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2 하규수, "기업가의 사업실패스트레스와 사업의욕에 관한 연구" 한국중소기업학회 32 (32): 21-41, 2010
3 하환호, "긍정적 인지편향이 창업시도 성공과 실패에 대한 태도와 창업의도에 미치는 영향" 한국벤처창업학회 9 (9): 145-153, 2014
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8 Ha, Y. W., "The Psychology of Decision Making" 21 Century Books 2012
9 Bandura, A., "The Effect of Perceived Controllability and Performance Standards on Self-regulation of Complex Decision Making" 56 : 805-914, 1989
10 Oser F., "Sense of Failure and Sense of Success among Entrepreneurs : The Identification and Promotion of Neglected Twin Entrepreneurial Competencies" 4 (4): 27-44, 2012
1 하규수, "사업에 대한 태도와 실패에 대한 두려움이 창업의욕에 미치는 영향" 한국기업경영학회 19 (19): 59-74, 2012
2 하규수, "기업가의 사업실패스트레스와 사업의욕에 관한 연구" 한국중소기업학회 32 (32): 21-41, 2010
3 하환호, "긍정적 인지편향이 창업시도 성공과 실패에 대한 태도와 창업의도에 미치는 영향" 한국벤처창업학회 9 (9): 145-153, 2014
4 Metzger, T. J., "Worry Changes Decision Making : The Effect of Negative Thoughts on Cognitive Processing" 46 : 78-88, 1990
5 Bagozzi, R. P., "Try to Consume" 17 (17): 127-140, 1990
6 Merrotsky, P., "Tolerance of Ambiguity : A Trait of the Creative Personality" 25 : 232-237, 2013
7 Furnham, A., "Tolerance of Ambiguity : A Review of the Recent Literature" 4 (4): 717-728, 2013
8 Ha, Y. W., "The Psychology of Decision Making" 21 Century Books 2012
9 Bandura, A., "The Effect of Perceived Controllability and Performance Standards on Self-regulation of Complex Decision Making" 56 : 805-914, 1989
10 Oser F., "Sense of Failure and Sense of Success among Entrepreneurs : The Identification and Promotion of Neglected Twin Entrepreneurial Competencies" 4 (4): 27-44, 2012
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33 Hmieleski, K. M., "Entrepreneurs’ Optimism and New Venture Performance : A Social Cognitive Perspective" 52 (52): 473-488, 2009
34 Cooper, A., "Entrepreneur's Perceived Chances for Success" 3 : 97-108, 1988
35 Park, S. B., "Consumer Behavior" Booknet 2009
36 Lee, H. S., "Consumer Behavior" Jiphyunje 2015
37 The Korea Chamber of Commerce and Industry, "Awareness and Improve Research Projects on Youth Entrepreneurship"
38 Schoemaker, P., "Are Risk Attitude Related Across Domains and Response Modes?" 36 : 1451-1463, 1990
39 Einhorn, H. J., "Ambiguity and Uncertainty in Probabilistic Inference" 92 : 433-461, 1985
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