번역문체 비교 연구 : 소설 「유형의 땅」과 인바운드 vs 아웃바운드 번역을 중심으로

이상빈 한국통역번역학회 2019 통역과 번역 Vol.21 No.3

This study aims to explore stylistic differences between inbound and outbound translation. For this purpose, Cho Chŏngnae’s Yuhyŏng ŭi ttang (1981) and two English translations thereof are analyzed in multiple levels of language, including word, fixed expression, punctuation, contracted form, and sentence length. The two translations analyzed in this study are (1) Land of Exile, a 1995 translation by Marshall R. Pihl, the late American translator and scholar in the field of Korean literature, and (2) The Land of the Banished, a 2001 translation by Chun Kyung-Ja, an award-winning Korean translator and former professor of English literature. The analysis shows that, in general, Chun’s translation is more source-oriented and less colloquial. More specifically, (a) Pihl uses more high-frequency nouns and adjectives, (b) Chun is more sensitive to fixed expressions and idioms, (c) Pihl uses more italics and contracted forms, while Chun retains punctuations of the source text, and (d) Chun often uses lengthier sentences in narration.

중국의 국가혁신체제(NIS)와 ‘내생적 성장’을 위한 과학기술 혁신정책

이상빈 한양대학교 아태지역연구센터 2019 중소연구 Vol.42 No.4

This case study compared characteristics of China's national innovation system, which is being formed with indigenous innovation and high value-added industries, mainly through absorption and diffusion of technological knowledge. In China, since its reform, China’s technology policy shifted from market-oriented policy of technology and industrial innovation attracting multinational companies to central government-led National Innovation System. In this study, the innovative performance index of Intellectual Property Registration, Human Resources of S&T and S&T Papers were reviewed with the second statistical data to identify the performance of the innovation policy. As a result, China concentrated its policy efforts of indigenous innovation on core strategic industrial technologies where bureaucratic execution tend to the application of advanced industrial technologies rather than basic research. China's S&T and technology innovation policy has resulted in increased R&D spending by various companies. However, new scientific knowledge studies and developments requiring long-term and creativity were relatively neglected. In TFP data, absorption and diffusion of technological knowledge were not evenly balanced in Chinese society, and its contribution to economic growth also showed low growth. 본 연구는 과학기술의 발전, 혁신 및 확산을 매개로 하여 자주적 혁신과 고부가가치산업의 육성을 중심 과제로 하여 조성되고 있는 중국의 국가혁신체제의 특징과 사례를 이론적으로 비교․검토하였다. 개혁개방 이후 중국 과학기술정책의 특징은 다국적기업을 유치하는 시장 지향적 기술혁신정책에서 중앙정부 주도의 국가혁신체제로의 전환에 있었다. 본 연구에서는 과학기술 혁신정책의 성과를 파악하기 위해 2차 통계자료를 중심으로 지적 재산권 등록, S&T 인적자원 및 S&T 논문 등의 혁신성과지수를 검토하였다. 그 결과 중국은 기초연구보다 선진기술의 추격에 관료적 실행력이 돋보이는 전략적 핵심 산업기술영역에 정부의 정책적 노력과 과학기술의 자주혁신 정책이 집중되었다. 중국은 ‘자주혁신정책’ 추진 이후 정량적인 혁신성과를 나타낼 수 있는 R&D 지출, 과학기술인력, 특허출원 및 국내외 논문발표에서 큰 증가를 이루었다. R&D 지출증가는 중국의 중점 산업과 관련 있는 기업의 R&D 지출이 높았고, 그에 따른 신제품개발수도 증가하였다. 과학기술인력은 중점 대학에 대한 지속적 투자와 천인계획을 통한 해외 유학생 귀국 유도 등으로 인적자본을 확대해 나갔다. 특허출원과 국내외 논문발표의 증가 역시 특허출원 수속경비 지원 및 재정적 보상이라는 관본위적 성격의 정부 인센티브구조에서 비롯되고 있다. 그러나 장기적이고 창의성이 요구되는 새로운 과학지식 연구와 개발은 상대적으로 등한시되었다. TFP 데이터에서도 중국의 기술적 흡수․확산이 중국 경제․사회에 균등하게 이루어지지 않았을 뿐만 아니라, 경제성장의 기여도 역시 낮게 나타났다.

주가지수선물의 거래는 주식시장의 분산성과 시장효율성을 증가시키는가?

이상빈,옥기율 한국증권학회 1992 Asia-Pacific Journal of Financial Studies Vol.14 No.1

서유럽: 프랑스 수백 개의 영화제를 더 만들어라

이상빈 한국외국어대학교 외국학종합연구센터 2005 국제지역정보 Vol.148 No.-

구매 관여자 특성의 탐색

이상빈,안우식 전북대학교 사회과학연구소 1990 지역과 세계 Vol.17 No.-

This research measures general consumer's involvement with the purchasing activities. Purchasing/ shopping involvers labeled in this research, independent of the product class and a given product purchasing situation, tend to be more involved in the consumer decision process from pre-search through post-purchase evaluation than other groups do. And this purchasing involvement has not only a substantial influence on overall purchasing behavior but also be related to personality trait, and thus Kassarjian's hypothesis that purchasing involvement concept would provide a missing link between personality and consumer behavior is supported.

프랑스의 문화외교정책 : 아파(AFAA)에서 퀼튀르프랑스(Culturesfrance)로

이상빈 한국문화예술경영학회 2009 문화예술경영학연구 Vol.2 No.1

프랑스 사례를 중심으로 고찰한 종교와 세속성

이상빈 이화여자대학교 이화인문과학원 2012 탈경계 인문학 Vol.5 No.3

In French, “laïcité” (laicism in English) is a concept denoting the absence of religious involvement in government affairs as well as absence of government involvement in religious affairs. French secularism has a long history but the current regime is based on the 1905 French law on the Separation of Church and State. During the twentieth century, it evolved to mean the equal treatment of all religions, although a more restrictive interpretation of the term has developed since 2004. The purpose of this study is to inquire into the issue of religion and secularism, which are the most important concepts in understanding contemporary French society, by associating them with the history of France. The concept of laicism has been gradually established in French society over the period of about four hundred years after the Renaissance, though it was decisively contributed to by the Dreyfus Affair in the late nineteenth century and the ensuing Separation of Church and State in 1905. Therefore, this study reveals the meaning of a confrontation between religion and laicism and that of the Dreyfus Affair in France and, furthermore, shows the way these meanings can be stretched by observing cases of Germany. Intellectuals, including André Malraux, made an early prediction that the twenty-first century would be an era of spirituality. And it is true that the religious issue is now at the heart of the most furious debate ever in the process of unifying Europe. Thus, the study also suggests the limits and possibilities of religion in modern society so as to develop new criteria to have a better understanding of contemporary European societies.

강박구매자의 관여와 인지욕구 특성

이상빈,이민경 한국광고홍보학회 1996 광고연구 Vol.0 No.31

<쇼아>를 중심으로 살펴본 수용소 영화 분석

이상빈 문화사학회 2000 역사와 문화 Vol.2 No.-

해외에서 활동하는 한국의 스포츠 선수들은 어떻게 번역되는가? : 국내 멀티미디어 스포츠 신문기사에 관한 비평적 담화분석

이상빈 한국통역번역학회 2018 통역과 번역 Vol.20 No.3

This study aims to unravel how national sports stars are reconstructed in local multimedia newspaper reports. For this purpose, the author uses Fairclough’s (1992) three-dimensional model that takes into account (1) linguistic features of a text, (2) the production and consumption of the text and (3) social practices in which the text is embedded. Texts analysed in this study are online Korean newspaper articles highlighting two Korean baseball players in the Major League Baseball. These newspaper articles contain (1) short video clips with Korean subtitles, showing American TV broadcasts of the players’ performances, and (2) body texts and headlines based on the subtitles. The articles and social situations surrounding them are analysed in three steps. First, the author describes how the Korean players are constructed in the English commentaries and Korean translations (i.e. subtitles, headlines and body texts), respectively. Findings show that there are various translational shifts that make the players look more attractive. Second, the author interprets why such shifts occurred at a particular point in time, from the perspective of news production. Third, the author explains what kinds of social relations of power may be at work behind the shifts. This study asserts that media commercialism and sports nationalism combine to make newspaper agencies reconstruct their national sports stars.