http://chineseinput.net/에서 pinyin(병음)방식으로 중국어를 변환할 수 있습니다.
변환된 중국어를 복사하여 사용하시면 됩니다.
송단니 동방문화대학원대학교 문화예술콘텐츠연구소 2024 문화와예술연구 Vol.24 No.-
I n recent years, with the rapid development of the Internet, digital multimedia magazines have gradually become the focus of people's attention. Digital multimedia magazine, using multimedia technology, integrates video, audio, gif, Flash animation, Html5 page and 3D special effects in one, everywhere reflects its excellent interactive characteristics and multimedia characteristics, showing an amazing development trend. Taking Design 360° Magazine as an example, this paper makes a preliminary discussion on the concept, development process and development strategy of multimedia digital magazine, mainly using design aesthetics, communication science, interactive experience and other related theories, to put forward some suggestions for the digital transformation of the magazine. From the perspective of the characteristics of digital magazines, their comparison with paper magazines, and the change of people's reading habits, the traditional paper media is now facing the dilemma of urgent need of transformation. From the perspective of Design 360° Magazine, the preliminary transformation strategy, digital communication path and visual design ideas are proposed according to the characteristics of the magazine itself. It is expected that through the study of this paper, the communication effect of the magazine can be effectively improved.