The Comparative Analysis on the Digital Divide of Senior Citizens through the Preference for Mobile Internet and Social Media

다국어 초록 (Multilingual Abstract)

This study analyzed the digital divide of Korean senior citizens through the preference for smart media. Targeting two media out of mobile internet and mobile social media, the media dependency ratio and the trend of people in their 20s-60s were verified. Regarding the dependency ratio of young people(20s) and senior citizens(60s), in case of mobile internet, people in their 60s were average 8.6% while people in their 20s were average 38.9%, so that the ratio of senior citizens was lower by 30.3%. In case of social media, people in their 60s were average 1%, which was 7.1% lower than people in their 20s(8.1%). And this divide was the digital divide shown in the informatization process through the trend of internet use of senior citizens in their 60s or up. Thus, as the policy measures for solving the digital divide of senior citizens, it would be required to continuously develop the digital cultural programs for senior citizens, to expansively perform the government subsidiary policies like additionally providing the essential information to senior citizens, and also to expand the smart-based infrastructure for senior citizens' participation in economic activities.

목차 (Table of Contents)

• Abstract
• 1. Introduction
• 2. Statistical Implications of Media Dependency Ratio and Research Methods
• 2.1 Statistical Data of Media Dependency Ratio
• 2.2 Composition of Media Subject
• 3. Analysis on the Digital Divide and Acceptance Behavior of Mobile Internet & Social Media of Senior Citizens
• 3.1 Mobile Internet Media Dependence and Digital Divide
• 3.2 Analysis on the Social Media Dependence and Digital Divide
• 4. Conclusions
• References