스키마 (schema) 이론을 통한 조직체의 이미지 분석과 운용: 좋은 스키마의 형성과 개발을 중심으로 = The implication and its application of schema theories to image management of organization: focusing on development of good schema

참고문헌 (Reference)

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2 한정호, "도식 이론에 의한 기업 이미지 형성 과정과 전략 연구" (44) : 7-26, 1999

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8 Jeffrey, J. E, "Schema Therapy: a Practitioner's guide = 심리 도식 치료" 학지사 2003

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14 Ackerman, L. D, "Identity is Destiny" BerrettKoehler Publishers Inc 2000

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20 Rumelhart, "Analogical Process in Learning" Lawernce Erbaum Associates 1981