In order to correctly understand the Internet fashion marketing system and to strengthen the marketing activities in cyber space under the current circumstance that on-line fashion shopping malls are active, more scientific and systematic researches a...
In order to correctly understand the Internet fashion marketing system and to strengthen the marketing activities in cyber space under the current circumstance that on-line fashion shopping malls are active, more scientific and systematic researches are necessary. These days, junior apparels that elementary and middle school students enjoy to wear are very popular. However, the current Internet fashion shopping malls have many limitations to meet with them. In the current fashion malls, consumers just read and accept the information. They can't create their own contents, which is the biggest weakness of the current fashion malls. At present, there is no system which can substitute them. Therefore, this paper will propose a fashion shopping mall for juniors to which flash-based interactive design is applied.