(A) study on the automotive industry competitiveness in Malaysia and Thailand : with generalized double diamond approach

이예원 韓國外國語大學校 國際地域大學院 2019 국내석사

(A) dynamic evaluation model of enterprise competitiveness

한동훈 Graduate School, Yonsei University 2016 국내박사

지속가능한 항만경쟁력 평가와 청도항의 발전 전략

왕리매 경상대학교 대학원 2014 국내박사

In this paper, we analysed the concept of sustainable competitiveness of ports, developed the level index of that, and sought the implications in the development strategies for the sustainable competitiveness of Qingtao port. First, components of sustainable competitiveness and its interaction, the dynamic characters of competitiveness, the influences of outside environments were analysed. From the analysis of the relationship between the dynamic capabilities and competitive advantages it is discovered that implementing of the dynamic strategy according to the features of environmental change can continuously create new competitive advantage, and the sustainable competitiveness can be formed by the accumulation of a series of new competitive advantage. Secondly from analyzing the characters of port competitiveness, we can obtained the three components in the sustainable competitiveness of port; resources, abilities and environments. Thirdly, by analysing the influences of three components on port competitiveness and comparing the difference of traditional competitiveness and sustainable competitiveness, we can define the sustainable competitiveness of port. Building green port logistics system would be the one direction of the future sustainable competitiveness of port. Fourthly, by observing the status and development strategies of Qingdao port, we can try to evaluate the sustainable competitiveness of Qingdao port, according to the factors like the levels of port construction, port throughput, the logistics service and green port construction comparing to these of other Chinese large ports. Fifthly, on the basis of the analysis above, we can construct the evaluation index of the sustainable competitiveness. It consists of environments, performances and efficiencies of port. The environments of ports can be evaluated by the investment amounts for the improvement of port environment in the province which the port locates. The performances of port can be evaluated by the container traffic volumes. And the efficiencies of port can be evaluated by the dynamic efficiency obtained by using the Malmquist DEA-BCC model. In parallel, the dynamic efficiencies and the causes of the efficiency difference in Shanghai port, Shenzhen port, Ningbo-zhoushan port, Qingdao port, Guangzhou port, Tianjin port and Dalian port as China's seven largest container ports were analyzed. As a conclusion of the empirical analysis, port productivity changes have a more positive correlation with container volume changes than with port scale, meaning increasing returns to scale. On the contrary, the decreasing of economic scale and the level of technology have negative impact on the port efficiency. In the end, from the evaluation based on the amonts for the environmental improvement, container volumes as port performances and port dynamic efficiencies, the sustainable competitiveness of Qingdao port was viewed. The problems existing in the Qingdao port and the solutions to them were found from these points. As conclusion, the suggestions to Qingdao port are as following: first, in the phase of slowing down in container volumes in Qingdao and improvements of competitiveness in other newly built ports, local government should have a proper strategy toward port development; second, by emerging as a regional hub and a port cluster to strengthen the port cooperation in Shandong Province, Qingdao port can be developed to a higher level; third, by prompting regional economy and common prosperity related to the port, Qingdao Port can have a further role in local economy; fourth, the further development of Qingdao port can also be obtained by actively promoting low-carbon green port construction and strengthening the safety.

Comparative Analysis on the Global Competitiveness of Japan and Korea : - Case Studies on Semiconductor, Display, and Shipbuilding Industry -

김정은 서울대학교 대학원 2023 국내박사

글로벌 경쟁력에 있어서 한일비교 연구 - 반도체, 디스플레이, 조선 산업을 사례분석을 중심으로 - 본 논문은 일본 특정 산업의 글로벌 경쟁력이 약화된 원인을 연구하는 데 목적이 있다. 연구 대상은 한국에게 이미 역전당한 산업인 반도체 산업, 디스플레이 산업, 조선 산업이다. 분석 방법으로 ABCD 모델을 적용하여 외부요인인 시장과 정책의 변화, 내부요인인 기술개발과 기업전략의 문제점을 밝혔다. 일본 산업의 글로벌 경쟁력 약화의 핵심적인 원인은 ABCD 전략 실패와 기업지배구조의 고유한 특성이라 볼 수 있다. 기업지배구조의 고유한 특성은 안정성을 추구하는 기업전략, 강력한 현지화 노력, 경직된 의사 결정 프로세스이다. 이러한 특성은 일본 내에서는 성공으로 이끌었으나, 세계화의 흐름 속에서는 적절하게 대응할 수 없었다. 이를 통해 ABCD 모델에 입각한 기업전략과 거버넌스 모델을 개선하면 글로벌 경쟁력을 유지할 수 있다는 점을 도출하였다. “성공의 딜레마” 즉, 일본 기업을 성공으로 이끌었던 기업지배구조는 빠르게 변화하는 경제 환경에서 오히려 약점으로 작용하였다. 일본의 전통적인 기업지배구조는 경영혁신을 방해하여 국제 비즈니스 규범에서 격리된다. 이러한 지배구조의 특징인 평생 고용, 만장일치 의사 결정 프로세스, 혁신보다는 안정성을 추구하는 경영방식은 일본 기업을 발전시키는 동력이었다. 하지만 글로벌 시장에 적응하기 위해서는 조직의 민첩성과 대담하고 역동적인 기업전략으로 변화가 필요하다. 일본 기업이 글로벌 경쟁력을 되찾고, 급변하는 비즈니스 환경에 더 빠르게 적응하기 위해서는 전통적인 기업지배구조를 재평가하고, 기업의 안정성과 더불어 ABCD 전략을 통한 변화와 혁신의 균형을 추구하여야 한다. 지금까지 한일 산업 경쟁력 비교 연구는 주로 한국 산업이 일본 산업을 어떻게 추격했는지에 초점이 맞춰져 있다. 이에, 본 연구는 한때 일본의 성장 동력 산업이었지만, 한국에게 추월당한 산업인 반도체 산업, 디스플레이 산업, 조선 산업을 중심으로 어떻게 글로벌 경쟁력을 잃게 되었는지 분석하고자 하였다. 이를 통해 한국 산업은 다른 국가들에 추격 또는 추월당하는 현상을 예견하는 것이 필요하다. This paper aims to analyze the reasons behind Japan's declining global competitiveness in a specific industry by conducting representative case studies on the display, semiconductor, and shipbuilding sectors, which have been surpassed by Korea. The ABCD model was applied to unveil the structural problems faced by the Japanese industry, arising from external factors such as market and policy changes, as well as internal factors including technology development and corporate strategy. The study found that corporate governance significantly undermines corporate competitive advantage. The combination of a failed ABCD strategy and inflexible governance structures leads to a decline in global competitiveness. The research emphasizes that the absence of the ABCD model alone wouldn't have caused the decline. Instead, it highlights the interaction between these factors and recognizes that market and policy changes, technological advancements, and corporate strategy issues contribute to weakening Japanese industries. Additionally, the paper argues that the specific traits of Japanese corporate governance, such as slow decision-making, strong localization focus, and rigid structures, further worsen the corporate disadvantage. These once beneficial characteristics eventually hindered Japanese companies from effectively adapting to globalization and diminished their competitiveness. This paradoxical phenomenon is named as the "Dilemma of Success." The conventional corporate governance structures prevalent in Japan serve as barriers to management innovation and result in the isolation of Japanese companies from international business norms. The corporate culture, characterized by practices such as lifelong employment, unanimous decision-making processes, and a management approach prioritizing stability over innovation, was instrumental in the development of Japanese companies during a specific historical period. However, in today's global market, there is a growing demand for organizational agility and the capacity to adopt bold and dynamic corporate strategy changes. This paper argues that enhancing corporate strategy and governance models based on the ABCD framework is essential to maintain competitiveness. To regain global competitiveness, Japanese companies need to thoroughly evaluate their traditional corporate governance practices and swiftly adapt to the rapidly evolving business environment, striking a balance between corporate stability and innovation through the implementation of ABCD strategies. While previous comparative research on industrial competitiveness between Korea and Japan predominantly focused on Korea's efforts to catch up with Japan, this study takes a different perspective by examining the scenario in which Japan, once a growth engine, was overtaken by Korea. By gaining insights into this phenomenon, it becomes possible to anticipate potential future situations where Korea might face challenges from other countries or be overtaken. The findings of this study have significant implications in understanding the dynamics of industrial competitiveness and can inform strategies and policies for sustaining and enhancing competitiveness in various contexts.

항공사 경쟁력 분석에 관한 연구

이동우 한국항공대학교 대학원 2017 국내석사

항공사 경쟁력 분석에 관한 연구 항공운송산업시장은 급속하게 성장하고 있으며 앞으로도 지속적인 성장을 할 것으로 예상된다. 하지만 항공산업은 유가사태, 아시아지역 재정위기 등을 통해 경제적 급변을 경험해왔으며 최근 새로운 진입자인 저비용항공사의 운항을 시작으로 전략적 경쟁이 확대되고 있다. 이러한 항공운송시장 내 경쟁을 위하여 각 항공사들은 저렴한 운임 중심의 전략을 취하고 있지만 이는 장기적인 측면에서 항공사의 질적인 측면을 하락시킬 수 있다는 우려점이 있다. 이 때문에 항공사는 시장 내에서 경쟁 우위를 점할 필요가 있으며 경쟁 요소를 도출해 전략을 모색해야 한다. 기존 연구에서는 항공사 전체 조직 차원에서의 효율성 및 경쟁력을 분석하였다. 하지만 이는 개별 노선이나 지역에 대한 경쟁사업자와의 시장경쟁력을 평가하기에는 적합하지 않은 모형이다. 따라서 본 연구에서는 2010∼2016년 기준으로 항공사의 개별 노선 경쟁력을 평가하고 평가된 경쟁력을 바탕으로 항공사들의 경쟁력 개선을 위한 방향을 제시하였다. 분석 방법은 고객선택 모형을 이용하였으며 기존 문헌 연구를 통하여 변수를 정립하였다. 종속변수에는 수송점유율(시장점유율)과 독립변수에는 항공사의 공급 실적을 바탕으로 한 공급경쟁력과 가격, 항공사 인지도, 서비스 품질 등을 하나의 집단으로 본 특성경쟁력(가상변수)으로 정하여 회귀분석을 실시하였다. 회귀분석을 토대로 도출된 추정계수 값을 벡터 표준화를 통해 상대적 경쟁력을 제시하였으며 범위 값을 적용하여 공급경쟁력과 특성경쟁력의 추세 이동을 분석하였다. 본 연구에서 분석 대상이 된 노선의 분류기준은 지역, 항공자유화 협정 여부, 여행목적이다. 동북아시아 지역인 중국과 일본의 전체 노선이 지역 집단에 분류되었다. 또한 항공자유화 협정을 맺은 노선 집단에는 일본(후쿠오카, 간사이, 삿포로, 나고야) 중국(하이커우, 산야, 지난, 청도) 노선과 항공 비자유화 노선 집단에는 중국(광저우, 창사, 푸동, 베이징, 시안, 홍콩), 일본(동경), 대만(타이페이) 노선을 비교 분석하였다. 여행목적별 노선 분류에서는 대표적인 관광지(괌, 코타키나발루, 세부, 푸켓, 다낭, 마카오, 오키나와, 사이판)와 상용과 관광의 목적이 혼용된 혼용노선(동경, 베이징, 호치민, 방콕, 마닐라, 자카르타, 쿠알라룸푸르, 싱가포르)을 대조하여 분석을 실시했다. 분석결과 지역, 항공자유화 여부, 여행목적 집단 전체에서 공급경쟁력의 비중이 상대적으로 크게 나타났다. 하지만 개별 노선 회귀분석 및 고객 선호 중요도 분석 결과 전체 개별 노선 32개 중 15개의 노선에서 특성경쟁력의 중요도 비중이 높게 나타났다. 따라서 거시적인 차원에서의 경쟁전략에 앞서 개별 노선 상에서 우위를 차지하고 있는 경쟁력 요소를 분석하여 경쟁전략을 도출해야 할 것이다. 본 연구는 동북아시아지역과 동남아시아 지역을 대상으로 노선 경쟁력 평가를 진행하였다. 이를 향후 다양한 노선에 적용하여 연구모형의 확대 적용이 필요하다. 이러한 연구 결과를 바탕으로 항공사들의 경쟁력 분석을 통해 각 항공사는 자사의 시장 내 위치를 파악할 수 있으며 경쟁력 요소의 중요도를 토대로 항공사 전략 수립 및 방향 설정에 도움이 될 수 있을 것으로 판단된다. SUMMARY A Study On Airline Competitiveness Analysis Lee, Dong Woo Dept. of Business Administration Graduate School of Korea Aerospace University (Advisor: Prof. Yoon, Moon Gil, Ph.D.) The air transportation industry market is growing rapidly and is expected to continue to grow in the future. However, the aviation industry has been experiencing economic upheavals through oil prices and the financial crisis in Asia. Strategic competition has been expanding since the launch of low-cost airlines, a new entrant. For this reason, airlines need to gain competitive advantage in the market and seek out strategies by drawing competitive factors. Previous studies have analyzed the efficiency and competitiveness of the entire airline organization. However, this is not a suitable model for evaluating market competitiveness with competitors for individual routes or regions. Therefore, this study assessed the competitiveness of individual airlines from 2010 to 2016 and suggested directions for improving the competitiveness of airlines based on their evaluated competitiveness. The customer selection model was used for the analysis and the variables were established through the literature review. In the dependent variable, the transport competitiveness (market share) and the independent variable are regression analysis by determining the supply competitiveness based on the supply performance of the airline, price, airline awareness, and service quality as one group as the characteristic competitive power (virtual variable). Based on the regression analysis, we derived the relative competitiveness through vector standardization and applied the range value to analyze the trend of supply competitiveness and characteristic competitiveness. Based on the regression analysis, we derived the relative competitiveness through vector standardization and applied the range value to analyze the trend of supply competitiveness and characteristic competitiveness. The classification criteria for the route covered in this study are the area, the agreement on open-sky, and the purpose of travel. The entire line of Northeast Asia, China and Japan, was classified into regional groups. In addition, the route group with the aviation liberalization agreement includes Japan (Fukuoka, Kansai, Sapporo, Nagoya), China (Haikou, Sanya, Jinan, Qingdao) and the routes of China (Guangzhou, Changsha, Pudong, Beijing, Xian, Hong Kong), Japan (Tokyo), and Taiwan (Taipei). Also, In the route category according to the purpose of travel, (Guam, Kota Kinabalu, Cebu, Phuket, Danang, Macau, Okinawa, Kuala Lumpur, and Singapore) and route of mixed with typical tourist destinations(Tokyo, Beijing, Ho Chi Minh, Bangkok, Manila, Jakarta, Kuala Lumpur, Singapore). As a result, the proportion of supply competitiveness, in the region, the liberalization of aviation, and the travel purpose group, was relatively large compared to the Characteristics competitiveness. However, analysis of individual route regression and customer preference analysis showed that the importance of characteristic competitiveness was high in 15 out of 32 individual routes. Therefore, competition strategy should be derived by analyzing the competitiveness factors that dominate the individual routes prior to the competition strategy at the macro level. This study was conducted to evaluate the competitiveness of Northeast Asia and Southeast Asia. It is necessary to apply the research model to various routes in the future. Based on the results of this study, it is expected that each airline will be able to identify its position within the market through analysis of the competitiveness of airlines, and it will be helpful to establish airline strategy and direction based on the importance of competitiveness factor.

Analyzing the Competitiveness of Major Chinese Airports Based on Air Cargo service

김래 인하대학교 일반대학원 2007 국내석사

This paper presents an analysis of the competitiveness status of China’s major airports (Shanghai Pudong Airport, Beijing Capital Airport, and Guangzhou Baiyun Airport) as well as Korea’s Incheon International Airport. The analysis assesses these airports using previous research, pilot tests, and the AHP and HFP Methods. The analysis is based on four factors: service competitiveness, demand competitiveness, market competitiveness, and facility competitiveness. Airport competitiveness was evaluated by using an algorithm derived from the reversed Fuzzy evaluation method. The results of the analysis and reversed Fuzzy evaluation show the four factors are ranked accordingly: 1st is service competitiveness, 2nd is demand competitiveness, 3rd is facility competitiveness and 4th is market competitiveness. The ranking is as follows, 1st is Incheon international Airport, 2nd is Beijing Capital Airport, 3rd is Shanghai Pudong Airport, and 4th is Guangzhou Baiyun Airport

Analysis of strategic factors affecting global competitiveness : commonly top ranking countries in WEF, IMD and DBI competitiveness rankings

한효신 Graduate School of International Studies, Korea Un 2014 국내석사

National economic growth largely depends on the competitiveness of a nation. Recently, the concept of global competitiveness has also become very important as world economic environment and globalization have changed rapidly. As a result, many countries have made efforts to secure their own competitive advantage factors to enhance their competitiveness of a nation in order to be more competitive in the global market as well as to contribute to sustainable economic growth. This paper compares each country’s global competitiveness and analyzes factors having influence on the global competitiveness selecting common top ranking countries in IMD, WEF and DBI rankings because each country’s ranking is different in each organization. Based on these common top ranking countries in according to the three indices, this paper seeks to find factors influencing the global competitiveness through correlation analysis and multiple regression analysis for selected factors to be considered on the productivity side. The analysis result showed that technology and innovation factor including the traditional determinants such as R&D spending at the private level have influence on Global Competitiveness. Based on this result, it concluded technology transfer promotion by FDI included in the technology factor and the network activation with diverse sectors such as related industries, companies and academia to create synergy effect and spin-offs are very important in order to secure the competitiveness of a nation. In addition, this thesis puts emphasis on the importance of progressive structure in order to promote activities related to technology and innovation factors and the need to focus on outcome factors that can be derived from these activities. Founded on this conclusion, it draws an implication and conclusion for Korea’s further policy making

An analysis on the competitiveness of major seaports in China

연생춘 인하대학교 일반대학원 2007 국내석사

This paper intends to investigate the competitive status of the main seaports in China (Greater China Region). As Tongzon (1995) argues, in order to achieve and maintain a competitive advantage in the international markets a nation needs to understand the underlying factors of port competitiveness, and continually to assess its performance relative to the rest of the world. As far as now approximately 90% of China’s international trades are handled by seaports. Given the significance of China’s seaports under the open economic system, Chinese government and ports’ authorities need to understand the indicators of port competitiveness and their relative contributions to the overall competitiveness. For devising the appropriate port development strategies and business polices, they also need to clearly acknowledge the relative efficiency of the actual production performance of China’s seaports. After a review of about 50 ports of China, eight seaports are finally selected for this study, including six ports in mainland China, Kong Kong seaport in Hong Kong SAR and Kaohsiung seaport in Taiwan province. The significance of this study is to identify the important underlying factors of seaport competitiveness and then quantify their relative contributions to the overall competitiveness of China’s seaports; another important point of this study is to evaluate of the efficiency of the performance these selected important ports of China. Based on a review of the literature, this paper identified some important underlying factors of seaport competitiveness such as the number of container berths, the total quay length and the terminal facility and so on. With these identified indicators of port competitiveness, the Data Envelop Analysis (DEA) technique is applied to evaluate the relative efficiency of China’s main ports performance. Without precise information on the returns to scale property of the port production activities, both the DEA-CCR and DEA-BCC models are applied to evaluate the selected China’s ports. The DEA-CCR model bases on the assumption of constant return to scale while the DEA-BCC model assumes variable return to scale. DEA models could also be distinguished according to whether they are input-oriented or output-oriented. The former is closely related to operational and managerial issues, while the latter is more related to planning and macroeconomic strategies. The DEA models are applied from the output-oriented approach in this paper. In order to quantify the respective contributions of the identified indicators for port competitiveness, a Port Competitiveness Index (PCI) is developed by the Cobb-Douglas production based approach. Due to the concern of the small size of the sample examined in this paper, this study also applies the port competitiveness index to examine another dataset of a sample with 19 ports from mainland China. The empirical results of both samples are highly consistent which may indicate the appropriateness of this study.

NATIONAL COMPETITIVENESS STRATEGIES THROUGH NATION BRANDING : COMPARISON OF U.S., SWITZERLAND AND KOREA

성유진 고려대학교 국제대학원 2013 국내석사

Nation brand is difficult to delink from national competitiveness. Interest for the relevant reports and rankings is significantly growing today. Korean government has recently projected the presidential councils for nation branding and competitiveness to act as the related index observers. However, the components of each index consist of slightly different formats and produce gap between the results. Various analyses of the representing evaluating models: IMD’s World Competitiveness Yearbook, WEF’s Global Competitiveness Report, Anholt-Gfk’s Nation Brand Index, and Seri-PCNB’s Nation Brand Dual Octagon model have done by experts. Because all of these reports are ran mainly by survey, many criticize the process of target respondents selection and survey period. Although these arguments have grown rapidly, the interest for the rankings has affected diverse industries such as foreign investments and tourism. In other words, it would be hard to disregard their role in the relation of nations. This paper seeks to investigate applicable strategic implications from U.S. and Switzerland that are considered to be the major players in nation brand and competitiveness perspectives witnessed by the relevant reports. Concerning on the positive linkages between two areas, analysis of the factors from the all indexes leads to the identical determinants: government, culture, business, and citizen. This paper examines the representing nations’ that satisfy the common ingredients status and strategies in order to prove the assumption of a positive connection between nation branding and national competitiveness rankings. This approach would function as important enhancer in the further policy making process for positioning Korea in the global context.

Research on Competitiveness and Innovation Strategies of Local Government Data Openness in China : Based on the OGDE Framework

윤가명 세한대학교 대학원 2024 국내박사

Against the backdrop of the global advocacy of open government data driving innovation, data, as a new production factor, is playing a crucial role in driving the development of the digital economy. Due to the varying levels of economic and IT development in different regions in China, the ability and competitiveness of open government data vary. Under the strategy of open sharing and value creation of massive data, how to fully utilize data openness to drive innovation, achieve rapid economic development in regions and catch up with latecomers, an effective comprehensive competitiveness evaluation system is urgently needed. It is an important research topic to explore sustainable data ecosystems that are easy to use, reusable, and of high value, and dynamically evaluate comprehensive competitiveness. Identify strengths and weaknesses and propose innovative strategies and suggestions to promote high-quality development of the data Factor Market and promote orderly competition and healthy growth of the regional digital economy. This study focuses on the data open platform, the primary vehicle for open government data in China. Starting from the perspective of data commercial value, and based on the "Open Government Data Ecosystem (OGDE)" theoretical framework, it comprehensively examines the current situation and trends of digital economy development both domestically and internationally, the status of platform economy development, as well as related research on the utilization of open government data in China. Furthermore, it compares and analyzes commonly used evaluation methods in existing research. Firstly, using the Entropy Method, a platform competitiveness evaluation index system model is constructed. By conducting measurements and calculations, a ranking of competitiveness indices for China's local government data open platforms is obtained. Subsequently, Principal Component Analysis (PCA) is employed to extract five main components of competitiveness and other advantageous characteristics. This leads to a ranking of comprehensive competitiveness evaluation indices. This serves to validate the data innovation competitiveness index of China's local government data open platforms. Finally, OLS regression analysis is used to verify the hypothesis that the innovative achievements of local government open data platforms have an impact on the influencing factors of local government data open platform capabilities. Based on this, corresponding innovative strategies and suggestions are proposed. The aim of the research is to reveal the competitiveness of data utilization from the commercial perspective of local government data openness in China, to help local governments further strengthen the market allocation system of data elements, to improve data governance and data value co-creation capabilities, and to enhance the competitive advantages of regional digital economy. The results indicate that the evaluation model of data innovation competitiveness for government data open platforms, constructed using the Entropy Method + PCA approach, is scientifically and practically sound, and can effectively reflect the comprehensive competitiveness of local government data open platforms. The empirical analysis data shows that regions with top competitiveness rankings are actively promoting government data openness and digital economic development. On the ranking, Zhejiang8.80, Guangdong9.04 and Shandong51.52 scored the top three, followed by Guizhou38.68, Beijing35.64, Shanghai29.38 and Jiangsu26.42.Zhejiang is even far ahead of other provinces and cities, with its drives the competitiveness of digital economy development with many indicators ranking at the top. In addition, the results of empirical analyses also highlight the phenomenon that the development of the data industry is not entirely affected and limited by the geographical GDP, such as Guizhou, an economically underdeveloped southwestern region of China, in the comprehensive competitiveness evaluation of the five principal components extracted by the PCA method, the comprehensive competitiveness evaluation score of the environmental dimension principal components 1~3 is ranked No. 2 with a score of 2.678. Although the score is not high (-1.084) because of the low total GDP and small volume of data transactions in the principal components 4~5 data innovation effectiveness evaluation indicators. However, the comprehensive competitiveness ranking is still 5th, presenting a still strong comprehensive competitiveness. These findings provide a reference for evaluating the data innovation competitiveness and effectiveness of local government open data platforms. This study also provides insights into data value Co-creation and data business operation practices, which contributes to the construction and enhancement of social well-being. In addition, it helps to promote the rapid development of regional digital economy and realize the market-oriented allocation of data elements. It is of great significance to study the development of digital economy driven by data innovation of regional government public data platform. Keywords: OGDE, Open Data, Competitiveness, Innovative, Strategies, Entropy Method, PCA