In this paper, we examine the use of cultural media in the process of implementing hygiene policies in modern Japan through a review of Kume Masao’s “The Return of Spring” and Iwao Nobuaki’s “Naked World.”First, Masao Kume’s “The Retur...
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https://www.riss.kr/link?id=A109123666
김효순 (고려대학교)
2024
Korean
Infectious Diseases ; Hygiene Policy ; Masao Kume ; media ; adaptation ; Visualization Strategy ; 감염병 ; 위생정책 ; 구메 마사오 ; 위생극 ; 각색 ; 시각화 전략
KCI등재
학술저널
225-248(24쪽)
0
상세조회0
다운로드다국어 초록 (Multilingual Abstract)
In this paper, we examine the use of cultural media in the process of implementing hygiene policies in modern Japan through a review of Kume Masao’s “The Return of Spring” and Iwao Nobuaki’s “Naked World.”First, Masao Kume’s “The Retur...
In this paper, we examine the use of cultural media in the process of implementing hygiene policies in modern Japan through a review of Kume Masao’s “The Return of Spring” and Iwao Nobuaki’s “Naked World.”First, Masao Kume’s “The Return of Spring” was hosted by the Japan Tuberculosis Prevention Association and the Japan Private Sanitation Association with all of Japan’s leading medical scholars mobilized. It was also a great success, utilizing media such as plays, movies, music, and cutting-edge technology such as airplanes, and it was evident that the Japanese government was paying a lot of attention to the spread of hygiene ideas and the prevention of tuberculosis.
Second, through “Naked World,” hygiene ideas included the concept of public hygiene necessary for reproducing and maintaining the people needed to maintain a modern nation-state, and visual media were actively utilized to disseminate hygiene ideas and medical knowledge. It was found that the reality of pathogens and methods of practice in daily life were adapted into visual images and disseminated to the public.
In this way, Japan implemented the establishment of a modern medical system and hygiene policy with the recognition that it was a means of reproducing or maintaining the people of a modern nation-state, and the hygiene policy of Germany, which was used as a model, visually reproduced hygiene ideas through hygiene films. Likewise, Japan can be said to have adopted a strategy of disseminating hygiene ideas and medical knowledge to the public by adapting them into visual images. In addition, the concept of hygiene can be said to have expanded its scope to include not only a healthy body but also the people’s ethos of being loyal to the country.
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