The purpose of this study is to analyze the characteristics of investment satisfaction and re-investment intention of Baby Boomer and previous generation. The analysis is done based on 541 valid sample gathered from a survey. For analysis methodology,...
The purpose of this study is to analyze the characteristics of investment satisfaction and re-investment intention of Baby Boomer and previous generation. The analysis is done based on 541 valid sample gathered from a survey. For analysis methodology, this study used SPSS 22.0, AMOS 22.0, along with analytic techniques, such as implementation of basic statistical analysis, reliability, and structural analysis.
Through this study, structure influencing relationship on how the investment product characteristics and investment environment factors of investment properties can affect the investment satisfaction and re-investment intention is verified out.
Following is the summary of the research result:
First, it was found that the influencing factor rankings are the investment profitability and external characteristic for the investment satisfaction and re-investment of the investment properties at the baby boomer. Second, it was found that the influencing factor rankings are the external characteristic and investment profitability for the investment satisfaction and re-investment of the investment properties at the previous generation. Finally, it was found that the investment satisfaction affects the re-investment intention.
This study has an academic importance for analyzing characteristics of the investment satisfaction and re-investment intention of the elderly people.