곤충 식품의 섭취 의향에 관한 연구 - 곤충 식품 경험자와 비경험자의 비교를 중심으로 - = Study on Consumers’ Intention to Eat Insects according to Their Experience with Insects as Food

다국어 초록 (Multilingual Abstract)

The purpose of this study is to identify the factors that affect consumers’ willingness to eat insects, and also to determine if the factors that affect their willingness to eat insects are dependent on whether or not they are experienced with eating insects. The survey polled 330 nationwide consumers who were in their 20s and 40s. The study found that the consumers who had experience eating insects were more willing to eat them again. For the experienced people, insects as a nutritional food, uncomfortable feeling and age variables affected their intake intention. For non-experienced people, the effects of uncomfortable feeling, nutritional food as a specific target, the advantages of insect food, indifference, and an emphasis on the appearance of insect food were found to affect consumption of insects. Insect food experience has been shown to affect consumers’ willingness to eat insect food. Consumers’ innovation has been shown to have something to do with their experience with insect food, but this does not have a direct impact on their willingness to eat insect food. The variable that have the greatest impact on the desire for consuming insect food is nutritional foods development for specific targeting. This means that consumers should be aware of the specific nutritional efficacy of insect food and recognize it as a beneficial product. Therefore, consumer education will be needed to emphasize the benefits of specific insect food in the future.

참고문헌 (Reference)

1 주영진, "혁신성으로 구분된 두 소비자 집단에서 디지털컨버전스 제품의 구매요인 영향력 비교" 한국경영과학회 25 (25): 169-191, 2008

2 정유정, "탈지 밀웜 분말 첨가량을 달리하여 제조한 찰떡파이의 품질특성" 한국식품조리과학회 34 (34): 504-511, 2018

3 이병관, "신제품 수용에 미치는 소비자의 혁신성과 조절초점의 효과연구" 한국광고학회 20 (20): 121-137, 2009

4 배세정, "식용곤충식품에 대한 소비자 인식 연구" 한국식생활문화학회 33 (33): 558-566, 2018

5 정희선, "식용 밀웜(Tenebrio molitor)분말과 검은콩 분말을 첨가한 쿠키의 품질특성 및 항산화 활성" 한국식품위생안전성학회 32 (32): 521-530, 2017

6 추호정, "사용만족과 소비자 혁신성이 스마트폰 적극적 사용행동에 미치는 영향" 한국마케팅관리학회 16 (16): 153-176, 2011

7 전아름, "밀웜(갈색거저리) 분말 첨가량을 달리한 양갱의 품질특성" 한국식생활문화학회 33 (33): 169-175, 2018

8 유정미, "국산 및 중국산 갈색거저리(Tenebrio molitor)의 영양성분 및 유해물질 비교분석" 한국식품영양과학회 42 (42): 249-254, 2013

9 정헌수, "광고반응에 있어 소비자 혁신성의 역할에 관한 연구" 한국광고학회 23 (23): 133-160, 2012

10 유상화, "곤충식품 소비자 유형화에 관한 연구" 한국소비자정책교육학회 15 (15): 157-182, 2019

11 최종산, "곤충식품 구입의향에 관한 구조관계 분석： 부분회귀－구조방정식 이용" 한국식품유통학회 35 (35): 21-46, 2018

12 김수희, "고소애쌀빵 프리믹스 시제품 이용특성 및 만족도 조사" 한국관광연구학회 32 (32): 223-236, 2018

13 황수영, "갈색거저리(밀웜)의 조리방법에 따른 기호도 및 구매의도에 관한 연구" (사)한국조리학회 21 (21): 100-115, 2015

14 김현석, "가식성 곤충의 식품소재화 가능성 탐색을 위한 성분학적 특성 연구" 한국양봉학회 28 (28): 1-8, 2013

15 Venkatesh V, "User acceptance of information technology: toward a unified view" 27 (27): 425-478, 2003

16 Parasuraman A, "Technology readiness index (TRI): a multiple-item scale to measure readiness to embrace new technologies" 2 (2): 307-320, 2000

17 Hong SW, "Survey on the preference of insect foods in college students" 5 (5): 51-57, 2016

18 Kang WG, "Study on the preference of edible insects by age group" 69 (69): 47-56, 2017

19 Kim SH, "Status and policy of edible insect industry" 207 : 43-66, 2017

20 National Institute of Agricultural Sciences, "Research trend analysis report by domestic and international insect industry: analyzing trends in the research of industrial insects in foreign countries and identifying domestic priority tasks" Human Culture Arirang Co. 1-225, 2017

21 Hwang JS, "Research and development status and development strategy of insect foodization and functional materials" 50-50, 2015

22 Jung CE, "Prospects of insect food commercialization;a mini rev" 17 (17): 5-8, 2013

23 Mi Yeon Chung, "Pre-treatment conditions on the powder of Tenebrio molitor for using as a novel food ingredient" Korean Society of Sericultural Science 51 (51): 9-14, 2013

24 Shin JE, "Optimization and seasoning ingredients of the hot-water extract of fermented edible insects seasoning sauce residue" Sejong University 2018

25 Lee NR, "Insect cookies and a beer, future food that attracts attention in Europe"

26 Ryu JP, "Global edible insect market and processing technology trends" 207 : 43-66, 2017

27 Jun YJ, "Finland leading the future food insect market"

28 Kim CJ, "Experirntial learning : its concept, theory and implications for development" 7 (7): 1-18, 2001

29 Hong SJ, "Direction of policy for insect industry promotion in Korea" 4-4, 2014

30 Park JH, "Current Status and Prospects of Animal Feed Insect Industry" 17 (17): 9-13, 2013

31 Rogers EM, "Communication of innovations; a cross-cultural approach" Free Press 1-476, 1971

32 Kim JY, "A survey study on the therapy bugs and edible insects" 6 (6): 59-67, 2017

33 Ministry of Agriculture, Food and Rural Affairs, "A survey on the actual conditions of the insect industry. Annual Report 2018" 2016

34 Kim TH, "A study on the consumer’s perception of edible insects" Konkuk University 2018

35 Kim MA, "A study on comsumer protection measures in the edible insect market" Korean Consum Agency 1-125, 2017