경쟁적 비즈니스 환경에서의 소프트웨어 에이전트 활용에 관한 연구 = Study for Application of Software Agent in Competitive Business Environment

다국어 초록 (Multilingual Abstract)

  Electronic commerce has many advantages compared to the traditional way of doing business such as up to date information and rich service for less cost. There is a growing number of electronic commerce applications on the Internet. Using software agent technology, the market framework offers timesaving automation of auctions and flexibility through negotiations among the agents. In this research, we attempt to evaluate the performance of a negotiation decision function that considers the potential competitors in competitive market environment as well as that of a negotiation decision function that does not. For this evaluation, this study adopts the electronic marketplace as an application domain in which many sellers and buyers compete for limited resources in the marketplace.

목차 (Table of Contents)

• Abstract
  1. 서론
  2. 소프트웨어 에이전트 기능과 협상결정함수
  3. 경쟁적 환경에서의 협상모형
  4. 실험적 평가
  5. 결론
  참고문헌
  저자소개
  

참고문헌 (Reference)

1 "Time-bound negotiation framework for electronic commerce agents" 28 : 319-331, 2000

2 "The Evolution of Cooperation" Basic Books 1984

3 "The Art and Science of Negotiation" Harvard University Press 1982

4 "Negotiation decision functions for autonomous agents" 24 (24): 159-182, 1998

5 "Frontiers of Electronic Commerce" Addison-Wesley 1996

6 "Designing and evaluating an adaptive trading agent for supply chain management applications" Proceedings of IJCAI Workshop on Trading Agent Design and Analysis 35-42, 2005

7 "Agents that reason and negotiate by arguing" 8 (8): 261-292, 1998

8 "Agent-mediated Integrative Negotiation for Retail Electronic Commerce" Proceedings of the Workshop on Agent Mediated Electronic Trading 1998

9 "Agent-mediated Electronic Commerce：A Survey" 13 (13): 147-159, 1998

10 "A Scalable Comparison-Shopping Agent for the World Wide Web" Proceedings of the First International Conference on Autonomous Agents 1997

11 "A Negotiation Model in Electronic Commerce to Reflect Multiple Transaction Factors and Learning" Proceedings of the Twelfth International Conference on Information Networking 1998

12 "A Framework for Argumentation- Based Negotiation" Architectures and Languages 177-192, 1997