1 김홍기, "트위터를 통한 기업과 고객과의 소통: 지속적인 팔로윙과 구전 의도에 영향을 미치는 요인에 대한 연구" 한국경영정보학회 22 (22): 1-27, 2012
2 "전자신문 2013년 2월 21일자"
3 황윤용, "온라인 쇼핑몰에서 제공하는 상품설명과 이용후기가 온라인 쇼핑의도에 미치는 영향" 한국고객만족경영학회 12 (12): 195-218, 2010
4 이왕돈, "모바일 컨버전스 기술에 대한 지각특성이 사용자 저항에 미치는 영향 - 모바일 뱅킹 서비스를 중심으로" 국제e-비즈니스학회 8 (8): 2007
5 "가트너 그룹"
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