불평처리 후 만족에 미치는 지각된 공정성의 상호작용 효과에 대한 제품과 서비스의 비교 연구

참고문헌 (Reference)

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2 강명주, "서비스 복구에 대한 공정성지각이 복구후 만족과 행동의도에 미치는 영향" 8 (8): 45-74, 2005

3 김용한, "백화점 서비스 회복과정의 지각된 공정성이 점포 애호도에 미치는 영향" 10 (10): 59-86, 2005

4 "김성호 백승익 유재원 서비스 회복속성이 고객의 공정성인식과 만족에 미치 는 영향에 관한 탐색적 연구 한국마케팅저널 제 권 제 호" 2 3 69-2 91,

5 임영하, "공정성 지각과 불평행동유형이 불평처리 후 만족 재구매 구전의도에 미치는 영향" 2003

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