충남지역 C/O발급업체의 국제경쟁력확보를 위한 브랜드 전략

조원길,Cho, Won-Gil 한국정보기술전략혁신학회 2005 情報學硏究 Vol.8 No.4

This paper examines the brand strategies of competitive product issuing C/O company in choongnam. Today, the global brand is very important range. The ubiquity of global brands has become one of the defining features of modern life and one of the core function of modern marketing. Therefore, company was conducted several interesting characteristics as follows: company employing brand marketing were found to engage in independent market research. Also, they tend to export products whose levels of quality are as competitive as to those of competing products from industrialized countries. Thus, global consumers may react powerfully against the increasing ubiquity of global brands and their homogenized identities.

4차 산업혁명시대 무역인력양성 방향과 전략에 관한 연구

조원길 한국무역학회 2019 貿易學會誌 Vol.44 No.4

This study analyzes the trade issues and curriculum issues of universities in the 4th Industrial Revolution era with the aim of finding strategies to improve the curriculum of international commerce and to cultivate trade manpower by matching them with the trade job competencies required by trade enterprises. To this end, trade college students, GTEP partners, industry-academia partners, and expert groups of N university were asked to provide information on trade curriculum for the current curriculum. The resulting data were analyzed by questionnaire frequency analysis and FGI method to reveal that both students and graduates are interested in improving the trade curriculum of the university, and that companies are also demanding talents who are responsible for the comprehensive process of trade practice and can perform sincerely and comprehensively. Therefore, we have established a new curriculum that is suitable for the 4th industrial age, opened a certificate acquisition course suitable for the needs of the company, and developed the commercial practice, trade simulation, capstone design, and PBL teaching method. Ways are suggesting to reduce mismatch between universities and companies.

우리나라 선용품 제도의 선진화 방안

조원길,김석오(토론자),김기훈(토론자),전민식(토론자),한상필(토론자) 한국관세학회 2020 한국관세학회 학술대회 Vol.2020 No.11

대학창업동아리 창업의도 영향요인에 관한 연구

조원길,정화민,박철영 한국지역경제학회 2016 韓國地域經濟硏究 Vol.33 No.-

e-Marketplace에서의 구매자와 판매자의 역할분석

조원길 한국정보기술전략혁신학회 2002 情報學硏究 Vol.5 No.1

e-Marketplace는 B2B 거래의 한 종류로서 인터넷상에서 불특정 다수의 공급자와 수요자(N:N)간 비즈니스 거래를 유발시켜 주는 가상의 시장인데 전세계적으로 특정 산업에 한정된 수직적인 e-Marketplace와 특정 산업과 관계없는 수평적인 e-Marketplace형태로 발전되고 있다. e-marketplace는 구매자와 판매자에게 제공하는 이점들 때문에 놀라운 속도로 증가하고 있다. 구매자입장에 e-marketplace는 새로운 공급업체를 물색하는 과정에서 들어가는 구매비용을 낮출 수 있다. 공급업체의 경우 e-Marketplace는 판매비용을 낮추고 새로운 고객에게 물품을 납품할 수 있는 기회를 제공한다. 이에 e-marketplace 기업들도 분명한 비즈니스모델로서 경쟁력 있는 업체만이 생존할 것이다. 이러한 생존에서 살아남기 위해서는 치열한 경쟁을 이겨내야 한다. 이에 대한 구매자와 판매자의 역할이 무엇인지를 살펴 보는 것이 본 연구의 목적이다. The evolution of transaction-based business model is upon us. The business models of many e-Marketplace in their early stages have typically been based on transaction fees. Many e-Marketplaces have even called out transaction revenues as a core element of their business plans. The transaction business represents the most simple of business models, but it does not provide a long-term sustain able advantage. For buyer's convenience, wide selection and test price hold appeal. For suppliers, the extended global market reach and direct access to customers and consortiums of customers is powerful. To maxmize leverage of these new e-marketplace, you must from both a buyer perspective as well as a supplier perspective. Also required is a strategy that takes in account all of the various e-Marketplace transaction standards and one that allows the easy accomodation to new e-marketplace as the market change. These new e-marketplace will need to be factored into the sales channel strategies. To be successful, integration with these e-marketplaces should occur at a complete business process level. This study explored independent and industry-backed current and future business models that are emerging in the B2B electronic market industry, as well as value -added service models for the Net market maker industry. E-Marketplaces will evolve into digital work environments in which real industry collaboration can occur.

인터넷 전자무역의 마케팅전략에 관한 연구

조원길 한국창업정보학회 2001 창업정보학회지 Vol.4 No.1

관세행정질서 확립차원에서 국제물류주선업자의 수출입공급망관리 문제점과 개선방안에 관한 연구

조원길 한국관세학회 2022 관세학회지 Vol.23 No.3

As the position of the forwarder has recently expanded to a direct relationship with the shipper, it is playing a role as a provider of integrated logistics services such as insurance, customs clearance request on behalf of the shipper, warehouse bonded transportation, storage and delivery until sale, as well as international sea and air transportation services. However, the proportion of forwarders among providers of illegal customs clearance cases such as excessive competition between companies due to the sprawl of many small forwarders, deterioration of profitability and competitiveness, and abuse of the system to secure shippers is on the rise after the relaxation of registration requirements. In practice, the status of forwarders is changing from a simple overlooked level to a form of direct design and leading of illegal activities, and is actively participating in smuggling activities. Academically, there are many preceding studies that focus on the competitiveness and management performance of forwarders, while more specific approaches to the forwarder’s current issues and search for solutions are insignificant. Therefore, this study aims to identify the problems of domestic forwarders from a systematic and practical point of view and to suggest improvement measures. To accomplish this, we intend to review the current status data of Statistics Korea and the Korea Customs Service and discover cases of violations of customs administration. As a result of the research, the problems are illegal acts of forwarder who abused the system, oversupply of small and medium-sized forwarder, and multi-level fare system, import LCL cargo rebate vicious cycle. Improvement measures can be suggested to induce sincere reporting of real shipper, to prepare a step-by-step registration system, and to establish an appropriate fare system. 최근 국제물류주선업자의 위치는 화주와 직접적인 관계로 확대함에 따라 국제해상 및 항공운송서비스뿐만 아니라 보험업무, 화주를 대신한 관세사 통관 의뢰, 창고 보세운송 대행, 판매 시까지 보관 및 배송등의 통합물류서비스 제공자 역할을 하고 있다. 그러나 등록요건 완화 이후 다수 영세 국제물류주선업자난립으로 인해 업체간 과당경쟁, 수익성과 경쟁력 악화, 화주확보를 위한 제도악용 등의 관련 불법통관사례 제공자 가운데 국제물류주선업자의 비율이 증가 추세이다. 실무적으로 포워더의 지위는 단순간과의 수준에서 벗어나 불법행위를 직접설계 및 주도하는 형태로 변질되고 있고 밀수출입 행위에 적극 가담하고있는 상황이다. 학술적으로 국제물류주선업자의 경쟁력과 경영성과에 비중을 둔 선행연구가 다수이지만보다 구체적인 국제물류주선업자 현안문제접근과 해결방안 모색은 미미하게 나타난다. 따라서 본고는 제도적이며 실무적인 관점에서 국내 국제물류주선업자들의 문제점 파악과 개선방안 제시에 연구목적을 두면서 이를 수행하기 위해 통계청과 관세청의 현황자료 검토와 통관행정 위반사례 발굴을 통해 문제점과 제도 개편방안을 모색하였다. 연구결과 제도를 악용한 국제물류주선업자 불법행위, 중소 국제물류주선업자공급과잉, 다단계 운임체계와 수입 LCL 화물 리베이트 관행 등이 문제점으로 나타나며 실화주 성실신고유도, 단계적 등록제 마련, 적정운임제 정착 노력을 제도 개편방안으로 제안할 수 있다.

전자상거래의 경제적인 효과에 관한 연구

조원길 한국정보기술전략혁신학회 1998 情報學硏究 Vol.1 No.1

전자상거래의 경제적 효과는 인터넷의 활용으로 전제적인 거래비용을 줄임으로써 기업의 구조와 사업영역을 변화시키고, 중소기업의 시장진입을 쉽게 함으로써 다양한 거래형태와 많은 이익을 안겨주고 있다. 또한 전자상거래는 검색비용, 배달시간 등을 절감시키고 소매업을 변형시켜 제품의 설계와 소비자에게 최종판매되는 공급사슬의 매개와 교환에 영향을 끼치고 있다. 따라서 전자상거래에서 얻을 수 있는 전체적인 효과는 낮은 거래비용으로 국내외적인 경쟁촉진, 품질향상과 가격하락, 기업간 상거래와 소매업의 변형을 들 수 있다. Electronic commerce is more than just handling purchase transactions and funds transfers over the internet. Despite electronic commerce's past roots in transactions between large corporations, banks, and other financial institutions, the use of the internet as a way to bring electronic commerce to the individual consumer has led to a shift in viewpoint. Over the past few years, both the press and the business community have increased their focus on electronic commerce involving the consumer Electronic commerce includes the tasks that support the buying and selling of goods and services, and interactions among those tasks. Electronic commerce enables companies to close stores, reduce inventory requirements, and distribute products over the internet. Electronic commerce can simplify communication and change relationships The economics of electonic commerce is concernec with a new market whose delivery and communication infrastructure happens to be the internet. The economics of electronic commerce focuses on markets whose transactions are facilitated by communications networks and delivery systems. However, any digital communications media will soon be capable of supporting virtual transactions In the electronic marketplace, including telephone wires, cables, microwaves, and satellites. Thus, electronic commerce can offer your company both short-term and long-term befits. moving business practices, such as ordering, invoicing, and consumer support, to network-based systems can also reduce the paperwork involved in business-to-business transactions. This study conducted a study on economic effects of electronic commerce

WTO/DDA환경하에서 국내 무역전시산업의 현황과 문제점에 관한 연구

조원길 한국통상정보학회 2005 통상정보연구 Vol.7 No.1

전자무역에서의 결제방법에 관한 연구

조원길 조선대학교 지역사회발전연구원 2006 지역발전연구 Vol.11 No.1