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- 저자 : 리원짠 ( Li Wen Zhan ) (검색결과 1 건)
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리원짠 ( Li Wen Zhan ) 한국동양예술학회 2020 동양예술 Vol.48 No.-
企業視覺識別系統設計是企業將品牌文化、 産品、理念向消費者進行宣傳的重要手段,它反映了一個企業的經營思想和産品理念。伴隨著時代的不斷發展,企業視覺識別系統設計的展現形式也在不斷地在改變,当手機、PC等成為平面設計的主流展現載体,設計也必將伴隨著科學技術的智能化脚步不斷前行。中韓作為一衣帶水的友鄰,同為一個經濟帶的兩个重要組成部分,對智能化時代背景下企業視覺識別系統的硏究具有重要代表意義。本文分為四個部分,一是對智能化在中韓企業視覺識別系統設計中的影響進行硏究分析,二是對企業視覺識別系統和智能化的相關理論進行論述,三是以實例對中韓兩國代表的企業視覺識別系統設計在智能化時代背景中的實例進行分析,四是對企業視覺識別系統的發展進行展望,最終得到硏究結論。 The design of corporate visual identification system is an important means for companies to promote brand culture, products, and ideas to consumers. It reflects an enterprise's business ideas and product ideas. With the continuous development of the times, the display form of corporate visual identification system design is also constantly changing. When mobile phones, PCs, etc. become the mainstream display carriers of graphic design, design will also continue to move forward with the advancement of science and technology. China and South Korea, as close neighbors, are two important components of the same economic belt. They have important representative significance for the research of corporate visual identification systems under the background of the intelligent era. This article is divided into four parts. One is to research and analyze the impact of intelligence in the design of visual recognition systems in Chinese and Korean enterprises. The second is to discuss theories about enterprise visual recognition systems and intelligence. The third is to analyze China and South Korea with examples. The representatives of the two countries analyzed the examples of the design of corporate visual recognition system in the context of the intelligent era. Fourth, the development of corporate visual recognition system was prospected, and the research conclusion was finally obtained.
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