공공기관의 전략적 사회공헌활동 참여 활성화 방안 = Activation Plans for Strategic Social Contribution Participation of Public Institution

다국어 초록 (Multilingual Abstract)

The purpose of this paper is to suggest activation plans for strategic social contribution participation of public institution in Korea. Activation plans for social contribution participation are as follows; First, it needs a professional program for the members having professional knowledge. A systematically developed program brings a nice effect for effective using with limited human resources. Second, it needs social contribution participation strategy of a public company’s characteristics. If it chooses a program of a public company’s characteristics and image, it will be more active. Third, members choose its own program for themselves freely. It is necessary to create a cultural organization freely choosing and participation through preferred program choosing method. Finally, it needs a motivation to attend a social contribution activities for members. It is necessary to improve that public institutions have a firm policy and support about social contribution activities. In addition, public institutions should not impartial by human service because public institutions’ member are a lack of a motivation of social contribution activities so they impartial by human service.