셀프 네일과 전문 네일의 소비동기 및 사후관리 연구 = A Study on Consumption Motives and Follow-up Management of Self-Nails and Professional Nails

다국어 초록 (Multilingual Abstract)

In this study, a total of 211 copies were used for the final analysis through a document-based questionnaire response method to find out about the consumption motivation and follow-up care of women after nail care by dividing them into self-nail and professional nail care. The results of the study are as follows. First, as a result of examining the difference in nail care status of women with differences in nail care methods, it was found to be overall significant. Second, as a result of examining the difference between follow-up care and dystrophy management of women with differences in nail care methods, it was found to be overall significant. Third, as a result of examining the consumption motivation of women with differences in nail care methods, statistically significant results were found. appeared. Self-nails and professional nails had significant social and functional continuation motives, and mood-changing motives showed significant differences in all nail management methods, including self-nails, professional nails, and both. Fourth, as a result of examining differences in nail management satisfaction according to nail management methods, statistically significant differences were found in all management methods, including self-nail and professional nail management. Fifth, as a result of examining the effect of consumption motives of women with different nail care methods on nail satisfaction, among self-nail and professional nail consumption motives, function continuation motive and mood change motive affect nail care satisfaction in order ( +), and functional continuation motivation was more involved in satisfaction, which was statistically significant. In this study, consumption motives and follow-up care according to nail care methods were investigated. Therefore, this study emphasizes the necessity of follow-up care for nail care, expects various nail-related studies to come out, and expects to be basic data for post-care programs and product development.

국문 초록 (Abstract)

본 연구에서는 네일케어 후 여성의 소비동기와 사후관리를 셀프네일과 프로페셔널네일로 구분하여 알아보기 위해 문서기반 설문지 응답방식을 통해 총 211부를 최종분석에 사용하였다. 연구 결과는 다음과 같다. 첫째, 손톱 관리 방법의 차이에 따라 여성의 손톱 관리 습관의 차이를 살펴본 결과 전반적으로 유의미한 차이가 있었다. 둘째, 네일케어 방법에 따른 여성의 소비동기를 살펴본 결과 통계적으로 유의미한 결과가 나타났다. 셋째, 네일케어 방법의 차이에 따른 소비동기가 만족도에 미치는 영향을 살펴본 결과 통계적으로 유의한 결과가 나타났다. 본 연구에서는 네일케어 방법에 따른 소비동기와 사후관리에 대해 알아보았다. 따라서 본 연구는 네일 케어에 대한 사후관리의 필요성을 강조하고, 네일과 관련된 다양한 연구가 나오기를 기대하며, 애프터케어 프로그램 및 제품 개발을 위한 기초 자료가 되기를 기대한다.