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  • 中文 을 입력하시려면 zhongwen을 입력하시고 space를누르시면됩니다.
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Α Β Γ Δ Ε Ζ Η Θ Ι Κ Λ Μ Ν Ξ Ο Π Ρ Σ Τ Υ Φ Χ Ψ Ω α β γ δ ε ζ η θ ι κ λ μ ν ξ ο π ρ σ τ υ φ χ ψ ω
á à Á À é è É È ç Ç ê
Ä Ö Ü ä ö ü ß
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‘ ’ “ ” 〔 〕 〈 〉 「 」 『 』 【 】 ＂ （ ） ［ ］ ｛ ｝
± × ÷ ≠ ≤ ≥ ∞ ∴ ♂ ♀ ∠ ⊥ ⌒ ∂ ∇ ≡ ≒ ≪ ≫ √ ∽ ∝ ∵ ∫ ∬ ∈ ∋ ⊆ ⊇ ⊂ ⊃ ∪ ∩ ∧ ∨ ￢ ⇒ ⇔ ∀ ∃ ∮ ∑ ∏ ＋ － ＜ ＝ ＞
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½ ⅓ ⅔ ¼ ¾ ⅛ ⅜ ⅝ ⅞ ¹ ² ³ ⁴ ⁿ ₁ ₂ ₃ ₄
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А Б В Г Д Е Ё Ж З И Й К Л М Н О П Р С Т У Ф Х Ц Ч Ш Щ Ъ Ы Ь Э Ю Я а б в г д е ё ж з и й к л м н о п р с т у ф х ц ч ш щ ъ ы ь э ю я
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§ ※ ☆ ★ ○ ● ◎ ◇ ◆ □ ■ △ ▽ → ← ↑ ↓ ↔ 〓 ◁ ◀ ▷ ▶ ♤ ♠ ♡ ♥ ♧ ♣ ⊙ ◈ ▣ ◐ ◑ ▒ ▤ ▥ ▨ ▧ ▦ ▩ ♨ ☏ ☎ ☜ ☞ † ‡ ↕ ↗ ↙ ↖ ↘ ♭ ♩ ♪ ♬ ㉿ ㈜ № ㏇ ™ ㏂ ㏘ ℡ ＃ ＆ ＊ ＠ ª º
ⅰ ⅱ ⅲ ⅳ ⅴ ⅵ ⅶ ⅷ ⅸ ⅹ Ⅰ Ⅱ Ⅲ Ⅳ Ⅴ Ⅵ Ⅶ Ⅷ Ⅸ Ⅹ
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        성별에 따른 모바일 간편결제 서비스 만족도와 재사용의도에영향을 미치는 서비스속성 연구: 중국 사용자 중심으로

        김해진,시이리,이동철 한국인터넷전자상거래학회 2018 인터넷전자상거래연구 Vol.18 No.6

        This paper is a study of the easy mobile payment service quality influence on satisfaction and intention to reuse that attracts lots of users in the rapidly growing Chinese e-commerce payment system. In addition, we examined gender differences on satisfaction and intention to reuse. As a result, service quality factors of mobile payment such as ease of use, perceived safety, both profitability and innovation have had a positive effect (+) on Satisfaction and intention to reuse. In addition, different effect on Satisfaction and intention to reuse according to gender. It is the limitations of this study that this paper only has specimens consisting of more than 80% of 20s~30s young students and salesmen, so lacks representative nature of the specimens. Nevertheless, this study will be the basis for additional research to search the intent of re-users in China as well as around the world as the number of simple payment service users with smart phones surges in the world. This paper is a study of the easy mobile payment service quality influence on satisfaction and intention to reuse that attracts lots of users in the rapidly growing Chinese e-commerce payment system. In addition, we examined gender differences on stisfaction and intention to reuse. As a result, service quality factors of mobile payment such as ease of use, perceived safety, both profitability and innovation have had a positive effect (+) on Satisfaction and intention to reuse. In addition, different effect on Satisfaction and intention to reuse according to gender. It is the limitations of this study that this paper only has specimens consisting of more than 80% of 20s~30s young students and salesmen, so lacks representative nature of the specimens. Nevertheless, this study will be the basis for additional research to search the intent of re-users in China as well as around the world as the number of simple payment service users with smart phones surges in the world.

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