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한국기업의 특유우위요소가 해외 자회사성과에 미치는 영향: 해외진출지역과 재벌의 조절효과를 중심으로
박영렬 ( Young Ryeol Park ),송윤아 ( Yun Ah Song ),강효정 ( Hyo Jung Kang ) 한국국제경영학회 2010 國際經營硏究 Vol.21 No.4
Korean MNCs overcame the 1997 Asian financial crisis through restructuring, and have continuously improved with an increase in Korea`s outward FDI scale, which has persisted even after the 2008 sub-prime mortgage crisis. Past studies have been mostly based on periods before the 1997 Asian financial crisis, and research lack in studying Korean MNCs`` firm-specific advantages (FSA) when operating overseas. This study researches Korean MNCs`` firm-specific advantages`` effect-technological knowhow, marketing knowhow, international experience-on foreign subsidiary performance and the moderating effects of host location(DC/LDC) and Chaebol affiliation, by using firm-level panel data from 2000 to 2006, which is the period that Korean FDI started to increase. The results show that technological knowhow has a positive effect on subsidiary performance, while marketing knowhow had a negative effect. Host country location and Chaebol affiliation both exhibited moderating effects. On the other hand, international experience did not have a significant effect on subsidiary performance, but additional research showed that it has a U-shaped relationship with foreign subsidiary performance.