1 이봉수, "한ㆍ미ㆍ일 소비자의 중소형자동차 선택에 관한 실증연구" 한국무역학회 27 (27): 289-307, 2002
2 박광서, "국제무역환경 변화에 따른 대외무역법 원산지제도의 개선방안에 관한 연구" 한국무역상무학회 41 : 267-292, 2009
3 Fombrun, C., "What's in a Name? Reputation Building and Corporate Strategy" 33 (33): 233-258, 1990
4 Herbig, P., "The Relationship of Reputation and Credibility to Brand Success" 12 : 18-38, 1995
5 Winters, L. C., "The Effects of Brand Advertising on Company Image: Implications for Corporate Advertising" 12 (12): 33-59, 1986
6 Brown, T. J., "The Company and the Product: Corporate Associations and Comsumer Product Responses" 61 (61): 68-84, 1997
7 Lantos, G. P., "The Boundaries of Strategic Corporate Social Responsibility" 18 (18): 595-630, 2001
8 Hsieh, Ming-Huei, "Product, Corporate and Country Image Dimensions and Purchase Behavior: A Multicountry Analysis" 32 (32): 251-270, 2004
9 Schooler, R. D., "Product Bias in the Central Common Market" 2 (2): 394-397, 1965
10 Mort, Gillian M., "Multifaceted Country Image Impact on Purchase Intentions for Goods: A Study in the Asia-Pacific Economic Conference Region" 2000
1 이봉수, "한ㆍ미ㆍ일 소비자의 중소형자동차 선택에 관한 실증연구" 한국무역학회 27 (27): 289-307, 2002
2 박광서, "국제무역환경 변화에 따른 대외무역법 원산지제도의 개선방안에 관한 연구" 한국무역상무학회 41 : 267-292, 2009
3 Fombrun, C., "What's in a Name? Reputation Building and Corporate Strategy" 33 (33): 233-258, 1990
4 Herbig, P., "The Relationship of Reputation and Credibility to Brand Success" 12 : 18-38, 1995
5 Winters, L. C., "The Effects of Brand Advertising on Company Image: Implications for Corporate Advertising" 12 (12): 33-59, 1986
6 Brown, T. J., "The Company and the Product: Corporate Associations and Comsumer Product Responses" 61 (61): 68-84, 1997
7 Lantos, G. P., "The Boundaries of Strategic Corporate Social Responsibility" 18 (18): 595-630, 2001
8 Hsieh, Ming-Huei, "Product, Corporate and Country Image Dimensions and Purchase Behavior: A Multicountry Analysis" 32 (32): 251-270, 2004
9 Schooler, R. D., "Product Bias in the Central Common Market" 2 (2): 394-397, 1965
10 Mort, Gillian M., "Multifaceted Country Image Impact on Purchase Intentions for Goods: A Study in the Asia-Pacific Economic Conference Region" 2000
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15 Li, Z. G., "Global Sourcing, Multiple Country-of-Origin Facets and Consumer Reactions" 47 : 121-133, 2000
16 Lee, D., "Effects of Partitioned Country Image in the Context of Brand Image and Familiarity" 16 (16): 18-39, 1999
17 Dowling, Grahame, "Creating Corporate Reputations: Identity, Image and Performance" Oxford University Press Inc 2001
18 Bilkey, Warren J., "Country-of-Origin Effects on Product Evaluations" 8 : 89-99, 1982
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20 Marken, G. A., "Corporate Image-We All Have One, but Few Work to Project and Project It" 35 (35): 20-39, 1990
21 Assael, H., "Consumer Behavior and Marketing Action, 6th ed." International Thomson Publishing 1998
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23 Fishbein, M., "Belief, Attitude, Intention and Behavior : an Introduction to Theory and Research" Addison Wesley Publishing Co. 1975
24 Parameswaran, R., "Assimilation Effect in Country Image Research" 19 (19): 256-278, 2002
25 Johansson, J. K., "Assessing the Impact of Country of Origin on Product Evaluations: A New Methodological Perspective" 22 (22): 388-396, 1985
26 Barich, H, "A Framework for Marketing Image Management" 32 (32): 94-104, 1991