의복구매 태도 형성과정시 감정의 역할 연구

최선형 한국의류학회 1990 한국의류학회지 Vol.14 No.3

The purposes of the study are to investigate the emotional dimensions toward clothing and to examine the role of these emotional reactions in mediating the effects of clothing cues on an attitude toward the purchase of clothing. The results are as follows: 1. The emotional dimensions to clothing are pleasure and arousal. 2. The model demonstrates an important role of emotion (pleasure) as mediators in forming an attitude toward the purchase of clothing.

개인주의/집단주의 성향과 의복소비행동과의 관계 연구

최선형 가톨릭대학교 생활과학연구소 2000 생활과학연구논집 Vol.20 No.1

The purpose of this study is to investigate the relationship among individualism/collectivism, the demographic characteristics, materialism and the influence of reference group, and the relationship between individualism/collectivism and the clothing behavior including symbolic consumption and conspicuous consumption. A questionnaire was developed and 18-35 year female living in Seoul responded to a questionnaire. The 499 subjects were analyzed. The results can be summarized as follows: The clothing behaviors are influenced by both indivisualism and collectivism. The symbolic and conspicuous consumption are influenced by the materialism tendency according to the individualism and the pressure to conform according to the collectivism.

의복쇼핑가치유형에 따른 소비자 특성 연구

최선형 가톨릭대학교 생활과학연구소 1997 생활과학연구논집 Vol.17 No.1

The purposes of this study were to identify the shoppers by the apparel shopping values and to examine the differences among shopper groups with clothing attitude, clothing purchase behavior, clothing-price-related behavior and demographics characteristics. Responses from 398 adult female living in Seoul area were collected and analyzed. The results were as follows: According to the factor scores of apparel shopping values, shoppers were segmented into four shopper types : low shopping involved shopper, high shopping involved shopper, hedonic shopper, utilitarian shopper. And analysis of variance and duncan test revealed the fact that each type of shopper was influenced by clothing attitude, clothing purchase behavior, clothing price-related behavior and demographics.

알쯔하이머형 치매환자의 Optimized VBM: 뇌 회색질 감소와 임상척도와의 연관성

최선형,문원진,정은철,이민희,노홍기,박광보,나덕렬 대한영상의학회 2005 대한영상의학회지 Vol.53 No.5

Purpose: To investigate the regional changes in gray matter volume by using optimized voxel based morphometry in the whole brain of patients with Alzheimer's disease (AD) and to determine its correlation with cognitive function. Materials and Methods: Nineteen patients with AD (mean mini mental state examination (MMSE) score =20.4) and 19 age-matched control subjects (mean MMSE score = 29) participated in this prospective study. T1-weighted 3D-SPGR scans were obtained for each subject. These T1-weighted images were spatially normalized into study-specific T1 template and segmented into gray matter, white matter and CSF. After the images were modulated and smoothed, all of the gray matter images were compared with control images by using voxel-wise statistical parametric test (two-sample t-test). Results: In patients with AD, total gray matter volume was significantly smaller than normal control (552±39 mL vs. 632±51 mL, p<0.001). Significant gray matter loss was seen in both the hippocampus and amygdala complexes, and the parahippocampi and frontoparietal cortices (p<0.01, family wise error corrected). Left cerebral atrophy was more prominent than the right. Loss of gray matter volume in both the superior frontal gyri and left inferior temporal gyrus had a strong correlation with lower MMSE score. Conclusion: Optimized VBM was able to visualize pathologic changes of AD in vivo. In AD there was widespread gray matter volume loss in the frontoparietal lobes as well as the medial temporal lobes and had a strong correlation between volume loss of specific cortical areas and MMSE score. 목적: 최적화된 voxel-based morphometry(VBM)을 이용하여 알쯔하이머형 치매 환자 (AD)의 뇌회색질 부피 감소 양상을 분석하고 인지기능과의 연관성을 알아보고자 하였다. 대상과 방법: AD환자 19명(평균 한국판 간이정신상태검사(MMSE) 점수=20.4)과 정상 노인군 19명(평균 MMSE 점수=29)을 대상으로 전향적인 연구를 시행하였다. T1-강조 SPGR 영상을 얻은 연구특정 표준판에 정합한 후 분할하여 뇌회색질 영상을 구하고, 변조과정과 편평화를 거친 후, AD군과 정상 노인군 간의 전체 뇌회색질 부피와 국소적인 뇌회색질 부피의 변화를 비교하였다. 결과: AD환자군의 전체 회색질 부피가 552±39 mL이고 정상 노인군은 632±51mL으로 통계적으로 유의한 차이를 보였다(p<0.001). VBM을 시행하였을 때 AD환자군은 정상 노인군에 비하여 해마, 편도핵 및 부해마를 포함한 내측두엽의 회색질 감소뿐 아니라, 전두엽 및 두정엽의 뇌회색질의 부피감소를 보였으며(p<0.01, family wise error corrected) 특히 좌측 대뇌반구의 위축이 좀더 뚜렷하였다. MMSE 수행점수의 감소는 양측 상전두회 및 좌측 하전두회의 뇌회색질 감소와 유의한 연관성이 있었다(p<0.001, uncorrected). 결론: 최적화된 VBM은 AD의 병리변화를 생체 내에서 재현하며, AD는 내측두엽뿐 아니라 전두두정엽의 광범위한 뇌회색질 감소를 보이고, MMSE 점수의 감소는 뇌의 특정영역의 회색질 감소와 연관이 있다.

글로벌 패션광고의 포스트모던적 특징 연구

최선형 한국의류학회 2007 한국의류학회 학술대회논문집 Vol.2007 No.-

유아의 또래주도성에 대한 어머니의 코칭역량, 양육행동, 유아의 자기조절능력간의 구조적 관계

최선형,김선희 한국유아교육학회 2020 정기학술대회 논문집 Vol.2020 No.-

제품편익과 제품동일시가 구매의도에 미치는 영향 - 미추구성향의 조절효과를 중심으로 -

최선형,홍지현 복식문화학회 2016 服飾文化硏究 Vol.24 No.4

This study had two aims. First, the study intended to identify the influences of product benefits and product identification on consumers' purchase intention, Second, it wanted to assess the moderating effects of consumers' aesthetic seeking tendency on their decision-making process. Based on the stimulus-organism-response (S-O-R) paradigm and the product personality-brand identification-purchase intention model, this study proposed a research model, the benefits-product identification-purchase intention model. To test the model, a survey was conducted of female college students; a total of 298 questionnaires were analyzed. The stimulus used was a popular model of Nike running footwear: the Luna Eclipse+2. Factor analysis and structural equation analysis were conducted to analyze the research model. The results indicate : (1) The aesthetic benefit influenced product identification positively. The aesthetic benefit, functional benefit and product identification were all positively related to purchase intention. (2) The aesthetic seeking tendency mediated the influences of product benefits on consumers' purchase intention in the decision-making process. For consumers in the ‘high’ level group of aesthetic seeking tendency, aesthetic benefit and social benefit affected purchase intention and for consumers in the ‘low’ level group of aesthetic seeking tendency, the functional benefit only affected purchase intention. Based on this study, we find evidence that product benefits and aesthetic seeking tendency play important roles in consumers' decision-making process in product purchase.

Breast Magnetic Resonance Image (MRI) Guideline: Breast Imaging Study Group of Korean Society of Magnetic Resonance in Medicine Recommendations

최선형,강봉주,정승은 대한자기공명의과학회 2018 Investigative Magnetic Resonance Imaging Vol.22 No.4

The purpose of this study is to establish an appropriate protocol for breast magnetic resonance imaging (MRI) in the discipline of image quality standards. The intention of the protocol is to increase effectiveness of medical image information exchange involved in construction, activation, and exchange of clinical information for healthcare.

패션: 포스트모던적 접근

최선형 가톨릭대학교 생활과학연구소 2001 생활과학연구논집 Vol.21 No.1

We live in a period of transition from the modern to the postmodern period. Use of the term postmodern is increasingly evident in apparel and textiles scholarship and references to fashion and style. The postmodern period is an era without a dominant ideology, but with pluralism of styles. In this paper the role and the position of fashion in the postmodern society, and the relationship between fashion and postmodern concept are identified.

브랜드 연상과 브랜드 정체성이 의류브랜드 자산 형성에 미치는 영향

최선형 한국의류학회 2003 한국의류학회 학술대회논문집 Vol.2003 No.-