A systematic accounting education started in Chochiwon Campus f Hongik University since the accounting department was established in 1993. Under the Hakbu-system that began in 1996, accounting education in Chochiwon Campus has encountered problems suc...
A systematic accounting education started in Chochiwon Campus f Hongik University since the accounting department was established in 1993. Under the Hakbu-system that began in 1996, accounting education in Chochiwon Campus has encountered problems such as a reduced number of accounting students. In order to ensure enough enrollment of accounting students,the accounting education system in Chochiwon Campus should satisfy the needs of customers (i.e., students and corporations) of accounting education. A customer-oriented accounting education is one that can narrow the perception gab of corporations and accounting students regarding the significance and achievement of key factors for students's successful business careers. In addition, a customer-oriented accounting education should utilize information technology to accomodate students to the knowledge-based industrial society.
This research adopts a customer-oriented accounting model developed by Lee, et. al. (1996) and modified later by Jeon and Oh (2001). For this paper, questionnaires were distributed to accounting students in Chochiwon Campus. Based on the findings, this research suggests teaching methods and accounting curricula that can narrow the perception gab of corporations and students and utilize information technology.