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      • KCI등재

        When Job Engagement Fades: How Overqualification, Pay Dissatisfaction, and Abusive Supervision Drive Turnover Intention

        곽우,안영백,이수진 한국인적자원개발학회 2025 인적자원개발연구 Vol.28 No.5

        In many contemporary organizations, declining job engagement and increasing turnover intention have emerged as pressing challenges. While prior studies have identified various antecedents of engagement, relatively little is known about how employees simultaneously interpret multiple workplace cues as part of a broader social information environment. Drawing on Social Information Processing theory, this study proposes an integrated framework in which perceived overqualification, pay dissatisfaction, and abusive supervision function as interconnected negative social signals that shape turnover intention through job engagement. Using data from a two-wave longitudinal survey of 258 employees from multiple Korean enterprises, the results show that each of these negative cues undermine employees’ job engagement, which in turn mediates their effects on turnover intention. Theoretically, this study highlights job engagement as a socially interpreted cognitive–emotional state and identifies a unified social information pathway through which negative workplace experiences contribute to withdrawal. Practically, the findings emphasize the importance of designing work environments, compensation systems, and supervisory practices that communicate recognition of competence, fairness, and respectful treatment to sustain engagement and reduce talent loss.

      • KCI등재

        Research on Brand Design Trends under the Changing Tea Culture - Focusing on Bubble Tea Brand in the Chinese Market -

        곽우,최경란 한국전시산업융합연구원 2023 한국과학예술융합학회 Vol.41 No.5

        Throughout history, tea culture has gone through different changes, and the evolution of Chinese tea culture is closely related to socio-economic development. In today's society, tea culture has become more popular and commercialized with the emergence of teahouses, tea brands, and other commercial entities dedicated to attracting more consumers and offering a choice of different tea varieties. The popularization of the internet and digital media has allowed tea culture to spread more widely. Tea brands interact with consumers through digital channels such as social media and e-commerce platforms, offering online ordering and delivery services, which strengthens the connection between brands and consumers and provides new ways to spread tea culture. Modern tea culture has evolved towards commercialization and fast-paced development, and the fast-paced lifestyle of modern society has influenced the evolution of tea culture. People no longer have much time to participate in traditional tea ceremonies and prefer to seek convenient, ready-to-drink tea beverages. The rise of modern tea drinks, such as bubble tea, fulfills people's pursuit of an efficient and convenient lifestyle, making tea culture compatible with modern life. Through the method of cultural analysis and STEEP analysis, this paper summarizes the following characteristics through the STEEP analysis of Bubble Tea: the brand design tends to be youthful, online media publicity becomes the focus, and the publicity methods and styles become more diversified. According to the characteristics analysis, the trend theme of the bubble tea brand design is derived, and the trend of the bubble brand design is analyzed from three aspects: online applications, offline stores, and products, which points out the direction for the future development of the bubble brand.

      • 中医骨伤学与现代医学结合治疗腰椎间盘突出的临床研究

        郭宇,安玉芳 ACADEMIC FRONTIERS PUBLISHING GROUP(AFP) 2025 Journal of General Practice Research (JGPR) Vol.2 No.4

        随着社会的发展和生活方式的改变,腰椎间盘突出症已成为影响人们生活质量的常见疾病之一。中医骨伤学作为中国传统医学的一个重要分支,拥有其独特的理论体系和治疗方法。在治疗腰椎间盘突出这一常见病症方面,中医骨伤学展现出了其独特的优势。本研究旨在探讨中医骨伤学与现代医学结合治疗腰椎间盘突出的临床效果,以期为患者提供更为全面和有效的治疗方案。

      • KCI등재

        A Study of Bubble Tea Shop Design Requirements and Direction - Focusing on Bubble Tea Brand in The Chinese Market -

        곽우,최경란 한국전시산업융합연구원 2023 한국과학예술융합학회 Vol.41 No.4

        Bubble tea, as an emerging tea-drinking method, by 2020, the number of bubble tea shops in China reached 500,000, with a market size of more than 100 billion RMB. Bubble tea has become a part of many young people's lives, forming a new tea culture and integrating it into daily lifestyles. So in the future, bubble tea culture will have greater development. Bubble tea shops are places of direct contact with consumers, providing a powerful display platform for brands to convey their brand image, culture and product features. From the brand's point of view, to maintain a higher market share, more money will be invested to improve the brand shop design. In this paper, we have studied the Bubble Tea shops through on-site surveys, we conducted the initial on-site survey test on April 21st (Friday) and April 22nd (Saturday), 2023, and the first formal on-site survey was conducted from April 26th to May 7th, the second formal on-site survey was conducted from May 14th to May 28th. By observing the customer's consumption behavior and mode, collating and analyzing the data from the field survey, we summarized the customer's demand for the bubble tea shop, the customer's primary demand is to enjoy the delicious bubble tea, as well as the quality of the raw materials of the bubble tea and the production process of cleanliness and hygiene, comfortable, pleasant shop environment is also an important demand of the customer. Nowadays, customers also have higher level needs, health needs, social needs and emotional needs. According to the customer demand we summarize and analyze the requirements and direction of the bubble tea shop design, in the shop environment design, design a reasonable interior layout, and choose the color and material in line with the brand image. In logo and display design, integrate the brand's logo and visual elements into the shop design to ensure brand consistency. At the same time, with the increase in takeout customers, the design requirements and direction of future bubble tea shops need to give more consideration to digital experience and convenience and optimize the digital experience. Set up a takeout waiting area to improve the customer experience.

      • 전자상거래를 배경으로 한 중국 신선농산물 콜드체인 물류 서비스 품질에 관한 연구

        곽우,박근식 한중경제문화학회 2023 한중경제문화연구 Vol.24 No.-

        With the annual increase in the production and distribution of fresh agricultural products and the rapid development of China’s e-commerce business circle, while the huge online transactions need the support of offline logistics services, a series of problems such as violent screening in the logistics industry still need to be solved. Therefore, how to improve the quality of logistics services and make consumers satisfied is an urgent problem for the licensee. Based on the SERVQUAL service quality evaluation model and LSQ logistics service quality model, an evaluation model of the impact of fresh agricultural cold chain logistics service on customer satisfaction was constructed from four dimensions of reliability, visibility, information and service flexibility. This paper clarifies the relationship between consumer satisfaction and provides a basis for improving cold chain logistics service quality, including studying the evaluation of consumers’ purchase of fresh products on the Internet and establishing logistics service quality indicators. In this study, the analysis results generally have a significant impact on logistics service quality (+) and customer satisfaction. According to the characteristics of consumers, the impact of cold chain service quality on customer satisfaction may vary.

      • 区域产业信号导向下的高职院校专业设置动态机制研究

        郭雨佳, 章晓卿, 何秉卓 HONG KONG ACADEMY OF SOCIAL SCIENCES 2025 教育学前沿 Vol.7 No.-

        本文聚焦区域产业兴衰与高职院校专业设置的动态关系,剖析教育链、人才链、产业链的不匹配矛盾,运用Moore 指数分析产业结构变化,提出专业设置动态机制及策略,旨在解决人才供需错配问题,提升职业教育对产业发展的支撑作用。

      • KCI등재후보

        프로바이오틱스 안전성 평가를 위한 항생제 저항성 유전자의 생물정보학적 분석법 비교

        곽우,김병용 한국유산균프로바이오틱스학회 2022 Current Topic in Lactic Acid Bacteria and Probioti Vol.8 No.1

        The detection of the genome-based antibiotic resistance gene is an essential analysis process for the purpose of verifying the safety of probiotic strains, including lactic acid bacteria. In this study, 4 analysis platforms (AMRFinderPlus, staramr, rgi, ABRicate) were used for cross-comparison of 782 genomes corresponding to 19 kinds of probiotic species notified as functional foods. As a result of the analysis, the relatively fewest number of antibiotic resistance genes were detected in strains belonging to the order Lactobacillales, and antibiotic resistance genes were detected in 322 genomes used in the case of 2 types of Enterococcus genus. In addition, the presence and type of antibiotic resistance gene detection showed a lot of difference even for the same genome sequence depending on the database and analysis algorithm used by the analysis platform. These results can be confused in evaluating the potential for transmission of antibiotic resistance genes inherent in specific lactic acid bacteria and predicting potential risks that may occur in the future. Accordingly, it is judged that the antibiotic resistance gene-related analysis criteria need to be established more clearly and specifically in the safety evaluation of probiotic bacteria.

      • KCI등재

        산시 라오천추 패키지 디자인에서 피영극요소의 응용 연구 - Stable Diffusion 모델을 기반으로 -

        곽우,왕줸,정의태 한국디자인문화학회 2025 한국디자인문화학회지 Vol.31 No.3

        세계화와 현대화 속에서 전통문화 계승은 도전에 직면해 있으며, 이를 현대적 요구와 결합하는 것은 디자인의 중요한 과제가 되었다. 현재 산시 라오천추의 패키지 디자인은 혁신성이 부족해 현대 소비자들의 관심을 끌기 어렵다. 본 연구는 SD 모델을 활용하여 피영극 요소를 패키지 디자인에 접목시켜 문화계승과 혁신을 결합하고자 하였다. 연구는 문헌 분석법을 통해 피영극의 예술적 특성과 문화적 가치를 심층적으로 고찰하고, 형태, 구성 등 대표적인 시각 요소를 도출한 뒤, 이러한 요소들이 현대 디자인 트렌드와 결합할 수 있는 가능성을 탐색하였다. 동시에 산시 라오천추의 역사 및 지역적 특성에 대한 분석을 바탕으로 디자인 방안에 이론적 근거를 제공하였다. 또한, 본 연구는 설문조사를 통해 소비자들의 패키지 디자인에 대한 선호와요구를 수집하였으며, 이를 바탕으로 전통문화의 특성과 시장 지향성을 결합한 디자인 전략을 도출하였 있다. 마지막으로 SD 모델 기술을 적용하여 디자인을 실현하고 사용자 테스트를 통해 디자인 효과를 평가하였다. 연구 결과, SD 모델은 다양한 디자인 변형을 빠르게 생성하고, 세부 사항을 조정하여 디자인 효율성과시각적 혁신을 효과적으로 향상시켰으며, 특히 색상, 구성 및 빛과 그림자 효과에서 피영극 요소의 표현력을 강화하였다. 본 연구는 피영극의 현대적 표현을 촉진시키고, 산시 라오천추의 혁신적인 패키지 디자인을제공하여 브랜드의 시각적 매력과 시장 인지도를 높였으며, 전통문화 요소들이 제품 패키지에 적용될 수 있는 길을 열었다 Globalization and modernization pose challenges to traditional culture inheritance, making its integration with contemporary demands a key design issue. Shanxi Laochencu’s packaging lacks innovation and struggles to attract consumers. This study uses the SD model to incorporate shadow puppetry elements into packaging, aiming to blend cultural heritage with visual innovation. Through literature review, key artistic features and visual elements of shadow puppetry were identified and linked with design trends. Historic and regional context of Laochencu was analyzed to inform the design strategy. Consumers were surveyed to refine design and develop a culturally and market-oriented strategy. The SD model generated and optimized designs, which were evaluated via user testing. Results show the SD model efficiently produces diverse variations and adjusts details, enhancing design efficiency and visual impact, especially in color, composition, and light-shadow effects. This study promotes modern expression of shadow puppetry and offers Shanxi Laochencu a culturally rich, attractive packaging design, paving the way for traditional culture in modern product packaging.

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