e-business curriculum needs t o be developed reflecting requirements of the stakeholder which involve a close relation with a industrial and educational job performed in the field. In this paper, we present a new methodology for developing a market-or...
e-business curriculum needs t o be developed reflecting requirements of the stakeholder which involve a close relation with a industrial and educational job performed in the field. In this paper, we present a new methodology for developing a market-oriented and stakeholder-led e-business curriculum using quality function deployment (QFD) and conjoint analysis. For this purpose, we analyze the data resulting from the surveyed opinions of respondents working for e-business companies, the interviewed results with professors and students and evaluate the importance of each course being involved in the curriculum with respect to the job classification (e.g., Web planner, Web master, Web programmer, Web marketer, Web designer), and then, complete a curriculm flow diagram(CFD) considering precedence and relative difficulty among the selected courses. The e-business curriculum developed by the proposed method is useful to provide guidelines for determining courses required toward a desired job and for making a partial amendment of the curriculum.