1 조승행, "증강현실기반 포켓몬 고 게임의 지각된 이용동기⋅만족⋅추천의도 영향 연구" 한국디자인문화학회 23 (23): 649-657, 2017
2 최경원, "맞춤형 방문건강관리사업 상담매뉴얼 개발과 효과" 한국콘텐츠학회 12 (12): 226-233, 2012
3 K. W. Hong, "Yonhap News"
4 S. Y. Lee, "Theater Management and Performance Production" Youksanet 2001
5 P. Kotler, "Standing Room Only" Harvard Business School Press 1997
6 S. Y. Hong, "Space Marketing" 2007
7 "Mixed_Reality"
8 H. G. In, "Methodological study for the implementation of theater management system for customer relationship management(CRM) in theaters" Chung-Ang University 2008
9 J. Scheff, "Marketing of Performing Arts" Communication Book 2016
10 P. Kotler, "Marketing for Nonprofit Organizations" Business & Economics 1975
1 조승행, "증강현실기반 포켓몬 고 게임의 지각된 이용동기⋅만족⋅추천의도 영향 연구" 한국디자인문화학회 23 (23): 649-657, 2017
2 최경원, "맞춤형 방문건강관리사업 상담매뉴얼 개발과 효과" 한국콘텐츠학회 12 (12): 226-233, 2012
3 K. W. Hong, "Yonhap News"
4 S. Y. Lee, "Theater Management and Performance Production" Youksanet 2001
5 P. Kotler, "Standing Room Only" Harvard Business School Press 1997
6 S. Y. Hong, "Space Marketing" 2007
7 "Mixed_Reality"
8 H. G. In, "Methodological study for the implementation of theater management system for customer relationship management(CRM) in theaters" Chung-Ang University 2008
9 J. Scheff, "Marketing of Performing Arts" Communication Book 2016
10 P. Kotler, "Marketing for Nonprofit Organizations" Business & Economics 1975
11 Edited, "Market Trends and Future Prospects Based on Virtual Reality (VR) and Augmented Reality (AR) Technology Leading the Next Generation IT Market" CHOAlliance 2015
12 "Magic Leap"
13 D.H. Lee, "Integrated Internet Marketing" Baek Young-sa 2008
14 K. N. Park, "Importance of Brand Assets and Strategy, INCHAM Business News"
15 B. H. Schmitt, "Experiential Marketing" 5 (5): 55-112, 2010
16 J. H. Choi, "Dead CRM Live CRM" Hanan 2007
17 Y. L. Kim, "An Effect of Brand Power of Arts Center on Ticket Purchase Behavior" 22 : 29-58, 2012
18 N. R. Shin, "A Virtual Reality that Pervades into Everyday Life" 2016
19 S. Y. Kim, "A Study on the Establishment of CRM Strategy in National Theater" National Theater 2013
20 C. Y. Lee, "A Study on the CRM System Introduction Methodology" Sogang University 2006
21 H. H. Hwang, "A Study on Space Marketing Methodology by Reflecting Spatial Configuration" 2010
22 이영숙, "A Study on Anthropomorphic Animal Char acter s Sear ch System Visualization for UX Design" 한국멀티미디어학회 17 (17): 1521-1527, 2014
23 임영준, "A Proposal of the Direction of Cultural Welfare Based on ICT: Focusing on Experience Center for Arts and Culture" 한국디지털콘텐츠학회 18 (18): 1567-1576, 2017
24 이영숙, "360VR을 활용한 영화촬영 환경을 위한 제작 효율성 연구" 한국멀티미디어학회 19 (19): 2036-2043, 2016
25 Ministry of Culture Sports and Tourism, "2016 Survey on the Performing Arts" 2016