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정재헌,강개선 한국국제상학회 2013 國際商學 Vol.28 No.1
This research tries to analyze all Chinese transshipment cargo in Busan port on the basis of grouping Chinese transshipment cargo by origin/destination ports and by import/export types. We found out the trend of the throughput and important ports and regions from which they efficiently attract transshipment cargo for the Busan port. Analysis implies that transshipment cargo from the north Chinese ports will continue to increase even though Chinese government invests in large scale for the development of the port and container cargo continues to increase. This is because international shipping companies have not been used the ports as expected by chinese government mainly due to the bad weather. South Chinese port cargo will grow much from the vast hinterland with high potential of economic growth. Busan port has been had small throughput of transshipment for the ports because of long distance from them but has been had notable transshipment cargo from the ports in the view of growth rate and stability. We selected important 14 ports on the basis of the transshipment cargo volume and trend characteristics so that we suggested different marketing strategies for each port on the same basis. Finally, we used regressions to forecast future 5 year Chinese transshipment cargo in Busan port and estimated the throughput will be around 3 million TEU in 2015.
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