Background : In the modern world, there is a growing concern about environmental pollution and a growing interest in upcycling design. Upcycling is a way to turn industrial waste and household waste into new products, and the upcycling market has a hi...
Background : In the modern world, there is a growing concern about environmental pollution and a growing interest in upcycling design. Upcycling is a way to turn industrial waste and household waste into new products, and the upcycling market has a high potential for growth but is in short supply. On the other hand, the government's support for startups is increasing, but it is difficult for startups related to upcycling and design to receive support. This study investigates the startup support factors needed to foster and revitalize domestic upcycling and design startups and seeks ways to create sustainable startups.
Methods : This study was conducted to identify the current situation of startup support through a survey in relation to upcycling design startups. The scope is limited to domestic upcycling startups and domestic startup support within seven years of the startup date. Through theoretical background research, statutory research, and surveys, the characteristics and problems of the startup field are analyzed to derive elements of startup support.
Results : According to the survey results, most of the startups had received government startup support programs before starting their business, and the average number of times they received support was 3.75. Financing problems and lack of marketing and promotion were found to be the most difficult aspects of post-startup operations, and funding and product development support were useful among the startup support programs.
Conclusion : While the number of government-led startup support programs is growing rapidly, there is a lack of support for upcycling startups, with financing and marketing being the main challenges. While maintaining the effectiveness of pre-startup support programs, post-startup support needs to be improved, and specialized support programs should be established using experts and organizations specialized in upcycling startups.