The main stream of consumption about the products is tend to transfer from Primary price value with mass production, to the secondary value of products, such as pleasure, familiarity, humor, and metaphor.This secondary value is closely connected to a ...
The main stream of consumption about the products is tend to transfer from Primary price value with mass production, to the secondary value of products, such as pleasure, familiarity, humor, and metaphor.This secondary value is closely connected to a redundancy which are also related to modern science as well as product design. These terms such as matrials, identity, and gravitation, disappeared gradually, and these are substituted with an uncertainty principle, a fortuity, a contradictory concept, entropy etc.In sum this study focuses on the expansion and diversity of design idea for the development idea in the recent design issue. This result shows that "The 4th Column Thinking and Formation System" which is related to an expansion and a diversity of design intellectual ideas.