society, industrialization and informatization made it easier for individuals to realize their desires, and the paradox of “poverty in abundance” weakened individual-community solidarity and strengthened individualism, which led to polarization between individuals and communities. In this situation, individualism is causing problems such as deepening competition and weakening solidarity between communities to realize individual needs, causing loss of community. This study analyzes the phenomenon of individual and community separation by applying variable concepts of 'temporary individual' and 'temporary community' to overcome the limitations of existing individual and community concepts due to changing social trends. In addition, we would like to apply the motif “Tetrapod” as a medium that can solve this phenomenon. “Tetrapod” has a characteristic that is weak individually but has a strong effect when combined, and by applying it to public furniture design, we intend to seek the possibility of restoring community by inducing connection between individuals and communities. Through this, it presents a design solution to the existing individualistic-centered society, showing that individuals can effectively reflect the social characteristics of gathering as needed as members of a community. Ultimately, the goal of this study is to propose a public furniture design plan that can lead individuals back into the community by utilizing the characteristics of Tetrapods.
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