비야디(BYD)의 성장역사와 성공전략

황지연,이은미,박영렬 한국경영사학회 2024 經營史學 Vol.110 No.-

야디 기업의 성장역사와 성공전략에 대해 분석하였다. “환경-전략-성과” 관점을 설명하는전략적 적합성 이론을 바탕으로 비야디 기업의 28년 동안의 성장과정을 시기별로 구분하여 기업사적 방법으로 설명하고자 한다. 이에 따라 배터리 OEM산업 시기(1995~1997), IT 산업 시기(1997~2003), 자동차 산업 시기(2003~현재)로 나누었으며 각 산업이 발전하던 시기에 기업 외부의 환경과 전략의 적합한 배치가 비야디의 경쟁우위를 창출하여 성장을 이루게 하였음을 설명하고자 하였다. 배터리 OEM산업 시기에는 환경의 불확실성이낮았기 때문에 원가우위 전략을 사용하였고, IT 산업 시기에는 시장경쟁이 치열해지면서원가우위 전략에서 차별화 전략으로 전환하게 되었으며, 해외시장에 우선적으로 진출하였다. 자동차산업에 진입한 후 비야디는 우선 중급, 중고급 레벨의 시장을 목표로 하였고신에너지 자동차를 생산하기 시작하여서부터 집중화된 차별화 전략을 사용하는 동시에기술력을 우위로 하는 차별화 전략과 해외전략을 전면적으로 펼치게 되면서 글로벌 선두기업으로 발전하게 되었다. 마지막으로 본 연구는 비야디의 28년간의 성장역사를 전략적적합성이라는 이론적 기반을 바탕으로 중국 정책의 변화와 글로벌 환경의 변화 그리고 비야디 기업의 내부 전략의 변화를 함께 분석함으로써 신흥국의 민영기업들이 앞으로 나아가야 할 방향을 제시했다는 점에서 학문적, 실무적 시사점이 있다. This study analyses the growth history and success strategies of the Chinese BYD company, which is now a global leader in new energy vehicles. Based on the strategic fit theory, which explains the “environment-strategyperformance” perspective, this study attempts to explain the 28-year growth process of the company through a corporate history method by dividing it into four periods-battery OEM industry period(1995~1997), IT industry period (1997~2003), automobile industry period(2003~present) to explain how the right deployment of the company’s external environment and strategies during the development of each industry created competitive advantages and led to growth. In the battery OEM industry, the company used a cost-advantage strategy due to low uncertainty in the environment. And in the IT industry, as market competition intensified, the company switched to a differentiation strategy. In the automotive industry, the company initially concentrated on the mid- to high-end market segment and commenced the production of new energy vehicles. Over time, it has evolved into a prominent global leader through the implementation of a focused differentiation strategy, coupled with a technology-driven differentiation approach and an international expansion strategy. Finally, this study has both academic and practical implications in that it analyses the 28-year growth history of BYD company based on the theoretical framework of strategic fit, along with the changes in Chinese policies, the global environment, and the changes in BYD’s internal strategies, suggesting directions for private companies in emerging economies.

청소년기 자녀를 둔 아버지 연구에 대한 동향분석

황지연,김준미,서은애,신효정 대한가정학회 2023 Human Ecology Research(HER) Vol.61 No.1

This research was conducted in order to examine previous studies on paternal parenting methods involving adolescent children in terms of their academic field, research period, method and subjects, and family variables. A total of 104 research publications from the period between 2003 and 2022 were investigated, with 99 quantitative research (43 theses and 56 academic journals) and five qualitative data sources. The analysis results show that the topic of fathers with adolescent children was the most studied in the field of education, and it rapidly increased from 2011 to 2014 and then rapidly decreased from 2019. The main subject of the studies was middle-school students, while most of the studies adopted a quantitative approach, with a minimal number of qualitative studies. Parenting studies were concentrated on father variables and several such studies were found to be related to positive resources such as self-esteem and self-efficacy as variables of adolescent children related to fathers’ parenting. The results of these studies provide meaningful implications for future research on the fathers of adolescent children and can be used as basic data for developing detailed education and programs.

Safety of Using Escherichia coli Bacteriophages as a Sanitizing Agent Based on Inflammatory Responses in Rats

황지연,김정은,송윤재,박종현 한국식품과학회 2016 Food Science and Biotechnology Vol.25 No.1

Use of bacteriophages as sanitizing agents has received much attention. However, safety in humans is debatable. To determine inflammatory immune responses against bacteriophages, rats were treated with a 8 log plaque-forming cocktail of 5 bacteriophages for pathogenic Escherichia coli per day for 4 weeks. Food consumption, feeding efficiency, and body weight of rats treated with the cocktail were not different from controls. Phages were not detected in the sera of phage-fed rats with no changes in organ weights. Notable changes were not observed upon histopathological examination of the liver, kidney, and spleen. Pro-inflammatory cytokine mRNA expression, except COX-2 (2.4x increase), remained unaffected after treatment with the phage cocktail. No remarkable changes were observed for levels of 12 pro-inflammatory cytokines in sera. Inflammatory responses in rats orally treated with a phage cocktail were not observed. Bacteriophages for E. coli are indicated as immunologically safe in rats.

Lee-Carter 모형의 베이지안 추정을 이용한 국가별 사망률 개선추이에 관한 비교연구

황지연,Bui Thu Thao,고방원 한국리스크관리학회 2018 리스크 管理硏究 Vol.29 No.1

This paper intends to analyze the mortality improvements across several nations during the past couple of decades using the Lee-Carter model (1992). Originally, the Lee-Carter model was proposed to stochastically model mortality rates and project future mortality rates. But, in this paper, we employ the Lee-Carter model to compare the behavior of mortality improvement according to nations or age groups. Although the Lee-Carter model is the standard model for studying mortality improvements, there seems to be no previous literature which compares the estimation results across different countries using the Lee-Carter model. Based on the Bayesian estimation method proposed in Czado et. al. (2005), we obtain the parameter estimates and the confidence intervals. Because we compare the estimation result under the unified Lee-Carter framework, we could easily identify some interesting features of mortality improvement across nations or age groups. As is well-known, Korea has experienced the fastest mortality improvement over the period. Reconfirming the fact, we found that it has occurred more or less uniformly over each group compared with other countries.

Distribution of Six Exotoxin Genes and Production of L2-HBL and NheA Proteins in Six Bacillus cereus Isolates from Infant Formula and Produce

황지연,박종현 한국식품과학회 2015 Food Science and Biotechnology Vol.24 No.1

Six Bacillus cereus exotoxin genes were isolated from infant formula and produce. The lytic components of hemolysin BL and non-hemolytic enterotoxin were produced in culture media. Three strains isolated from produce harbored nheA, hblC, bceT, and cytK. Infant formula strains harbored nheA. Produce strains expressed hblC when grown in a synthetic medium and rehydrated infant formula. Infant formula strains expressed nheA when cultured in both a synthetic medium and infant formula. Produce strains expressed nheA in the synthetic medium, but not in infant formula. Expression of nheA is influenced by nutrients in the culture medium and to the strain.

국제회의 관용표현에 관한 연구 : 속담과 사자성어를 중심으로

黃持淵 中國語文硏究會 2003 中國語文論叢 Vol.24 No.-

From the viewpoint of analysis theory, this thesis has dealt with theinterpretation matters of conventional expressions at international conference,focusing on proverbs and set phrases. Proverbs and set phrases make it possibleto understand human beings by expressing people's basic interests. Those are akind of fixed expressions, surpassing the literal meaning, which have a comprehensive significance reflecting wisdom of respective language-speaking area. Tohave a better understanding of these Proverbs, one is needed to search for anequivalent proverb which establishes the meaning of source Proverb, equivalentrelationship and Provide interpretation service using equivalent proverb. This isthe most desirable way of providing interpretation at Korea-China internationalconferences. In other words, one must try to find a target Proverb which has thenearest meaning with a source proverb. Although sometimes it is difficult to finda pre-existing equivalent proverb. one still has to find the most appropriateequivalents possible.

국제회의 관용표현에 관한 연구 ― 속담과 사자성어를 중심으로

黃持淵 중국어문연구회 2003 中國語文論叢 Vol.24 No.-

From the viewpoint of analysis theory, this thesis has dealt with the interpretation matters of conventional expressions at international conference, focusing on proverbs and set phrases. Proverbs and set phrases make it possible to understand human beings by expressing people's basic interests. Those are a kind of fixed expressions, surpassing the literal meaning, which have a comprehensive significance reflecting wisdom of respective language―speaking area. To have a better understanding of these proverbs, one is needed to search for an equivalent proverb which establishes the meaning of source proverb, equivalent relationship and provide interpretation service using equivalent proverb. This is the most desirable way of providing interpretation at Korea―China international conferences. In other words, one must try to find a target proverb which has the nearest meaning with a source proverb. Although sometimes it is difficult to find a pre―existing equivalent proverb, one still has to find the most appropriate equivalents possible.

"大長今" 문화단어 번역의 고찰

황지연 한국외국어대학교 통번역연구소 2007 통번역학연구 Vol.10 No.2

wang, Ji-yeon. (2007). «Dae Jang Gum»'s Cultural Word. Interpreting and Translation Studies 10-2, pp.127-142. <Dae Jang Gum> is the story of 16th century. Translators have difficulty to deliver the meaning of Korean native culture when they translate ancient Korean story into Chinese language. In this thesis, I analyzed how they translate the story of <Dae Jang Gum>’s cultural Sino-Korean words in to Chinese. The life style and environment between Korea and China is different. That’s why the homographic words between two countries can remind the people of two countries of the different feelings. Therefore, translator should decide whether he use Sino-Korean words directly or change the form of the words in order to increase the interest about different culture and to make them understand the contents.

코퍼스에 기반한 학생들의 한중 통역 접속 기제 분석

황지연 한국외국어대학교 통번역연구소 2022 통번역학연구 Vol.26 No.4

This study was conducted based on the consecutive interpretations of graduate students of Interpretation and Translation. The purpose of the corpus-based study was to observe the use of conjunctions. Conjunctions are important to accurately grasp the context of a speaker. Interpretation patterns of students were analyzed focusing on connection mechanisms. The first analysis demonstrated that more connection mechanisms were used in students' interpretation than in non-interpreted speeches. The students used a large number of conjunctions to convey what the speaker was trying to say. The second analysis results showed that there was no correlation between Korean and Chinese students’ nationality when using conjunctions. The students used the conjunctions according to personal preference. Conjunctions play a key role in understanding the context of a speaker's utterance. In the future, more corpus construction will be needed to identify conjunctions of various genres and types of texts. Nevertheless, considering the importance of the connection mechanism between Korean and Chinese, the analysis results can be applied to consecutive interpretation education.

조지 엘리엇의 『사일러스 마아너』에 나타난 질병, 입양, 그리고 공동체의 성장

황지연 한국근대영미소설학회 2023 근대 영미소설 Vol.30 No.1

This essay examines the relationship between disease, adoption, and the growth of community represented in George Eliot’s Silas Marner: The Weaver of Raveloe by focusing on social isolation of the patient and the effects of adoption and community on the healing process of the protagonist. First, it examines how the two characters with disease, Silas Marner and Molly Farren, are isolated from the society, mainly in the context of early to mid-nineteenth-century British responses to catalepsy and opium addiction. Next, this essay shows how Silas’s life changes from an extremely isolated life to a much more vibrant one with the arrival of Eppie after Molly’s death. Adoption of Eppie works as a turning point in Silas’s life, helping him recover from the effects of his disease and connect to the Raveloe community. With his fatherly love motivating his desire to give every good thing to Eppie, Silas gradually expands his engagement with the Raveloe community. In return, the people of Raveloe open their minds to him, and finally he comes to think of Raveloe as his home. Although Silas is not cured of catalepsy in a medical sense, he becomes a happy person again by overcoming the social isolation caused by his disease through increased social interaction. Thus, this essay ultimately argues that this novel can be read as a narrative of disease and recovery which emphasizes the importance of caring interaction between the patient and community.