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왕천 ( Qian Wang ),서상호 ( Sang Ho Seo ) 한중사회과학학회 2012 한중사회과학연구 Vol.10 No.3
To identify how China-related news is reported on Korean television news, this study performed a content-analysis on the evening news of Korean broadcasting television including KBS, MBC and SBS from January to December in 2009. The result showed that reporting-news was the most frequently used. However, there were no enough in-depth reports. Moreover, it was found that Korean television news didn`t report about China in various aspects. Specifically, news reports about culture, education and science were very few. The result of this study found that neutral tone was mainly used in China-related reports of Korean television news. However, the concentration of reports which have a negative tone was high. Moreover, it was found that there were many negative images in the coverage of news related to crime in China or Chinese products. Thus, further careful attention should be paid in order to enhance the images of China.