印尼华侨企业 Lippo Group的发展与竞争力研究 = Research on the Development and Competitiveness of Lippo Group, an Overseas Chinese Enterprise in Indonesia

다국어 초록 (Multilingual Abstract)

Indonesia is one of the largest economies in Southeast Asia, and its economy has developed rapidly in recent years. In Indonesia’s economic development, the core of its rapid economic growth lies in overseas Chinese enterprises. As one of the largest Chinese entrepreneurs in Indonesia, Lippo Group plays an important role in Indonesia’s economic development. In the field of real estate, Lippo Karawaci is one of the largest real estate developers in Indonesia, which has an extensive business network in Southeast Asia. It also has strong strength in the financial field, and owns banks, securities companies, insurance companies and other financial institutions. In addition, the group also has businesses in healthcare, education, retail and more. Lippo Group has brought employment opportunities and growth momentum to the local economy through its investment and expansion in Indonesia. Lippo Group is not only an important pillar of the Indonesian economy, but also committed to social responsibility and sustainable development, making positive contributions to Indonesian society. It actively participates in social public welfare undertakings, including education, medical care, disaster relief and so on.
The Lippo Group plays an important role in Indonesia’s economic development, but it has been less studied in Korea and China. Therefore, this research investigates the history of the enterprise development and the relevant business fields of the enterprise. and analyzes the corporate competitiveness of Lippo Group using SWOT analysis and five forces model. The purpose of this study is to contribute academically to the study of overseas Chinese enterprises in Indonesia and Korea and to provide insights for Korean enterprises to enter Indonesia by studying Lippo Group, the largest Chinese enterprise group in Indonesia, and analyzing its characteristics in terms of its development history, business fields, and competitiveness.