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https://www.riss.kr/link?id=O50194049
2008년
eng
1750-6123
1750-6131
SCOPUS;ESCI
학술저널
INTERNATIONAL JOURNAL OF PHARMACEUTICAL AND HEALTHCARE MARKETING
47-62 [※수록면이 p5 이하이면, Review, Columns, Editor's Note, Abstract 등일 경우가 있습니다.]
0
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Segmenting the preferences and usage patterns of the mature consumer health-care market
The uses and potential of biometrics in health care: are consumers and providers ready for it?
The order of entry effect in prescription (Rx) and over-the-counter (OTC) pharmaceutical drugs
Israel Cancer Association: promoting the fight against breast cancer with IMC strategy