정보학의 이론적 배경에 관한 고찰

이명희 상명대학교 사회과학연구소 2002 社會科學硏究 Vol.15 No.-

정보학 분야에서 논의되고 있는 이론들을 알아보기 위해 정보 및 정보학의 정의 및 역사, 그리고 정보와 지식의 개념을 살펴보았다. 또한, 정보학에서 강조되는 몇 가지 개념들인 적합성의 정의와 다양한 명칭의 문제, 정보검색의 방법론 중에서 고려하여야 할 부분 등에 대해 살펴보았다. 또한, 문헌정보학 분야 중에서도 다양한 법칙들을 가지고 있는 계량서지학 분야의 제 법칙을 주로 다룬 논문들과 최근 논문들을 고찰하였다. 특히 인터넷이 등장한 이후 웹문서를 대상으로 새롭게 각광을 받고 있는 webometrics 관련 논문들의 응용성을 살펴보았다. Webometrics는 link와 anchor, 그리고 URL 들이 다시 한번 주목을 받고 있는 신생분야이지만 현재의 검색엔진의 기술부족 등으로 이를 새로운 하나의 평가방법으로 채택하기에는 많은 난관들이 있는 것으로 보인다.

지역미디어의 웹보메트릭스 분석 -대학생 집단을 중심으로-

박세정,박한우 한국자료분석학회 2011 Journal of the Korean Data Analysis Society Vol.13 No.3

The paper examines perceived media popularity, media satisfaction, and relations between regional media companies using a Webometrics method. A particular focus is placed on daily newspapers, broadcasting stations, and cable television channels in the Daegu and Gyeongbuk area. Webometrics refers to the quantitative study of web-mediated communications. Both online survey and hyperlink analysis were conducted to investigate audience preference, satisfaction, and the networked structure between media companies. Perceived media popularity in online and offline were found to be significantly correlated, and a network map between local media companies based on external hyperlinks directed to their homepages is presented. 급변하는 미디어 환경에서 지역 언론의 현 주소를 이용자 관점에서 고찰한다. 대구경북미디어를 대상으로 대학생 집단의 이용자 선호도 및 만족도를 분석한다. 이를 위해, 신문사와 지상파TV/라디오 방송, 케이블TV 방송에 대한 선호도와 만족도를 조사한다. 또한, 최근 증가하고 있는 온라인 뉴스 소비 패턴을 반영해 웹보메트릭스(Webometrics) 방법을 이용해 각각 언론사들의 온라인 채널 선호도와 만족도를 정량적으로 분석하고, 오프라인과 온라인 채널 선호도 간의 상관관계를 분석한다. 더불어, 이용자들의 간접적인 인지도와 미디어 플랫폼 간 숨겨진 온라인 지형을 파악하기 위해 사회연결망 분석을 실시한다. 온라인 설문조사 결과, 주요한 몇 개의 언론사들의 인지도가 두드러지게 높았으며 오프라인과 온라인 선호도 간에는 강한 상관관계가 있었다. ANOVA분석 결과, 신문사와 지상파 방송은 각각 웹사이트 만족도에서 유의미한 차이를 나타냈다. 또한, 오프라인과 온라인에서 높은 선호를 받은 신문사와 지상파 방송 플랫폼들이 동시링크 구조로 긴밀하게 연결되어 있는 것을 확인했다.

Webometrics Ranking of Digital Libraries of Iranian Universities of Medical Sciences

Meisam Dastani,Alireza Atarodi,Somayeh Panahi 건국대학교 지식콘텐츠연구소 2018 International Journal of Knowledge Content Develop Vol.8 No.3

Key Traffic Metrics as a Basis to Measure Library Performance

Udartseva, Olga M. Korea Institute of Science and Technology Informat 2020 Journal of Information Science Theory and Practice Vol.8 No.2

Webometric research in the Russian library sector is just beginning to gain momentum. This article examines the experience of webometric research in libraries from the perspective of the global practice. In particular, it highlights a number of foreign works, which may have a special practical value for Russian libraries, and emphasizes important webometrics areas for libraries. The purpose of this study is to research the practical application of key performance indicators (KPIs) abroad and conduct a webometric analysis of the websites of some leading Siberian and Far Eastern scientific libraries based on selected KPIs. The study data were collected with SimilarWeb and other analytical tools. The study revealed that key traffic metrics are the basis of webometric research, and identified available promising groundwork for the purpose of their further testing. The shortcomings in the current state of the websites of the Siberian and Far Eastern scientific libraries were noted. Based on the obtained webometric traffic indicators, the ranking of the Siberian and Far Eastern scientific libraries was made.

The networked cultural diffusion of Korean wave

Xu, Weiai Wayne,Park, Ji Young,Park, Han Woo Emerald Group Publishing Limited 2015 ONLINE INFORMATION REVIEW Vol.39 No.1

<P><B>Purpose</B></P> <P> – The purpose of this paper is to examine the diffusion of a popular Korean music video on the video-sharing web site YouTube. It applies a webometric approach in the diffusion of innovations framework to study three elements of diffusion in a Web 2.0 environment: users, user-to-user relationship and user-generated comment. </P> <P><B>Design/methodology/approach</B></P> <P> – The webometric approach combines profile analyses, social network analyses, semantic and sentiment analyses. </P> <P><B>Findings</B></P> <P> – The results show that male users in the US played a dominant role in the early-stage diffusion. The dominant users represented the innovators and early adopters in the evaluation stage of the diffusion, and they engaged in continuous discussions about the cultural origin of the video and expressed criticisms. Overall, the discussion between users varied according to their gender, age, and cultural background. Specifically, male users were more interactive than female users, and users in countries culturally similar to Korea were more likely to express favourable attitudes toward the video. </P> <P><B>Originality/value</B></P> <P> – The study provides a webometric approach to examine the Web 2.0-based social system in the early-stage global diffusion of cultural offerings. This approach connects the diffusion of innovations framework to the new context of Web 2.0-based diffusion.</P>

Comparison of Hallyu with Hollywood and Bollywood Entertainment Industries

Bobby Swar,Gohar Feroz Khan 한국정보사회학회 2012 정보사회와 미디어 Vol.- No.23

Hallyu the popular South Korean wave of pop, drama and movies compared with world biggest entertainment industries like Hollywood and Bollywood has successfully spread into the global market in a short span of time. Recently, however there is a general skepticism regarding Hallyu’s continuing success overseas related with its general popularity. In this regard this study investigates and compares the online popularity of Hallyu in the international context and further compares it’s online popularity with Hollywood and Bollywood entertainment industries. The online popularity is investigated through webometrics from the perspective of entropy and the web. The data are obtained through the search engine called Bing.com for exploring the Hallyu entertainment industry in the international context and comparing it with Hollywood and Bollywood. The result reveals that Hallyu online popularity in terms of web presence has decreased over the time as compared with Hollywood and Bollywood entertainment industries but Hallyu has successfully integrated into the entertainment industry network in the web.

코로나19 사태와 온라인 정보의 다양성 연구 – 빅데이터를 활용한 글로벌 접근법

박한우,김지은,ZHUYUPENG 한국산학기술학회 2020 한국산학기술학회논문지 Vol.21 No.11

Using webometric big data, this study examines the diversity of online information sources about the novel coronavirus causing the COVID-19 pandemic. Specifically, it focuses on some 28 countries where confirmed coronavirus cases occurred in February 2020. In the results, the online visibility of Australia, Canada, and Italy was the highest, based on their producing the most relevant information. There was a statistically significant correlation between the hit counts per country and the frequency of visiting the domains that act as information channels. Interestingly, Japan, China, and Singapore, which had a large number of confirmed cases at that time, were providing web data related to the novel coronavirus. Online sources were classified using an N-tuple helix model. The results showed that government agencies were the largest supplier of coronavirus information in cyberspace. Furthermore, the two-mode network technique revealed that media companies, university hospitals, and public healthcare centers had taken a positive attitude towards online circulation of coronavirus research and epidemic prevention information. However, semantic network analysis showed that health, school, home, and public had high centrality values. This means that people were concerned not only about personal prevention rules caused by the coronavirus outbreak, but also about response plans caused by life inconveniences and operational obstacles. 이 연구는 웹보메트릭 빅데이터를 활용하여 코로나바이러스 확진 국가(지역)들의 온라인 정보원의 다양성을 조사했다. 구체적으로 2020년 2월에 코로나바이러스 확진자가 발생한 28개국을 대상으로 웹 데이터를 수집한 결과, 호주, 캐나다, 이탈리아 등의 온라인 가시성이 높게 나타나면서 관련 정보를 가장 많이 생산하고 있었다. 국가별 검색건수(hit counts)와 정보채널의 역할을 하는 도메인(domain) 빈도와는 통계적으로 유의한 상관성이 있었다. 한편 데이터 수집도구인 bing.com의 점유률이 평소에도 높은 국가들을 제외하고 다시 검토한 결과, 당시 확진자 수가 많았던 일본, 중국, 싱가포르 등이 코로나바이러스와 관련된 웹데이터를 주도적으로 올리고 있었다. 온라인 정보원은 n-헬릭스를 활용하여 분류되었다. n-헬릭스는 대학-기업-정부의 3주체간 상호작용과 혁신을 강조하는 트리플헬릭스모델(Triple Helix Model)에 기반한 확장된 분석틀이다. 그 결과, 정부기관이 18.1%를 차지하면서 코로나바이러스 정보의 최대 공급자로 나타났다. 2원성 네트워크 분석결과를 보면 언론사, 대학병원, 공중보건에 특화된 조직 등도 코로나바이러스 연구와 방역 정보의 온라인 유통에 적극적이었다. 웹페이지에 포함된 단어들을 중심으로 내용분석을 해 보니 건강, 학교, 가족, 공공, 방안 등의 단어가 중심성이 높게 나타나 코로나바이러스로 인한 개인별 예방수칙뿐만 아니라 생활 불편과 업무 장애로 인한 대처방안 등에 관심이 높다는 것을 알 수 있었다.

웹보메트릭스를 활용한 지역관광자원 발굴 및 네트워크 분석: 대구 수성구를 중심으로

송화영,ZHUYUPENG,김지은,오정현,박한우 한국산학기술학회 2020 한국산학기술학회논문지 Vol.21 No.7

The purpose of present study is to identify the regional tourism resources using Webometric network analysis. The study focuses on Suseong area in Daegu metropolitan city. Various kinds of web-based data, for example, hit counts, online news, and public comments, were used to discover hot places and people's responses. The research question is, 'First, what is the optimum level of the search engine for suseong? Second, what is the online appearance of tourist resources in suseong? Which region is the center of tourism with high levels of emergence? Third, what are the main contents of news articles and comments related to the Suseong pond?'. The results show that the search engine optimization level in Suseong is lower than that in other areas in Daegu. In other words, tourism information and contents regarding Suseong are not highly visible on cyber space. Importantly, Suseong pond had the highest online presence. A close analysis of both online news and users' comments on Suseong pond, however, revealed the biggest concern as calling for improving public accessibility to tourism infrastructure. The findings are expected to contribute to policy development and service operation related to tourism resources in Suseong.

API를 활용한 검색 프로그램 WeboNaver의 이해와 적용 -18대 국회의원의 웹 가시성 분석-

박한우,박세정,David Stuart,이승욱 한국자료분석학회 2009 Journal of the Korean Data Analysis Society Vol.11 No.6

With the rise of Web 2.0, API-based software has appeared. This article examines the API-based search tool created for the Korean search engine Naver: Webonaver (Webo- metrics Tool for Naver). The software is able to collect large amounts of data automatically and can easily distinguish between different types of information on the web, which was impossible before. In particular, Internet researchers can improve efficiency of data analysis within a specified timeframe using this tool. This paper illustrates how to use WeboNaver and tries to verify the usability and reliability through several case studies. In this article, Korean National Assembly Members’ web presence was analyzed, as was the web presence of the term H1N1. Web 2.0의 도래와 함께 Open API를 응용한 소프트웨어 프로그램이 등장하면서 더 이상 사용자들은 웹에서 정보를 수동으로 검색하면서 일일이 살펴보는 번거로움을 겪지 않아도 된다. 공개된 API를 활용해 몇 번의 간단한 조작으로 방대한 데이터를 체계적으로 수집하고 관리할 수 있다. 본 논문은 Open API를 응용해 개발한 검색전문 프로그램 WeboNaver(Webometrics Tool for Naver)를 소개한다. 이는 한국에서 가장 영향력 있는 검색엔진 중의 하나인 네이버를 이용해 방대한 데이터를 카테고리별로 자동수집하여 저장해주는 프로그램이다. 연구자들은 이를 활용해 데이터 관리와 처리, 분석 과정에 정확성과 고도의 효율성을 기할 수 있을 것이다. 논문의 목적은 WeboNaver의 사용을 원하는 학생, 일반인, 연구자의 이해를 돕고자 실제 사례들을 통하여 분석절차를 구체적으로 제시해 그 유용성을 입증하는 것이다. 이 프로그램을 사용하여 18대 국회의원 292명의 웹 가시성을 조사하였다. 또한 신종플루와 관련된 단어들의 웹 가시성을 분석하였다.

Food policy in cyberspace: A webometric analysis of national food clusters in South Korea

Kim, J.H.,Park, H.W. JAI Press 2014 Government information quarterly Vol.31 No.3

This study analyzes the Triple Helix (TH) structure of an online national food cluster. Although the university-industry-government (UIG) approach provides useful insights into innovation and its diffusion, few studies have examined how such systems are organized and operate in cyberspace. Foodpolis is an export-oriented national food cluster targeting markets in Northeast Asia, including China and Japan. Foodpolis encompasses national food industry complexes and government-led agricultural and food R&D institutes whose goal is to advance food-processing technologies. This study employs the webometric analysis method to reveal the communication pattern of interactions between participating actors. The study evaluates web mentions and hyperlink networks to investigate links to and from the website of Foodpolis (Foodpolis.kr) by using the NodeXL software package. The results for links to and from Foodpolis do not indicate sufficient interactions between UIG websites and Twitter accounts. Instead, the website and Twitter account of Foodpolis were linked to its own online cafe, websites of individuals, and government websites. The results suggest that UIG actors should employ online communication channels in a more proactive manner for diffusing innovative initiatives such as Foodpolis.