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- 저자 : 석자희 (검색결과 1 건)
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BSC를 활용한 합리적인 경영성과개선방안 : 중소벤처기업을 중심으로 : with Emphasis on Small-sized Venture Company
석자희 경북대학교 경영대학원 2012 국내석사
It becomes more and more difficult to manage small-sized company for the rapid and rigid changes in the high tech environment, especially small-sized venture business. The purpose of this study is to analyzes managerial difficulties of small-sized venture company due to the inherent limitations in the competitive domestic and global environment rather than an introduction of BSC system to small-sized companies using the "BSC's methodology". Primarily, strategies to solve the bottleneck elements of managerial performance are developed and the critical success factors(CSF) as well as key performance indicator(KPI) for performance improvements based on those strategies are proposed. Secondarily, a strategy map showing the organic relationship among the bottlenecks of small-sized ventures business interact each other is proposed using the BSC methodology. Finally, in the process of building the strategy map, small-sized venture managers become to understand the causes and effects of difficulties in the performance improvements and combined organic relationship of these difficulties very well.
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