학업성취와 심리적 및 가정환경적 요인에 관한 연구 - 졸업반 간호대학생의 경우

강윤희,이은옥,김매자,Kang Yoon Hee,Lee Eun Ok,Kim Mae Ja 대한간호협회 1972 대한간호 Vol.11 No.6

The Primary Purposes of this study are to identify the non-intellectual factors which are dominant in senior nursing students and which are correlated at a significant level with the grade point averages of professional education. One hundred and forty-se

주변화에 따른 전통구술장르의 변화와 언어이데올로기: 인도네시아 쁘딸랑안 부족의 사례

강윤희 ( Yoon Hee Kang ) 한국문화인류학회 2004 한국문화인류학 Vol.37 No.2

준거점 의존에 따른 묶음제품의 선호이행: 준거 제시와 할인가격제시방법을 통한 초점화 효과

강윤희 ( Yoon Hee Kang ),김재휘 ( Jae Hee Kim ) 한국소비자학회 2012 소비자학연구 Vol.23 No.2

This study aims to find out effective ways of presenting discounted price when it comes to bundle product. It assumes that preference of bundle product can be reversed depending on whether the reference point is on the focal product or tie-in product. In study1, the effect of reference point and discounted price presentation was examined. Specifically, it assumes when the focal product is presented as a reference, discounting tie-in product is more effect and when the tie-in product is presented as a reference, focal product discounting is more effective. In order to test this hypothesis, 135 participants were gathered and randomly distributed in the 2(focal product reference/tie-in product reference) X 2(focal product discounting/tie-in product discounting) experimental conditions. The result of study 1 shows significant interaction between the reference point and the presentation of discounted price. It reveals that tie-in product discount is more effective when the reference is on the focal product, while focal product discount is more effective when the reference is on the tie-in product. In study 2, reference point was nor on the focal product or tie-in product of same bundle product rather it was on other superior product which belongs to same category of focal product in presented bundle product. To examine this, 123 participants were gathered and randomly assigned in the 2(reference product given/not given) X 2(focal product/tie-in product discounting) experimental conditions. The results reveals lower perceived product value and purchase intention of the bundle product in the condition where the superior product was present. It also shows significant interaction effect of the reference point and the discounted price presentation. It indicates that focal product discount is preferred when other superior product is presented while tie-in product discount is preferred when there is no superior product given as a reference. In current study, it provides the evidence for preference reversal due to how the price of bundle product is presented and it examined this by allowing participants to actually engage in evaluation of bundle product. While past research has focused mainly on independent evaluation of a single bundle product evaluation, or its dynamics when the value of one of the tie-in/focal was fixed, this study further investigates how people evaluate, whether depending on the focal or tie-in product, can also be important aspect. This study provides implication in various related fields. First, it contributes to the field of bundle product studies that people facing the decision making get influenced by what is presented as a reference point and by this presented reference point, it reveals that they tend to avoid potential loss. It suggests that, the consideration of reference point and evaluation context in further studies regarding the effective way of presenting the price of bundle product. Indeed, this result is in line with many research that in the context of decision making, how people put their reference point is crucial factor. Lastly, this study also provides practical implication to marketers by suggesting effective way of presenting the bundling product in both condition where the reference is in the focal or tie-in product. Also, further study might also consider consumer`s own brand recognition and brand hierarchy with regards to price-presentation of bundle product as study 2 shows that people engage in different evaluation context depending on their own brand recognition and brand hierarchy.

선물 행위(gift giving)의 역할이 제품 구성에 대한 선호에 미치는 효과: 조절모드를 중심으로

강윤희 ( Kang Yoon Hee ),김재휘 ( Kim Jae Hwi ) 한국소비자학회 2018 소비자학연구 Vol.29 No.3

Gift behavior plays an important role not only in maintaining interpersonal relationships but also in managing corporate customer, such as giving gifts or rewards in loyalty programs. This study verifies that the motivation for evaluating alternatives, and the preferences of the product may vary, depending on the role of gift giving. In study 1, we observed differences in regulatory mode and the preference for product type(single dominant utility/multiple utility product) depending on the roles of gift giving for the same cost product. As a result of the study 1, it was confirmed that the person who gives the gift has a higher level of the assessment regulatory mode, and the person who receives the gift has relatively higher the locomotion regulatory mode. In addition, a person who gives a gift has a higher preference for products with various multiple utilities than a predominant single utility. On the other hand, the recipient of the gift showed higher value perception for the dominant single utility. In study 2, among the various utilities, preference differences were identified for alternatives highlighted with specific attributes. As a result, the participants who assumed the role of giving chose the desirable alternatives. On the other hand, participants who assumed the role of receiving chose the alternatives that are easy to act on.

인도네시아 한인 기업의 언어 사용과 의사소통

강윤희 ( Yoon Hee Kang ) 한국동남아학회 2014 동남아시아연구 Vol.24 No.3

This study explores the issues of language and communication in a multinational corporation by analyzing a case of a Korean company called Melody located in Java, Indonesia. More specifically, this paper discusses (1) Korean staff``s strategies to facilitate their communication with Indonesian workers in the workplace, and (2) the patterns and values of communication in Melody``s inter-cultural communication with the local. Based on my ethnographic field research in Melody in 2013, this paper demonstrates how Korean staff members utilize various strategies to complement their limited linguistic competence in Indonesian. It discusses how the Koreans evaluate and justify their ways of communication in the workplace as being more ``practical`` and ``efficient,`` the communication style that is believed to contribute to high productivity of the corporation. In the mean time, Indonesian workers value more on relational communication than the Korean staff``s tendency of ``vertical`` top-down communication of work directions and confirmation. On the other hand, the inter-cultural communication between Melody and the local residents is often carried out through the company``s various CSR (corporate social responsibility) programs. The values of communication emphasized in such inter-cultural communication and CSR discourses are ``education`` and ``religion,`` emphasizing the values of ``culture,`` not those of practical and economic benefits. These competing values and attitudes toward language and communication, in turn, demonstrate the ways in which different ways of interactions are forced to operate according to various contexts in the multinational corporation. Therefore, this study highlights the importance of communicative competence, the knowledge of social appropriateness in using a specific style of language and communication as a crucial way of localization and adaptation in a transnational workplace.

환영받지 못하는 천국의 시민

강윤희(Yoon Hee Kang) 서울대학교 비교문화연구소 2012 비교문화연구 Vol.18 No.2

This paper explores how Indonesian undocumented migrants in an East Coast city of the United States experience and express their ``illegality`` due to their unauthorized or not-yet-authorized movement. More specifically, it explores ``illegality`` as a phenomenological mode of ``being-in-the world,`` by focusing on Indonesian migrants` embodied and subjective daily experiences. My analysis of the Indonesian migrants` daily experiences of ``illegality`` reveals how their macro-level legal and social conditions intersect with their individual and micro-level daily lives through their embodied and subjective experiences. Against the backdrop of the dominant discourses in the United States that racially ``other`` and ``criminalize`` undocumented migrant workers, the Indonesian migrants experience their unwelcomed presence in the host country through 1) their racial differences and health concerns, 2) subjective experiences of divided space between ``dangerous`` and ``safe`` places, 3) experiences of timely borders and limits set by the host country. Of particular interest are the roles of religion and religious discourses in mediating between the lived-experience of ``illegality`` and their new identities in the host country. By examining two testimonies narrated by Indonesian Catholics during their charismatic prayer sessions, this paper argues that their lived-experiences of ``illegality`` are discursively constructed through unexpected encounters between "I" and authoritative "others" who embody the authoritative institution of the host country. Yet at the same time their language of religion and faith describes the migrants` fear and anxiety as being overcome by their belief in God and His protection. Therefore, their unwelcomed presence in the new land as unauthorized guest workers is translated into a journey that God plans according to His unknown intentions. In this way, the experience of ``illegality`` reveals the migrants` being "citizens of heaven," a member of an imagined spiritual community. In this process, the very experience of ``illegality`` in turn provides a symbolic resource by which the Indonesian migrants actively construct and make sense of their new life in the host country.

언어자원과 언어능력의 재구성

강윤희(Yoon Hee Kang) 서울대학교 비교문화연구소 2014 비교문화연구 Vol.20 No.1

This paper examines a case study of South Korean educational migrants who have moved to Singapore for their children`s precollege education. It discusses how these migrants redefine and reconstitute the ideas and values of language resources and competencies as mediated by their multiple and situational language ideologies. In particular, this study illustrates how these Korean educational migrants in Singapore view Mandarin, English and Singlish as having multiple values according to different situational contexts. Chinese or English does not exist as an "abstract" language. Rather these language resources are cultural products, of which meanings and values are constantly negotiated and constituted through Korean migrants` lived experiences of specific transnational contexts. The Korean educational migrants, on the other hand, redefine and reconstitute language competencies that they aspire to acquire through their Singapore experiences. Based on the spatio-temporal specificity of their migration to Singapore, the Korean migrants tend to reconfigure their desired language competence as being potential and timely and spatially limited. At the same time, as a type of sptaio-temporally specific competence, the Korean migrants emphasize emotional capital, including a sense of self-discipline and regulations as well as self-confidence as significant personal dispositions required to go further to a "larger society." Therefore, this study demonstrates how the meanings and values of language resources and competencies are constantly reconstructed and negotiated through educational migrants` shifting language ideologies, as embedded in specific spatio-temporal trajectories of the educational migrants.

글로벌 여성인권 거버넌스와 러시아

강윤희(Yoon Hee Kang) 한국정치학회 2008 한국정치학회보 Vol.42 No.4

1990년대 국제여성인권운동으로 말미암아 자리잡은 여성인권 개념과 국제규범은 현대 러시아에도 수용되고 있다. 또한 글로벌 여성인권거버넌스의 메커니즘은 오늘날 러시아에서 여성인권 문제가 다루어지는 방식에도 영향을 미치고 있다. 이제 러시아 여성인권 침해 사례는 러시아 국내 문제이기만한 것이 아니라 국제적 관심사이기도 하다. 여성위기센터를 위시한 러시아 여성단체들은 여성의 문제를 인권의 관점에서 바라보는 국제적 규범을 수용하여 러시아 여성인권 문제와 관련된 입법 과정 및 실행 과정에 적극적인 행위자의 역할을 한다. 또한 휴먼라이츠워치나 국제사면위원회와 같은 국제인권 NGO들은 러시아 여성인권 침해 사례를 모니터링하고 있으며 상세한 보고서를 통해 그 현황과 실태를 국제적으로 알리고 이슈화하고 있다. 이들 국제비정부기구들은 러시아 정부에 직접적으로 영향을 미치거나 자국 정부를 통해 간접적으로 압력을 행사할 뿐 아니라, 러시아 국내 인권단체들을 지원함으로써 직간접적으로 영향력을 행사하고 있다. 한편 유엔은 여성차별위원회를 통해 러시아 국가로부터 여성의 지위 및 인권 문제와 관련된 보고를 정기적으로 받으며 러시아 국가의 역할 증대를 촉구하고 있다. 이처럼 러시아의 인권문제를 감시, 관리하는 메커니즘에 비정부기구의 역할, 그리고 국제적 행위자의 영향력이 증대되었다는 것은 이제 러시아도 국제적 인권거버넌스의 메커니즘 속에 들어갔다는 것을 의미한다. 그러나 이 사실이 곧 러시아 여성인권 문제의 갑작스럽고도 현저한 개선을 의미하지는 않았다. 여성단체, 특히 여성위기센터의 관련 문제 제기, 입법과정에서의 영향력 행사 등에도 불구하고 입법 과정이나 정책 결정 과정에서의 변화는 요원한 듯이 보인다. 불행히도, 러시아 국가 및 관료, 사회 전반의 인식이 변화하는 데는 상당한 시간이 요할 것으로 보인다. 그러나 다른 한편, 지역 차원에서 여성위기센터들이 지방 법 집행기관-특히 경찰-과의 부분적인 협조를 이루고 있다는 사실은 향후 이 부분에서의 거버넌스적 접근방식의 발전 가능성을 조심스럽게 점쳐보게 만든다. 비록 지역적 차원에 한정되고 특정 문제로 제한되지만, 여성위기센터의 상대적인 성공은 국가와 시민사회 영역의 협조를 통해 러시아가 당면하고 있는 문제를 해결할 수 있는 가능성을 보여주는 한 사례라 할 수 있다. From the beginning of the 1990s, the women’s human rights movement has challenged prevailing concepts of, and reinterpreted the movement for, human rights from a feminist perspective. In particular, a perspective that regards any violence against women as a serious violation of human rights has been aggressively promoted. As a result, the international human rights community has begun to recognize gender-based violations as a pervasive and insidious manifestation of human rights abuse. This paper explores the process by which global governance for women’s human rights is actually working at a local level. Russia was selected as a case study subject; many women in Russia are currently subjected to a litany of human rights violations in their daily lives, including violent crimes such as battery and murder, sexual crimes such as harassment and rape, and trafficking in women for the purpose of sexual exploitation. Analysis reveals that Russian women’s NGOs, and particularly women’s crisis centers, have played a central role in adopting a global standard regarding domestic violence and trafficking in women, and in making an issue of them within the Russian society. They are not only helping victims and providing them with all the necessary advice and facilities, but are also attempting to exert a positive impact on the decision-making process at the governmental level. In so doing, they are pursuing a strategy to cooperate closely with the international human rights NGOs, as well as with the international women’s movement. In addition, the relative success of women’s crisis centers in working together effectively with the law enforcement branches of local governments shows that some possibility exists that governance will emerge at the local level in Russia.

의례언어의 시적 구조와 다기능성: 인도네시아 벌꿀 채집의례 분석

강윤희 ( Yoon Hee Kang ) 한국문화인류학회 2006 한국문화인류학 Vol.39 No.1

러시아 지방정부와의 한국 KSP 사업: 성과와 한계, 그리고 발전을 위한 제언

강윤희 ( Kang Yoon Hee ) 서울대학교 러시아연구소 2017 러시아연구 Vol.27 No.1

The Ministry of Strategy and Finance of the Republic of Korea has been implementing the Knowledge Sharing Program (KSP) with selected partner countries since 2004 with the overarching goals to assist in enhancing national competitiveness and institutional restructuring efforts of partner countries by sharing Korea`s development experience. The KSP with Russia was initiated in 2013 in cooperation with Primorsky Territory`s government and has been carried out with a number of Russian regional governments and RUSSEZ. This paper examines the process of KSP with Russian regional governments and tries to highlight its characteristics by focusing on various actors that participate in the project. This reveals the achievements and limitations of the KSP with Russia, eventually leading us to conclude whether KSP would contribute to the development of Korean-Russian Relations.