인터넷을 통한 경주시내권의 관광홍보 = The public informations of the tourism through the Internet in Kyongju

다국어 초록 (Multilingual Abstract)

The public informations of the tourism through the Internet in Kyongju have been studied on. The purpose of this study is to review the concepts of tourism public informations theoretically and through the Internet, respectively. And each person, local governments and regional university's homepages furnished tourists the Kyongju tourism information contents at any time.
Also it was analyzed by the comparative method. So it has been revealed that the Internet homepages gives people the better images and attitude to some places, therefore, the more many people would visit the destinations for nice tour. Because the Internet homepages could provide tourism information, creation images to some places and made sustainable relationships between the destinations and tourists.
The results are as follows; 1) Through the internet homepages could shown to the specific point and favorite, new goods of all stores, and recommended to tourists the tasty special foods of every restaurants. 2) It was made us to the customers' site, and then we could consider customer's informations to be satisfied with or not. 3) It was made to the Kyongju downtown maps on the internet homepages, and store region and the position of cultural tour places have been marked of it in detail, so it could provided all tourists many informations about access routes and telephone number of all stores.

목차 (Table of Contents)

• Ⅰ. 서론
• Ⅱ. 관광지 선택에 영향을 주는 매체
• 1. 광고
• 2. 홍보
• Ⅲ. 경주관련 관광정보시스템의 현황 분석
• Ⅳ. 인터넷을 이용한 관광정보의 홍보
• 1. 관광자 입장에서 인터넷 관광정보의 중요성
• 2. PC통신이나 인터넷상에서 있는 정보의 문제점
• 3. 경주시내권 관광정보 구축 시 유의 사항
• Ⅴ. 결론
• 참고문헌
• Abstract