방송 소외계층과 수용자 복지 : 다양성 개념으로 살펴본 정책 현황과 방향 = Minority in Broadcasting and Audience Welfare : Toward Policy Development in Diversity

다국어 초록 (Multilingual Abstract)

This study explores the issue of minority in broadcasting on the basis of
audience welfare drawing a new attention in recent broadcasting
circumstances. Although there have been repeated discussions on the
broadcasting minority audience, few research effort has been made on the
matter in a systematic approach. Pointing out the ambiguity of the concept, this
study attempts to clarify and categorize the broadcasting minority. Based on the
alienation theory of Seeman, four types of minority groups, i.e., ‘minority in
power’, ‘minority in communication’, ‘minority in culture’, and ‘minority in
social norms’were extracted. Along with these types, four dimensions of
diversity, one of sub-concepts of public interest, were categorized as well.
These were source diversity, access diversity, content diversity, and
participation diversity. In an effort to cross-relate these two typology, this study
examined the present minority welfare policies in Korea and abroad, and
proposed future research on the related broadcasting policy.

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