동영상 스트리밍 기업인 넷플릭스의 비즈니스모델 최적화 연구 = 비즈니스모델 혁신 이론을 토대로

목차 (Table of Contents)

• 1. 서론
• 2. 이론적 배경
• 3. 연구문제 및 방법
• 4. 분석 결과
• 5. 요약 및 결론
• 참고문헌

참고문헌 (Reference)

1 아틀라스, "현지화 전략 앞세워 글로벌 사업 가속화" 美 넷플릭스 2014

2 송민정, "플랫폼흡수 사례로 본 미디어플랫폼 전략 연구 : 플랫폼흡수(Platform Envelopment) 이론을 토대로" 사이버커뮤니케이션학회 27 (27): 45-89, 2010

3 서기만, "차세대 미디어 산업이 살려면 콘텐츠 유통의 변화 필요하다" LG경제연구원 2012

4 박현수, "아시아 진출의 의미와 전망" 디지에코. KT경제경영연구소 2015

5 유세경, "시청자 이익과 경제적인 편성 방안－다채널 상황의 공중파 상업TV를 중심으로" (41) : 218-243, 1995

6 송민정, "비즈니스 모델 혁신 관점에서 살펴본 스마트 TV 진화에 관한 연구" SK텔레콤 22 (22): 168-187, 2012

7 정윤미, "미디어, 넷플릭스의 한국 진출이 반가운 이유"

8 한국콘텐츠진흥원 미국사무소, "미국 콘텐츠 산업 동향" 2013

9 네이버, "넷플릭스의 글로벌 진출 현황" 인터넷산업연구실 2015

10 조선닷컴, "넷플릭스, 봉준호 신작 ‘옥자’에 제작비 전액 투자"

11 넷매니아즈, "넷플릭스 자사 전용 CDN을 구축하기 시작! [Netflix C DN: Open Connect CDN (Netflix Cache)]"

12 "넷플릭스 웹사이트"

13 아틀라스, "美 넷플릭스, 내년초 국내 방송시장 진입. 가능성과 파급효과"

14 아틀라스, "獨 DT, IPTV 플랫폼에 넷플릭스 통합. 유럽 내 OTT 동영상 영향력급증세"

15 Beyers, T., "Three stocks that could heat up thanks to the Netflix meltdown"

16 Wikstroem P, "The impact of social media features on print media firms’ online business models" 9 (9): 63-80, 2012

17 Gimpel, G., "The future of video platforms: Key questions shaping the TV and video industry" 17 : 25-46, 2015

18 Park, SM, "The effects of entry timing and business model innovation on performance: the case of the global MP3 player market" 19 (19): 133-147, 2011

19 Waterman, D., "The economics of Internet: New neches vs mass audiences’. The Journal of Policy, Regulation and Strategy for Communications" 3 (3): 215-228, 2001

20 Peters Frank, "The Interrelation between business model components – Key partners contributing to a media concept" 10 (10): 1-22, 2013

21 Picard, R., "The Economics and financing of media companies" Fordham University Press 2011

22 Flacy, M., "Starz planning HBO GO clone alter Netflix deals expires 2"

23 Renesse, Ronan de, "Smart TV Operating System: Winners and Losers, 2012-19" OVUM 2015

24 Kopytoff, V. G., "Shifting online: Netflix faces new competition"

25 Luo, C. M., "SME competitive strategy : learning from Taiwan’s ODM industry" 12 (12): 107-114, 2011

26 Small, Oliver, "Reshaping the music distribution model : An iTunes opportunity" 9 (9): 41-68, 2012

27 Weiblen, Tobias, "Opening up the business model: Business model innovation through collaboration" University o f St. Gallen 2015

28 Vukanovic, Z., "New media business models in social and web media" 8 (8): 51-67, 2011

29 Market Realist, "Netflix: Partnering with Softbank for launch in Japan"

30 Ojer, T., "Netflix: A New Business Model in the Distribution of Audiovisual Content" 3 (3): 575-584, 2013

31 FierceOnlineVideo, "Netflix, Hulu subscriber churn should be a concern for OTT providers, research firm says"

32 스트라베이스, "Netflix, 2015년 대규모 해외 진출 예고. 가장 유력한 후보지는“호주”"

33 한국스마트홈산업협회, "Netflix 진출로 가열되는 일본 OTT시장 경쟁 동향과 전망" (32) : 2015

34 FierceOnlineVideo, "Netflix will succeed in Japan, but China is a whole other ballgame"

35 Helft, M., "Netflix to deliver to the PC"

36 Stelter, B., "Netflix to back arrested development"

37 eMarketer, "Netflix takes two-thirds of Over-the-Top video subscriptions in Latin America"

38 McMillan, G., "Netflix stills tops online video viewing… kind of"

39 Henshaw, A., "Netflix company history"

40 Associated Press, "Netflix begins expansion in Latin America"

41 Roth, D., "Netflix Everywhere: Sorry Cable, You’re History"

42 Richwine, L., "Netflix CEO Hastings ends Qwikster before it starts"

43 Kafka, P., "Netflix Bets Big On House Of Cards But Swears It’s Not a Strategy Shift: Q &A With Content Boss Ted"

44 Gunnarsson, Tony, "Media streamer content strategies"

45 Aris, A., "Managing media companies: Harnessing creative value" Wiley Chichester 2005

46 뉴스와이어, "LG유플러스, 스마트미디어렙에 CDN 서비스 제공"

47 Financial Times, "Japan offers Netfilx its Asian debut"

48 Thompson, C., "If you liked this, you’re sure to love that"

49 Wilson, T. V., "How Netflix works? How Stuff works?"

50 Borrelli, C., "How Netflix gets your movies to your mailbox so fast"

51 "Funding Universe"

52 Isaac, M., "From Apple to Vudu: Eight Netflix alternatives compared"

53 Gunnarsson, Tony, "Forecasting the new era of OTT video"

54 Gershon, R. A., "Digital media innovation and the Apple iPad: Three perspectives on the future of computer tablets and news delivery" 10 (10): 41-61, 2013

55 D’Arma, A., "Content aggregation in the age of online video: An analysis of the impact of Internet distribution on the television business" 8 (8): 1-17, 2011

56 Bloomberg, "Can Netflix become Must-see TV in Japan?"

57 Chesbrough, H., "Business model innovation: opportunities and barriers" 43 (43): 354-363, 2010

58 Bereznoi, Aleksei, "Business model innovation in corporate competitive strategy" 57 (57): 14-33, 2014

59 Digital TV Europe, "Amazon to rival Netflix in Japan"

60 Sarandos, "AllThingsD"

61 Dharia, "2015 Trends to Watch: Consumer Services" OVUM 2015

62 Philpott, Michael, "2015 Trends to Watch: Consumer Services" OVUM 2015