공항의 자동화기술과 편의시설이 공항이용만족에 미치는 영향분석

서선 관광경영학회 2019 관광경영연구 Vol.91 No.-

Air travel volume is continuous growth trend. With the increase in the volume, the air transportation industry-Airlines and Airports-is undergoing a period of rapid evolution. Especially airport service providers are increasingly trying to improve users' experience through airport self-service technologies and support technologies. The purpose of this study is to identify the impact of airport self-service technologies and support technologies on traveller satisfaction. This study used AMOS ver 18.0 for analyzing hypotheses. To provide a detailed picture of results and to test hypotheses comprehensibly, split calculations in a step-by-step analysis. The findings suggest a positive relationship between airport self-service technologies and travelers' confidence benefits. Also suggest a positive relationship between airport support technologies and travelers' enjoyment during staying in airport. And results in positive effects on travelers' overall satisfaction. Add to above model, this study examines direct relationship between airport self-service, airport support technologies and travelers' satisfaction. The results are airport support technologies on traveler satisfaction was supported but airport self-service technologies on traveler satisfaction was rejected.

연구논문 : 여행사간 B2B 선택속성과 공정성이 B2C 여행사의 성과에 미치는 영향 연구

서선 대한관광경영학회 2011 觀光硏究 Vol.26 No.4

본 연구는 한국지역에서 확대추세에 있는 여행업의 유통구조인 B2B2C(Business to Business to Consumer)거래에 있어, 가맹여행사의 성과에 영향을 미치는 거래여행사 선택속성과 공정성에 대한 연구를 통하여 거래여행사-가맹여행사가 서로 Win-Win 할 수 있는 전략수립에 기여할 목적으로 수행되었다. 연구 결과 첫째, 선택속성 3가지 요인은 모두 성과에 정(+)의 영향을 미치는 것으로 나타났으며, 신뢰성이 가장 큰 영향을 미치는 것으로 나타났다. 둘째, 거래여행사 선택속성이 거래를 하는 과정 즉, 공정성에 미치는 영향에 대한 분석결과는 절차공정성과 상호작용공정성에는 신뢰성, 브랜드명성, 가격 모두 영향을 미치며, 분배공정성에는 신뢰성과 가격 요인만이 영향을 미치는 것으로 나타났다. 절차공정성과 상호작용공정성에는 신뢰성이 가장 큰 영향을 미치며 분배공정성에는 가격 요인이 가장 중요한 영향요인으로 나타났다. 셋째, 거래여행사의 공정성이 가맹여행사의 성과에 미치는 영향은 절차공정성, 분배공정성, 상호작용공정성 모두 영향을 미치는 것으로 나타났다. 성과에 가장 큰 영향을 미치는 요인은 상호작용공정성으로 나타났다. 넷째, 추가적 검증인 위계적 회귀분석 검정결과 본 연구의 종속변수인 가맹여행사의 성과에 상대적 영향력이 가장 높은 요인으로 상호작용공정성이 나타났으며, 절차공정성과 신뢰성 순으로 중요한 영향력이 있는 것으로 나타났다. 살펴본 바와 같이 가맹여행사의 성과에 가장 크게 영향을 미치는 요인 중 중복되는 요인은 상호작용공정성과 신뢰성으로, 두 요인에 공통적으로 포함된 주요 항목은 직원의 역할로 구성되어 있다. 따라서 본 연구의 시사점은 B2B2C 거래가 확대되고 있는 한국지역 여행산업의 발전방안은 거래여행사의 직원교육 및 관리를 통하여 거래여행사-가맹여행사가 서로 Win-Win할 수 있는 전략이 수립 되어야 함을 제시하고 있다는 점이다. These days in Korea tourism industry(especially out-bound travel industry), B2B2C distribution channel is general and broadly expanded. So this study examines the effects of choice attributes between travel agencies(B2B) and travel franchiser's fairness on travel franchisee(B2C)'s management performance. The purpose of the study is to suggest a win-win strategy between travel franchisers and travel franchisees. The research results are as follows: First, 3 factors of B2B choice attributes-trust, brand reputation, price-all had an effect on franchisee's performance. Among them trust was found as the most influential factor. Second, all the choice attributes factors were found to have a significant affect on procedural fairness and interactional fairness. But for distributive fairness, only trust and price factors were found. Third, all the results of the hypothesis test between B2B fairness and B2C performance showed a significant influence. The most influential factor of fairness was indicated as interactional fairness. Fourth, the result of additional research-hierarchical regression analysis-the most influential independent variable factor on B2C performance was found as interactional fairness. And procedural fairness and trust were found as next. Conclusively, the duplicate influential factors on B2C performance were found as interactional fairness and trust. Their common point is a primary role of employee. So excellent employees of travel franchiser are the most valuable factors in B2B2C transactions due to the nature of the travel industry where human services are valued above everything else.

항공사서비스 추가요금 수용여부가 부정적 감정과 고객행동에 미치는 영향

서선 관광경영학회 2018 관광경영연구 Vol.86 No.-

The emergence of LCC(Low Cost Airline), airline companies have begun to unbundle their service offerings by introducing ancillary fees for airline services that were provided as free. So this study examined the effect of acceptability of airline service additional charges on negative emotion(betrayal and anger) and customer behavior. This study used AMOS ver 18.0 for analyzing hypotheses. To provide a detailed picture of results and to test hypotheses comprehensibly, split calculations in a step-by-step analysis. Hypothesis 1, 3, 4 was partially supported. But hypothesis 2, 4, 6 was totally rejected. The seven items which we choose are baggage charges, reservation change charges, food and beverages, seating and comfort, in-flight entertainment, Wifi, airport lounge charges included. Findings identify the strongest effects on betrayal in the case seating and comfort, followed by baggage charges, airport lounge charges, reservation change charges, food and beverages in order.

항공사의 전자상거래에 관한 연구 : 국내항공사 경쟁력 방안 중심 Focusing On Sharpening Domestic Carriers Competitiveness

서선 관광경영학회 2001 관광경영연구 Vol.13 No.-

According to Phocus Wright report, the number of customer looking for on-line travel site reached 10 in 1998, 19 in 1999 and 27 in 2001. On the other hand, the number of customers looking for off-line travel agencies has reduced to 39 in 2000, down from 53 in 1998, so that Airlines investment in on-line market should be reinvigorated. Travelers logging onto Internet site want to pay for hotel, rent-a-car and travel packages on-line. Additionally, according to a recent survey, on-line buyers in travel market prefer airlines Internet site. In other words, it means that Airline should display ticket fares at every hour and travel packages on its own site. However, there is a limit that the airliner just displays its own commodities even though its on-line site is equipped with 24-hour reservation system. In this process, other airlines are preparing to set up total travel portal site altogether. As for the case of Orbitz which is to be shown up in June 2001 and made by six u.s. major carriers, they developed strong search engine replacing CRS and save booking fee for CRS, provide customers with lower priced tickets as such, displays reservation lists of travel providers including 450 airlines seats and fares, hotels, make possible 24-hour reservation, enables customers to choose high quality products in Orbitz without spending much time on searching because it shows various kinds of airfares. In order to achieve those objectives, technical development has already been done. In this regard, I want to suggest that Domestic airliners should set up travel portal site based on developing search engine and induce traditional travel agencies to move into on-line ones.

항공사부가서비스요금의 공정성과 지불의사 차이분석 - 최근 탑승경험자와 향후 탑승계획 대상 간 -

서선 한국관광진흥학회 2018 관광진흥연구 Vol.6 No.1

항공사온라인체크인 지속 사용의도 연구 : 개인의 혁신성향과 주관적 지식이 미치는 영향 중심

서선 한국관광진흥학회 2019 관광진흥연구 Vol.7 No.2

International Air Transport Association(IATA) launching Fast Travel Program, self-service check-in(including web, kiosk and mobile phone-based) is one of key components. Online check-in service provides more choice and control for passengers, and lower costs for the industry. The main goal of this study is by integrating the TAM(Technical Acceptable Model) with two psychological factors, personal innovativeness and subjective knowledge, investigates the model of passenger’s continuance intention of airline online check-in services. The findings of this study demonstrate that a direct effect on continuance intention of airline passengers’ innovativeness and subject knowledge rejected. But through partial mediation of perceived ease of use and perceived usefulness on continuance intention have an indirect effect. Add to above, this study focuses on differences of personal innovativeness and subjective knowledge between two groups of passengers: those who have recently(after jan2018) completed a flight online check-in services and those who not yet.

여행사간 B2B 선택속성과 공정성이 B2C 여행사의 성과에 미치는 영향 연구

서선 대한관광경영학회 2011 觀光硏究 Vol.26 No.4

본 연구는 한국지역에서 확대추세에 있는 여행업의 유통구조인 B2B2C(Business to Business to Consumer)거래에 있어, 가맹여행사의 성과에 영향을 미치는 거래여행사 선택속성과 공정성에 대한 연구를 통하여 거래여행사-가맹여행사가 서로 Win-Win 할 수 있는 전략수립에 기여할 목적으로 수행되었다. 연구 결과 첫째, 선택속성 3가지 요인은 모두 성과에 정(+)의 영향을 미치는 것으로 나타났으며, 신뢰성이 가장 큰 영향을 미치는 것으로 나타났다. 둘째, 거래여행사 선택속성이 거래를 하는 과정 즉, 공정성에 미치는 영향에 대한 분석결과는 절차공정성과 상호작용공정성에는 신뢰성, 브랜드명성, 가격 모두 영향을 미치며, 분배공정성에는 신뢰성과 가격 요인만이 영향을 미치는 것으로 나타났다. 절차공정성과 상호작용공정성에는 신뢰성이 가장 큰 영향을 미치며 분배공정성에는 가격 요인이 가장 중요한 영향요인으로 나타났다. 셋째, 거래여행사의 공정성이 가맹여행사의 성과에 미치는 영향은 절차공정성, 분배공정성, 상호작용공정성 모두 영향을 미치는 것으로 나타났다. 성과에 가장 큰 영향을 미치는 요인은 상호작용공정성으로 나타났다. 넷째, 추가적 검증인 위계적 회귀분석 검정결과 본 연구의 종속변수인 가맹여행사의 성과에 상대적 영향력이 가장 높은 요인으로 상호작용공정성이 나타났으며, 절차공정성과 신뢰성 순으로 중요한 영향력이 있는 것으로 나타났다. 살펴본 바와 같이 가맹여행사의 성과에 가장 크게 영향을 미치는 요인 중 중복되는 요인은 상호작용공정성과 신뢰성으로, 두 요인에 공통적으로 포함된 주요 항목은 직원의 역할로 구성되어 있다. 따라서 본 연구의 시사점은 B2B2C 거래가 확대되고 있는 한국지역 여행산업의 발전방안은 거래여행사의 직원교육 및 관리를 통하여 거래여행사-가맹여행사가 서로 Win-Win할 수 있는 전략이 수립 되어야 함을 제시하고 있다는 점이다. These days in Korea tourism industry(especially out-bound travel industry), B2B2C distribution channel is general and broadly expanded. So this study examines the effects of choice attributes between travel agencies(B2B) and travel franchiser"s fairness on travel franchisee(B2C)"s management performance. The purpose of the study is to suggest a win-win strategy between travel franchisers and travel franchisees. The research results are as follows: First, 3 factors of B2B choice attributes-trust, brand reputation, price-all had an effect on franchisee"s performance. Among them trust was found as the most influential factor. Second, all the choice attributes factors were found to have a significant, affect on procedural fairness and interactional fairness. But for distributive fairness, only trust and price factors were found. Third, all the results of the hypothesis test between B2B fairness and B2C performance showed a significant influence. The most influential factor of fairness was indicated as interactional fairness. Fourth, the result of additional research-hierarchical regression analysis-the most influential independent variable factor on B2C performance was found as interactional fairness. And procedural fairness and trust were found as next. Conclusively, the duplicate influential factors on B2C performance were found as interactional fairness and trust. Their common point is a primary role of employee. So excellent employees of travel franchiser are the most valuable factors in B2B2C transactions due to the nature of the travel industry where human services are valued above everything else.

유해조류 Heterocapsa circularisquama에 감염하는 HcRNAV34 바이러스의 캡시드 유전자를 이용한 Virus-like Particles의 대량발현 및 숙주특이적 살조

서선일,류재원,김시욱 한국생물공학회 2021 KSBB Journal Vol.36 No.4

Harmful algal blooms (HABs) is a rapid increase or accumulation in the population of harmful microalgae in freshwater and marine aquatic system, and can harm the health of the environment, plants or animals. Conventional chemical and physical techniques to mitigate HABs such as chlorination, ozonation, ultrasonic treatment, and clay-based flocculation are limited by the low efficiency and risk of destroying the aquatic ecosystems. Therefore, host-specific virus-like particles (VLPs) as an alternative biological method for the efficient control of harmful microalgae that can be combined with chemically synthesized algicidal compound has been successfully performed in this lab. This system was efficient for algicidal activity but also involved several significant disadvantages such as difficult purification and less production rate. To overcome these issues, we attempted to develop a low-cost, constitutive overexpression, and easy purification system of viral capsid protein to obtain large amounts VLPs. The capsid protein of HcRNAV34 as a singlestranded RNA virus that infects the toxic dinoflagellate, Het- erocapsa circularisquama, was successfully expressed in E. coil without inducer. The maximal condition for production of HcRNAV34 capsid protein in the E. coil BL21(DE3) was optimized, and then finally 3.25 g/ℓ (wet weight) cell mass was obtained from 30 L reactor containing M9 medium at 37 o C for 20 h. The expressed insoluble capsid protein was partially purified by low speed centrifugation and labelled with green fluorescent FITC. The resulting protein was visualized on the cell surface of H. circularisquama 9433 and 92-1, the hosts of native HcRNAV34 virus. In addition, HcRNAV34 VLPs absorbed with TD49 as algicidal substance showed a high algicidal effect against H. circularisquama 9433 and 92-1 in a host-specific manner. This host target-specific VLPs can be used for the management of HABs in aquatic ecosystems.

박길룡 건축의 형태구성 원리와 그 변화에 관한 연구

서선의(Seo, Seon-Ui) 대한건축학회 2017 대한건축학회 학술발표대회 논문집 Vol.37 No.2

The purpose of this study is to clarify the principles of form composition and its changes of buildings designed by Park Gil-Young. The range of buildings analyzed in this study is 1) non residential buildings such as schools, commercial facility, office, cultural facility, 2) buildings that can obtain drawings, and 3) focus on existing buildings. There are seven buildings in this range, including one school, three offices, two commercial facilities and one cultural facility. Furthermore, this study will make you understand 1) the modernity of Korean architects, 2) construction methods and materials, and 3) the principles of form composition of other architects in contemporary period.

유아교사가 지각한 사회적 지지와 교사효능감과의 관계

서선아,김정희 한국유아교육학회 2016 정기학술대회 논문집 Vol.2016 No.-

본 연구는 유아교사의 직무수행 능력에 중요한 역할을 하는 사회적 지지와 교사효능감과의 관계를 알아봄으로써 유아교사의 교사효능감과 사회적 지지를 높일 수 있는 기초자료를 제공하는데 목적이 있다. 이를 위해 경상남도에 위치한 유치원과 어린이집 교사 338명을 대상으로 설문조사를 실시하였고 286부의 설문지가 분석되었다. 수집된 자료는 SPSS 14.0 프로그램을 이용하여 일원배치 변량분석과 독립표본 t-검정을 실시하였고, 변량분석 후 유의한 변인에 대해 Scheffe 다중비교법을 실시하였으며, 유아교사에 대한 사회적 지지와 교사효능감의 상관관계를 알아보기 위해 상관분석을 실시하였다. 연구 결과 첫째, 유아교사가 지각하는 사회적 지지는 아주 높게 나타났다. 사회적 지지의 하위변인에서 정서적 지지가 높게 나타났고, 물질적 지지가 가장 낮게 나타났다. 둘째 유아교사들이 지각하는 교사효능감은 보통이상의 수준이었다. 경력별로 보면 9년 이상인 교사들의 교사효능감이 높게 나타났다. 셋째, 사회적 지지에 대한 인식과 교사효능감 간에 유의한 정적 상관관계가 있는 것으로 나타났다. 즉 사회적 지지가 높을수록 교사효능감이 높은 것으로 나타났다. 교사효능감은 유아를 위한 교육에도 직접적인 영향을 미치므로 본 연구결과를 통해 유아교사에 대한 사회적 지지를 높이기 위한 노력이 필요함을 시사한다.