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- 저자 : 정재왈(Jung, Jae Wal) (검색결과 4 건)
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정재왈 ( Jung Jaewal ) 한국무용예술학회 2013 무용예술학연구 Vol.42 No.3
The purpose of this study was to examine an exclusive theater for traditional dance. Traditional dance performances have mostly been given on the proscenium stage since the stage was introduced from the West a century ago. It is taken for granted as it has been done for a long time, and whether this type of theater is suitable for traditional dance or not has scarcely been taken into account. It’s time to cast away this stereotyped idea and to consider what type of theater is especially appropriate for traditional dance. This study is an effort to reflect on this practice and to discuss how to give a traditional dance performance tailored to its unique characteristics. The characteristics of seven major intangible cultural assets of dance designated by the government including ‘Seungmu’(僧舞), ‘Salpurichum’(살푸리춤) and ‘Taepyeongmu’(太平舞) were explored to determine what an exclusive theater for traditional dance should be like in form, stage size and the number of seats. The findings of the study were as follows: First, as for stage form, an arena is proper when the motion and direction of traditional dance are taken into consideration. Second, regarding stage size, a arena stage that is nine meters in both width and length is recommendable. Third, a mid-sized theater that is smaller than regular mid-sized theaters and has three to five hundred seats is suitable when it has a arena of that size. An audience will be able to enjoy the best traditional dance performances when the type of theater that is presented in the conclusion of the study is prepared.
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한국 무용의 해외 진출 양상 및 활성화 방안 : 서울아트마켓(PAMS)을 중심으로
정재왈 ( Jung Jae-wal ) 한국무용예술학회 2015 무용예술학연구 Vol.56 No.5
This study has two objectives. Firstly, it examines the aspects of overseas expansion of Korean dance groups focusing on PAMS. Secondly, it discusses how Korean dance groups can advance to overseas market more positively in the future. The works selected by PAMS for 10 years from 2005 to 2014 were 150 pieces in total. Among these works, dance was the largest field with 49 pieces compared to theater and music. The researcher proposes four things for overseas expansion of Korean dance. ①Fully know the government's support system for overseas expansion. ②Concentrate on researching a network for capturing a target market. ③Get a help from an international exchange expert. ④ Have a scale of performance group suitable for overseas performance and cope sensitively with a change in international trend.
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홍승희(Hong, Seung Hee),정재왈(Jung, Jae Wal) 청운대학교 방송예술연구소 2015 미디어와 공연예술연구 Vol.10 No.2
The purpose of this study was to examine the state of the Korean musical market and the aspects and characteristics of the change of the market in an effort to seek ways of accelerating the development of the market. The establishment of exclusive theaters and the revitalization of performance halls by local governments served as a catalyst in the growth of the musical market, and the yearly sales volume of it exceeded 300 billion won as of 2014 thanks to the external development. In addition, Korean musicals have entered the global market, and it s now time to make an analysis of the expansion of the Korean musical market. As for research method, the sales volume of the musical market for six years between 2008 and 2013 was estimated, and the major issues and growth factors of the market over three years between 2011 and 2013, during which the most changes took place, were analyzed. After a quantitative research was made by analyzing the reality of the market, a qualitative research was implemented by having a focus group interview of 10 selected performance experts to diagnose the status of the musical market. Besides, they were asked to give their opinions on how to step up the overseas expansion of the market and on its future prospects. All the interview data were analyzed in detail. Now, the limitations of the Korean musical market that hasn t attained much growth since 2013 should be realized, and how to restart its growth should carefully be considered. There is still a good outlook for the overseas expansion of musicals, and it s possible even to attract foreign audience along with the expansion of the market. All the efforts are expected to make a contribution to the industrialization of musicals 본 연구는 한국 뮤지컬의 시장현황을 살펴보고, 변화양상에 따른 특징을 추출해 내어 발전방안을 연구하고자 한다. 그동안 ‘전욕극장의 건립’, ‘지자체 공연장 활성화’ 등 하드웨어의 비약적인 발전으로 뮤지컬 시장은 2014년 기준 연간 3천억 원 이상의 규모로 성장하게 되었다. 이러한 시장변화 가운데 해외 시장 진출이 두각을 나타내면서 한국 뮤지컬 시장의 범위 확대에 대한 분석을 필요로 하는 시점에 이르렀다. 연구방법으로는 2008년부터 2013년까지 6년간 전체 뮤지컬 시장의 매출 규모를 추정하여 분석하였으며, 특히 가장 많은 변화를 보여 준 2011년부터 2013년까지 3년간의 뮤지컬 시장의 주요 이슈와 성장을 이끈 변화요인을 중점적으로 분석하였다. 시장현황의 정량적 조사에 대한 비교 분석으로 공연 전문가 그룹 10인의 포커스 인터뷰를 통한 정성적 조사를 병행해 한국 뮤지컬 시장현황에 대한 진단, 시장 확대를 위한 해외진출의 제언, 향후 뮤지컬 시장의 발전과 전망 등에 대해 집중적으로 듣고 세부 항목별로 분류해 보았다. 본 논문은 2013년 이후 성장세가 둔화되고 있는 한국 뮤지컬 시장의 한계를 인지하고 그 대안을 제시하고자 하며, 해외로의 시장 확대와 더불어 해외 유입 관객까지도 끌어들일 수 있다면 뮤지컬 산업화는 가속화할 것으로 내다본다.
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손지영 ( Son Ji-yeong ),정재왈 ( Jung Jae-wal ) 한국무용연구학회 2016 한국무용연구 Vol.34 No.3
공연예술에서 관객은 필수 요소이다. 관객을 대상으로 하지 않은 공연은 없다. 그만큼 공연예술에서 관객이 차지하는 비중은 막중하다. 때문에 지금까지 관객개발을 위한 연구는 적잖게 이루어졌으나 공연 경험자를 대상으로 한 것이 대부분이었다. 이에 본연구자는 시각을 달리해 비관람객을 주목했다. 본 연구는 서울 동대문구에서 100명을 대상으로 최근 1년간 자발적으로 공연예술을 관람하지 않은 자(1회 미만)의 유형 및 요구도를 라이프스타일 AIO분석기법을 활용하여 알아보았다. 이는 관람 경험이 없는 비관람객을 공연 현장으로 유인하기 위한 기초자료로 삼는데 목적이 있다. 자료처리는 SPSS 22.0 프로그램을 활용하였으며 요인분석, 신뢰도 검증, 빈도분석, 다중회귀분석을 실시하였다. 그 결과는 다음과 같다. 첫째, 비관람객은 보수적 고립형, 개방적 자유형, 감각적 성실형, 외향적 활동형, 진보적 추구형 등 5개 유형으로 정의할 수 있다. 둘째, 공연예술에 대한 비관람객의 요구도는 공연장 시설 내·외부 고급화와 경제적 지원에 대한 요구도가 높은 것으로 나타났다. 셋째, 통계적으로 독립변수(비관람객 유형)는 종속변수(요구도)에 유의한 영향을 미치는 것으로 나타났다. This study was devoted to non-audience with differentiating opinions. For the research, the analytical technique of lifestyle AIO(Activity, Interest, Opinion) was utilized targeting the non-audience of performing arts with less than once a year. It examined the types and analyzed the needs by conducting a questionnaire survey of total 104 items with 100 subjects participant after segmenting measurement items. As a result of research, the factors of non-audience according to lifestyle AIO were sampling with 5 factors, respectively. According to the results of this study, the non-audience didn`t just correspond to small income, low-educated, and married status. Whether or not to see performing arts relied upon difference in lifestyle of including their way of life, hobby, leisure activity, interest, and social opinions. First, non-visitors can be defined as five types, including conservative isolated type, open freestyle, sensual sincerity type, extroverted type activities, pursue progressive type. Secondly, it showed high needs for venues that require advanced facilities of internal and external audiences and financial support for the performing arts. Third, statistically independent variables (non-visitor types) had significantly influenced on the dependent variable(also required).
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